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Exploring CTR Benchmarks in Email Marketing

SendX

Is your email click-through rate (CTR) as good as it should be? Establishing solid CTR benchmarks can help you determine whether your email campaigns are driving the engagement that you want.

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Using Search Intent to Boost CTR and Relevancy

Spiralytics

Are your click-through rates (CTR) lower than usual? Understanding your CTR is key to attracting and maintaining high traffic. The post Using Search Intent to Boost CTR and Relevancy appeared first on Spiralytics Inc. Here's how.

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Your ‘welcome email’ has the highest open rate and CTR

Sword and the Script | B2B

The other day I logged into my email marketing tool to check on the performance of my last newsletter – 35% open rate and about 4% click-through rate (CTR). That’s better than the industry averages – ~20% open rate and ~2% CTR – but then I noticed the numbers on the previous send – and it has a 64% open rate and 20% CTR.

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Massive CTR Study Reveals Actionable Insights via @sejournal, @martinibuster

Search Engine Journal

Largest ever research study of billions of searches uncovers surprising insights into CTR behavior that provides actionable marketing data The post Massive CTR Study Reveals Actionable Insights appeared first on Search Engine Journal.

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Improving Brand Awareness & CTR With On-SERP SEO via @sejournal, @ViolaEva1

Search Engine Journal

The post Improving Brand Awareness & CTR With On-SERP SEO appeared first on Search Engine Journal. How can you stay effective when the SERPs are becoming more competitive? Learn how to use On-SERP SEO effectively and boost your search presence now.

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CTR (Click Through Rate)

Versium

Click Through Rate (CTR) is a metric used by advertisers that measures the number of people who clicked on an ad by how many people saw the ad. An advertiser wants a higher CTR, as it means they are paying less per click, and gaining more traffic. CTR= (Clicks/Impressions) x (100).

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How to Measure and Improve Email CTR

SendGrid

The post How to Measure and Improve Email CTR appeared first on SendGrid. Once they do so, you need to encourage them to take the desired action, like register for an event or make a purchase. So how do you know if your emails achieve this goal? One of the most helpful metrics is your email […].

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