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AI and Content Marketing: A Love Story or Disaster Waiting to Happen? [Webinar Recap]

Marketing Insider Group

It’s no secret that artificial intelligence is quickly transforming the field of content marketing and search engine optimization. AI and Content Creation We also discussed the limitations of AI for content creation , particularly in its ability to verify facts and access live internet databases.

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How Nidhi Razdan Could’ve Saved Herself from the Phishing Attacks

SendX

These domain names have just a few characters different to a legitimate site. So be wary of emails having 'via' info in the from field. 4 Signed By Field Let's check the signed by field now. It should have the same domain as the from field. Sometimes, letters are swapped around or common characters are substituted.

Phishing 195
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How to Use Google Optimize to Find B2B Paid Advertising Success

KoMarketing Associates

Thankfully, there are a variety of tools on the Internet that allow advertisers to easily change elements on a page and A/B test performance. Place a tracking code on all pages of the site. Find the perfect form – Finding out what form fields yield the most success is essential for any landing page.

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9 Places to Source Authoritative Stats for Your Content Marketing

Marketing Insider Group

“That’s easy,” you say, “The internet is chock full of statistics.” It’s hard to pick even a few examples from such a long agency list, so check out this handy site from The Journalist’s Resource. But what if your company can’t be a source, for whatever reason?

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What is predictive analytics?

Martech

Predictive analytics can be used in almost any field, from climate change to sports. The availability of data exploded, of course, along with the internet, and the number of channels that are sources of data continues to grow. Software review site G2 identifies more than 200 of them.

Analytics 112
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How to Use Content to Achieve Thought Leadership Results

Vision Edge Marketing

The phrase “content is king” was used by Bill Gates in 1996 to describe the future of the internet as a marketplace to share information. Inspirational, innovative, forward thinking and sometimes controversial, thought leaders are recognized by peers, customers, and other stakeholders as notable authorities in their field. .

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9 Things That Can Dramatically Improve Site Accessibility

Marketing Insider Group

To ensure those with disabilities can do this, you need to improve site accessibility. While you may assume that your site is accessible to those with impairments, the reality is, most are not. Results included: 80 percent of news sites had accessibility issues. Sites with accessibility issues lost $6.9 Brand Reputation.