Convert

NOVEMBER 4, 2020

An outstanding example of this comes from iProspect , a Convert Partner Agency. And you can have as many variations as possible in A/B testing as in A/B/N testing. But it still won’t be an MVT test, as you’re only testing one element. The agency ran a test that featured pricing page information.

Paid Search Agency 95

Paid Search Agency Conversion Rate Advertising Agencies iProspect 95

chiefmartech

AUGUST 2, 2016

Insights and frameworks from experienced martech thought leaders and consultants from Deloitte, iProspect, McKinsey, Real Story Group, Urban Airship, and Velocity Partners. Real-world marketing technology case studies from companies such as ABB, Basware, BMC, Luxoft, Microsoft, Nutrica, Skyscanner, Travelex, The Weather Company, and more.

Marketing Management 40

Marketing Management iProspect Peer-to-peer B2B Marketing 40

KoMarketing Associates

MARCH 30, 2012

85% of visitors look at the top 2 AdWords results ( iProspect Study ): For PPC, build out separate mobile campaigns for keyword targeting and ad development. Mobile searchers are looking for “ instant gratification ” (call, buy, or download now) and want to see 1-click actions. Keep It Simple & Back to the Basics.

B2B Marketing 120

B2B Marketing Mobile Marketing B2B Marketing Analytics Tools 120

NuSpark Consulting

JULY 2, 2010

Here’s a study from IProspect and published by Emarketer showing user behavior from banner ad exposure. Their platforms support their clients needs of measuring digital campaigns and their effects on branding as a whole, and so far results have proven successful, especially with the measure in brand lift when online video is involved.

Banner Ads 100

Banner Ads Banners Paid Search Agency Ads 100

KEO Marketing

FEBRUARY 25, 2015

iProspect ). A few important statistics to consider: Search for related brand terms saw an average lift of 278% among consumers exposed to display advertising. Specific Media ). Almost as many internet users respond to display ads by performing a search on a search engine (27%) as those who click on the ad itself (31%).

Display 48

Display Advertising Agencies Paid Search Agency Search Engine Marketing 48

Webbiquity

APRIL 7, 2010

Laurie Sullivan details results of an iProspect study quantifying how “display ads and search work together to provide a bigger impact on campaigns.&#. A guide to options and techniques for limiting delivery of search marketing ads to a targeted geographic area for local SEM. X Marks the Spot!

Search Engine Marketing 100

Search Engine Marketing Paid Search Agency Search Marketing Advertising Agencies 100

Webbiquity

SEPTEMBER 3, 2019

Clients include Thomson Reuters, Shopify, Ignite Visibility, Template Monster , iProspect, and others. Funding rounds: bootstrapped. Current size: 100,000 users from 170 countries, 28 employees. The Inspiration. Webbiquity: What inspired you to work on a solution to this particular problem?

Work Management 37

Work Management Marketing Management Software SEO 37

Conductor

DECEMBER 3, 2019

So when I was looking for my first job out of college, I found a search marketing internship at an agency, iProspect, that would give me an entry-level position after three to six months of a successful intern program. When they had some of their staff leave, I got to work on some SEO and SEM projects that I really took to.

Planning 98

Planning Paid Content Paid Search Agency Work Management 98

Industrial Marketing Today

JUNE 8, 2010

Even though her article is about the B2B buy cycle in general, it is a perfect follow up to my earlier post “Deconstructing the Four Stages of the Industrial Buy Cycle.”

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Outgrow

MAY 21, 2020

iProspect is an agency based on data, expertise, and technology. iProspect specializes in content, landing pages, product descriptions, blogs, and microsites. Chevrolet challenged iProspect to create a Super Bowl campaign to boost social media engagement. The brand believes in creating personalized experiences. Success Stories.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Content Marketing Planning 52

chiefmartech

SEPTEMBER 19, 2016

Sophie Wooller, consultancy lead at iProspect , will give a case-driven talk on People: The Most Important Martech Integration. He’ll also illustrate the advantages that accrue to genuine marketing ops organisations and provide suggestions on how to get started or improve your own operations.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

WebMarketCentral

OCTOBER 26, 2006

In the same issue of iMedia Connection, John Tawadros of search engine marketing firm iProspect makes the case for social networks being just another form of search marketing. He points out that "whether you like it or not, your brand is probably already a topic being discussed.

Social Networks 20

Social Networks iProspect B2B Marketing B2B Sales 20

SnapApp

MARCH 2, 2018

According to an iProspect report , implementing marketing attribution in your organization will increase revenue by 15-35%…. . Traditional attribution methods don't paint the full picture; in a MMAGlobal case study , researchers found there is almost no correlation between click-through rate and sales. It’s too simplistic. .

Marketing Attribution 104

Marketing Attribution Top of Funnel Lead Ranking Multi-Touch Attribution 104

Conductor

OCTOBER 14, 2019

Then I moved on to iProspect, which is an agency that handles organic and paid search, as well as display advertising. I was with iProspect for about two years. That was where I discovered SEO as a content outlet. I love reading. I love writing. That was where my love for SEO really began to flourish.

Paid Content 15

Paid Content Paid Search Agency Work Management Advertising Agencies 15

delicious b2bmarketing

JULY 31, 2009

3) Search engine marketing services providers – Shar VanBoskirk covers this market, but I’ve found companies like Reprise Media, IMPAQT, iCrossing and iProspect doing a lot more to help B2B marketers understand how to turn search optimization or paid clicks into qualified leads. 4) Online portals – I know, this is a broad category.

Enterprise Management 40

Enterprise Management Work Management Marketing Management B2B Marketing 40

ClearVoice

JUNE 20, 2022

Digital performance marketing agency iProspect shares an intriguing white paper about marketing strategies that embrace the evolving face of modern audiences titled Exclusion to Inclusion. White papers tend to be straightforward, filled with facts, and persuasive.

Inbound Marketing 52

Inbound Marketing Top of Funnel Planning Paid Search Agency 52

ClearVoice

APRIL 9, 2020

Digital performance marketing agency iProspect shares an intriguing white paper about marketing strategies that embrace the evolving face of modern audiences titled Exclusion to Inclusion. White papers tend to be straight forward, filled with facts and persuasive.

Top of Funnel 119

Top of Funnel Inbound Marketing Planning Paid Search Agency 119