Analytics Related Topics 
Marketing Insider Group
OCTOBER 1, 2024
Most modern CRM systems have reporting and analytics features that help businesses extract meaningful insights from their data. This article will explore how reporting and analytics in CRM systems empower organizations to reach their full potential. What is CRM Analytics?
Zoominfo
JANUARY 24, 2025
Sales analytics software is the key tool that turns the massive volumes of data in CRMs, data platforms, martech tools, and other key sources into clear, actionable insights that empower teams to optimize every stage of their sales process. But selecting the right sales analytics tool for your GTM team takes time and resources.
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Marketing Insider Group
MARCH 17, 2025
Analytics tools break this down further, showing which search engines drive traffic, what percentage comes from social media, and whether paid campaigns steal the show. Analytics show what works, what flops, and where to focus next. A sudden traffic drop from search? Thats a sign rankings may have taken a hit.
Martech
OCTOBER 31, 2024
Search analytics are still a powerful tool for that — just not in the traditional sense. Dig deeper: What is search marketing: Why marketers should care The unique insights in search analytics Consumer search data offers brands a window into their audience’s intentions, preferences and behaviors. Processing.
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
. 📲 This new webinar featuring Corey Daugherty and Georgette Malitsis of Flowcode will dive into how innovative QR technology not only enhances traditional marketing strategies, but also drives meaningful customer engagement and analytics. Save your seat today! 📆 June 25th, 2024 at 9:30am PDT, 12:30pm EDT, 5:30pm BST
Martech
NOVEMBER 14, 2024
Advanced insights into customer journey analytics Through my experience working with various businesses, I’ve found that one of the biggest challenges isn’t just collecting data but interpreting it to drive actionable insights. Best practices for using customer journey analytics Creating exceptional customer experiences is crucial.
Martech
JANUARY 2, 2025
Feel like your marketing team is drowning in analytics reports? One use case for web analytics data is reducing customer friction points. If you’re on a free platform like Google Analytics 4 (GA4), youll hit platform limitations if you try to track too much. Youre not alone. So what should marketers track? Processing.
Advertiser: ZoomInfo
How AI-powered analytics are leading to more intriguing and satisfying customer interactions. The growing demand among buyers for open marketing platforms that can support “BYOD” (bring your own data).
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Trends in cross-channel marketing and analytics. In this report, you’ll learn: How marketers define their roles in the digital-first era. How marketers are adapting to a privacy-focused data ecosystem. The role of data in marketing-led growth and customer experiences.
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Four of the Big 4 firms, 15 of the top 20 pharmaceutical companies, and 300+ leading technology, financial and professional services companies use SpotMe to host virtual events, webinars, and hybrid meetings with apps, video, attendee engagement and analytics. Download the eBook today!
Speaker: Brian Carroll, CEO & Founder of markempa
That’s why all the automation tools, best practices, data analytics won’t help get better results until you master empathizing with your customers. But connecting with and converting buyers has never been more challenging. B2B sales are way more emotional than B2C because people’s careers are on the line.
Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant
Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.
Speaker: Achinta Mitra, Founder and President, Tiecas Inc.
You'll learn: How to measure your content's value - no matter how comfortable you are with analytics and data. Join Achinta Mitra, Founder and President of Tiecas, Inc, as he explains how, despite the long, grueling buying cycle, you can prove the ROI of your content marketing. and win (or keep!) buy-in from your higher-ups.
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