Remove spam
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9 Tools & Tactics for Effective Paid Content Distribution

Marketing Insider Group

and Business Insider Target based on audience type, device, geography, income, gender, and age; by channel, by demo or interest The numbers 247M viewers (94% US reach), 122M mobile uniques Consumers look at in-feed ads 52% more frequently than banner ads 500+ Native Ad campaigns delivered since 2012 4. Why Outbrain?

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To disavow or not? Getting it right, 10 years later.

Martech

Google’s disavow links tool launched nearly a decade ago, on October 16, 2012. A lot has changed since 2012! Links from scrapers and other obvious spam are likely to get filtered out and ignored by Google, providing no value but also not counting against you.

Insiders

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Link Building and Mobile SEO in 2017

Webbiquity

Since 2012 (when Google first rolled out Penguin) these changes have been become more and more limiting; it is now much harder to help your site rankings improve through mass outreach or guest blogging alone. As Penguin continues to mature, filters are getting increasingly better at catching—and penalizing—spam links. Comment spam.

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Everything Marketers Need to Know About Sender Scores

Hubspot

They record if people frequently unsubscribe or report spam from certain email senders, and then assign you a Sender Score based on that monitoring. Other characteristics include spam complaints, industry blacklists, and more. Check the rate at which your emails are marked as SPAM -- an acceptable rate is 1 in every 1000.

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8 Social Media Mistakes B2B Marketers Should Avoid

Zoominfo

No one wants to be spammed—especially on social media. On the morning of July 20 th , 2012, the magazine tweeted, “Good morning, shooters. If you’re not sure how to do this, we dig a little deeper in a recent blog post: How to Use Social Media for B2B Lead Generation. Talking too much or not talking enough. Happy Friday! Weekend plans?”

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The Ultimate List of 2012 Email Marketing Stats

Hubspot

in Q2 of 2012, down more than 6% from 4.7% Source: Epsilon Q2 2012 Email Trends & Benchmarks Report ) Tweet This Stat. quarter over quarter in 2012 and 29.7% 5) In Q2 of 2012, triggered email (deployed as a result of an action) represented just 2.6% in Q2 2012, only slightly below mass emails’ rate of 95.9%.

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DMARC: What It Is, Why It Matters

eDataSource

In 2012, a new email security and authentication standard was created called DMARC (Domain-based Message Authentication Reporting & Conformance). You can specify that scam emails be sent to the recipients spam folder or have the ISP block the scam emails completely so that your customer never sees them.