INDUSTRY INSIGHTS YOUR PEERS ARE READING
Data Quality – For continuous de-duplication, filtering, matching, and lead conversion to contacts and accounts. LeanData simplifies the B2B sales process, enables sales and marketing to close deals faster. Download. View PDF. Sunnyvale, CA, March 25, 2014 : LeanData, Inc. a startup focused on lead management software announced today that it has secured $5.1 million in Series A funding. MORE
Data management: Point of interest introduces a ton of duplicate records in a CRM and, though hybrid introduces substantially fewer, it still creates a large number of duplicates. Which of the duplicate CRM records does the marketing automation platform update? If not, a large volume of duplicate contact records will emerge which will make it more difficult to run reports and more difficult to use the CRM system in general. MORE
This was an early form of what now called a Data Management Platform (DMP), which one articulate blogger defined as “a very smart, very fast cookie warehouse with analytical firepower to crunch, de-duplicate, and integrate your data with any technology platform you desire.” MORE
Marketers must also either manually clean and validate these spreadsheets or struggle with invalid, incomplete or duplicate leads in their database. We’ve got some BIG news today. We want to shout it from the rooftops! MORE
Lead Generation Optimization – By pulling all lead data into Infer Profile Management, marketers can score and de-duplicate records in order to compare quality across multiple vendors. MORE
One example is repeating familiar “pain points” ad nauseum, like the need to secure your servers in an age of hackers, or to de-duplicate your data to save money on hard drives. the cost of security, the performance hit of de-deduplication) that you tackle. MORE
Author: Frank Passantino Bad data infiltrates every database, in the form of duplicate contacts, irregularly formatted leads, and junk records. 1) Identify Duplicates. Once you start to get some traction in building out your database, duplicates are inevitable. MORE
I do have to wonder, however, if this type of campaign would be necessary if the marketing organization had a proper database maintenance program in place; a systematic methodology of cleaning, de-duplication, and appending or correction of bad data. A metric caught my attention in a HubSpot blog post I came across today ( The Email Campaign you Need to Clean Your List & Re-Engage Subscribers ). MORE
Better page titles in search results by de-duplicating boilerplate anchors: Google’s explanation: We look at a number of signals when generating a page’s title. We found that boilerplate links with duplicated anchor text are not as relevant, so we are putting less emphasis on these. Google changing its search algorithms is not news to most SEO experts. It’s a fact of SEO life. MORE
It contains duplicate records, incomplete addresses, and limited segmentation. De-duplicate records. The shear effort required to perform manual de-duplication often results in the task never being done at all. MORE
Digital marketing and SEO blogs agree: Using duplicate content is a practice that should always be avoided. Duplicate content is one of the easiest, most common mistakes to make when building a website and consequently one of the most frequently penalized mistakes we see. MORE
How do I match and de-duplicate customer records effectively? B2B Marketing Social Media Marketing attribution B-to-B marketing B2B marketing CRM customer data data hygiene data matching database marketing de-duplication marketing database unstructured data MORE
Problems range from duplicates, to key-entry errors, to missing data elements, and beyond. There are two ways to de-anonymize the website visit. MORE
We definitely recommend de-duplicating leads based on email address at the very least, but you should also verify information such as zip code, phone number, and email address when possible to keep lead records up to date, and thus, functional. Sales wants more, better leads. MORE
Data management: Point of interest introduces a ton of duplicate records in a CRM and, though hybrid introduces substantially fewer, it still creates a large number of duplicates. Which of the duplicate CRM records does the marketing automation platform update? If not, a large volume of duplicate contact records will emerge which will make it more difficult to run reports and more difficult to use the CRM system in general. MORE
So, we implemented de-duplication algorithms to significantly reduce the resources required to process the information in these documents. We therefore had to write our own version of hierarchical clustering that returns a large number of tight clusters or duplicates. MORE
I do have to wonder, however, if this type of campaign would be necessary if the marketing organization had a proper database maintenance program in place; a systematic methodology of cleaning, de-duplication, and appending or correction of bad data. A metric caught my attention in a HubSpot blog post I came across today ( The Email Campaign you Need to Clean Your List & Re-Engage Subscribers ). MORE
Amazon Mechanical Turk is based on the idea that there are still many things that human beings can do much more effectively than computers, such as identifying objects in a photo or video, performing data de-duplication, transcribing audio recordings, or researching data details. MORE
You’re the expert, after all, and you’re bound to find things like lead de-duplication and neural networks fascinating. “To the victor go the spoils,” is a truism in politics, love, war, and video marketing. MORE
Below are just a few of the data pain points I’ve used R to solve: De-duplicated data based on multiple fields while still prioritizing one field over the others. If you have spoken with a data scientist in the past few years, you’ve probably heard him or her talk about “R.” MORE
In order to remove the excess, first get all of your data in one place and then carry out these simple tasks: De-duplicate: Duplicate contacts muddy your database and irritate your recipients. MORE
Typically this involves updating it, standardizing it, and de-duplicating records to create a single view of the data, even if it is stored in multiple disparate systems. De-Duplication – The process of identifying, verifying, and merging duplicate records from a database or list. MORE
Data Quality – For continuous de-duplication, filtering, matching, and lead conversion to contacts and accounts. LeanData simplifies the B2B sales process, enables sales and marketing to close deals faster. Download. View PDF. Sunnyvale, CA, March 25, 2014 : LeanData, Inc. a startup focused on lead management software announced today that it has secured $5.1 million in Series A funding. MORE
Unique identifier (to match and de-duplicate records). Once these elements are pulled in, matched and de-duplicated, it’s time to consider external data sources. Photo credit: Wikipedia. Your most important tool in B2B is, arguably, the marketing database. MORE
I do have to wonder, however, if this type of campaign would be necessary if the marketing organization had a proper database maintenance program in place; a systematic methodology of cleaning, de-duplication, and appending or correction of bad data. A metric caught my attention in a HubSpot blog post I came across today ( The Email Campaign you Need to Clean Your List & Re-Engage Subscribers ). MORE
This includes processes for data validation, data segmentation, data standardization, de-duplication rules and data control. Several years ago I was on-site with a client discussing their desire to develop and implement a lead management process. As part of the discussion we talked about the enabling technologies they were utilizing. These technologies included a marketing automation platform and a CRM system. MORE
Except for a short discussion on de-duplication of records, you would think that data was miraculously keyed into CRMs perfectly and wasn’t subject to decay. A few years back, I attended a three-hour “vendor shoot out” between two CRM vendors hosted by an IT services firm. MORE
Typically this involves updating it, standardizing it, and de-duplicating records to create a single view of the data, even if it is stored in multiple disparate systems. De-Duplication – The process of identifying, verifying, and merging duplicate records from a database or list. MORE
Data management: Point of interest introduces a ton of duplicate records in a CRM and, though hybrid introduces substantially fewer, it still creates a large number of duplicates. Which of the duplicate CRM records does the marketing automation platform update? If not, a large volume of duplicate contact records will emerge which will make it more difficult to run reports and more difficult to use the CRM system in general. MORE
De-duplication. The database can get cluttered with duplicate data fields, and it becomes almost impossible to remember what the data is, where it came from, or how to leverage it. Author: Ed King Does your MarTech stack look like your kitchen drawer? MORE
in an age of hackers, or to de-duplicate your data to save money on hard drives. performance hit of de-deduplication) that you tackle. OK, maybe some people are so dumb they don’t know a heater gets hot. MORE
Below are just a few of the data pain points I’ve used R to solve: De-duplicated data based on multiple fields while still prioritizing one field over the others. *This post first ran March 2016 via ANNUITAS.com. MORE
Amazon Mechanical Turk is based on the idea that there are still many things that human beings can do much more effectively than computers, such as identifying objects in a photo or video, performing data de-duplication, transcribing audio recordings, or researching data details. MORE
De-duplication Related Topics Biznology
JANUARY 30, 2015
How do I match and de-duplicate customer records effectively? B2B Marketing Social Media Marketing attribution B-to-B marketing B2B marketing CRM customer data data hygiene data matching database marketing de-duplication marketing database unstructured data
Contify
SEPTEMBER 21, 2017
So, we implemented de-duplication algorithms to significantly reduce the resources required to process the information in these documents. We therefore had to write our own version of hierarchical clustering that returns a large number of tight clusters or duplicates.
Integrate
NOVEMBER 14, 2018
Marketers must also either manually clean and validate these spreadsheets or struggle with invalid, incomplete or duplicate leads in their database. We’ve got some BIG news today. We want to shout it from the rooftops!
Reachforce
JULY 23, 2012
I do have to wonder, however, if this type of campaign would be necessary if the marketing organization had a proper database maintenance program in place; a systematic methodology of cleaning, de-duplication, and appending or correction of bad data. A metric caught my attention in a HubSpot blog post I came across today ( The Email Campaign you Need to Clean Your List & Re-Engage Subscribers ).
Biznology
AUGUST 26, 2013
Unique identifier (to match and de-duplicate records). Once these elements are pulled in, matched and de-duplicated, it’s time to consider external data sources. Photo credit: Wikipedia. Your most important tool in B2B is, arguably, the marketing database.
Reachforce
JULY 23, 2012
I do have to wonder, however, if this type of campaign would be necessary if the marketing organization had a proper database maintenance program in place; a systematic methodology of cleaning, de-duplication, and appending or correction of bad data. A metric caught my attention in a HubSpot blog post I came across today ( The Email Campaign you Need to Clean Your List & Re-Engage Subscribers ).
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Modern B2B Marketing
OCTOBER 9, 2015
It contains duplicate records, incomplete addresses, and limited segmentation. De-duplicate records. The shear effort required to perform manual de-duplication often results in the task never being done at all.
ANNUITAS
NOVEMBER 10, 2016
Below are just a few of the data pain points I’ve used R to solve: De-duplicated data based on multiple fields while still prioritizing one field over the others. *This post first ran March 2016 via ANNUITAS.com.
DealSignal
MARCH 11, 2019
Except for a short discussion on de-duplication of records, you would think that data was miraculously keyed into CRMs perfectly and wasn’t subject to decay. A few years back, I attended a three-hour “vendor shoot out” between two CRM vendors hosted by an IT services firm.
Industrial Marketing Today
NOVEMBER 16, 2011
Better page titles in search results by de-duplicating boilerplate anchors: Google’s explanation: We look at a number of signals when generating a page’s title. We found that boilerplate links with duplicated anchor text are not as relevant, so we are putting less emphasis on these. Google changing its search algorithms is not news to most SEO experts. It’s a fact of SEO life.
ANNUITAS
MARCH 29, 2016
Below are just a few of the data pain points I’ve used R to solve: De-duplicated data based on multiple fields while still prioritizing one field over the others. If you have spoken with a data scientist in the past few years, you’ve probably heard him or her talk about “R.”
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Fathom
JULY 22, 2014
Digital marketing and SEO blogs agree: Using duplicate content is a practice that should always be avoided. Duplicate content is one of the easiest, most common mistakes to make when building a website and consequently one of the most frequently penalized mistakes we see.
Ignite Tech
MARCH 17, 2016
Lead Generation Optimization – By pulling all lead data into Infer Profile Management, marketers can score and de-duplicate records in order to compare quality across multiple vendors.
Biznology
MARCH 6, 2015
Problems range from duplicates, to key-entry errors, to missing data elements, and beyond. There are two ways to de-anonymize the website visit.
Modern B2B Marketing
DECEMBER 10, 2013
Author: Frank Passantino Bad data infiltrates every database, in the form of duplicate contacts, irregularly formatted leads, and junk records. 1) Identify Duplicates. Once you start to get some traction in building out your database, duplicates are inevitable.
Vidyard
OCTOBER 10, 2017
You’re the expert, after all, and you’re bound to find things like lead de-duplication and neural networks fascinating. “To the victor go the spoils,” is a truism in politics, love, war, and video marketing.
Marketing Converts
OCTOBER 1, 2017
Data management: Point of interest introduces a ton of duplicate records in a CRM and, though hybrid introduces substantially fewer, it still creates a large number of duplicates. Which of the duplicate CRM records does the marketing automation platform update? If not, a large volume of duplicate contact records will emerge which will make it more difficult to run reports and more difficult to use the CRM system in general.
Marketing Converts
OCTOBER 1, 2017
Data management: Point of interest introduces a ton of duplicate records in a CRM and, though hybrid introduces substantially fewer, it still creates a large number of duplicates. Which of the duplicate CRM records does the marketing automation platform update? If not, a large volume of duplicate contact records will emerge which will make it more difficult to run reports and more difficult to use the CRM system in general.
Marketing Converts
OCTOBER 1, 2017
Data management: Point of interest introduces a ton of duplicate records in a CRM and, though hybrid introduces substantially fewer, it still creates a large number of duplicates. Which of the duplicate CRM records does the marketing automation platform update? If not, a large volume of duplicate contact records will emerge which will make it more difficult to run reports and more difficult to use the CRM system in general.
Smashmouth Marketing
NOVEMBER 30, 2008
Amazon Mechanical Turk is based on the idea that there are still many things that human beings can do much more effectively than computers, such as identifying objects in a photo or video, performing data de-duplication, transcribing audio recordings, or researching data details.
Smashmouth Marketing
NOVEMBER 29, 2008
Amazon Mechanical Turk is based on the idea that there are still many things that human beings can do much more effectively than computers, such as identifying objects in a photo or video, performing data de-duplication, transcribing audio recordings, or researching data details.
LeanData
MAY 15, 2014
Typically this involves updating it, standardizing it, and de-duplicating records to create a single view of the data, even if it is stored in multiple disparate systems. De-Duplication – The process of identifying, verifying, and merging duplicate records from a database or list.
LeanData
MAY 15, 2014
Typically this involves updating it, standardizing it, and de-duplicating records to create a single view of the data, even if it is stored in multiple disparate systems. De-Duplication – The process of identifying, verifying, and merging duplicate records from a database or list.
What Works - What Doesn't
AUGUST 3, 2010
One example is repeating familiar “pain points” ad nauseum, like the need to secure your servers in an age of hackers, or to de-duplicate your data to save money on hard drives. the cost of security, the performance hit of de-deduplication) that you tackle.
Customer Experience Matrix
NOVEMBER 28, 2012
This was an early form of what now called a Data Management Platform (DMP), which one articulate blogger defined as “a very smart, very fast cookie warehouse with analytical firepower to crunch, de-duplicate, and integrate your data with any technology platform you desire.”
Modern B2B Marketing
MAY 8, 2015
In order to remove the excess, first get all of your data in one place and then carry out these simple tasks: De-duplicate: Duplicate contacts muddy your database and irritate your recipients.
Modern B2B Marketing
FEBRUARY 26, 2016
De-duplication. The database can get cluttered with duplicate data fields, and it becomes almost impossible to remember what the data is, where it came from, or how to leverage it. Author: Ed King Does your MarTech stack look like your kitchen drawer?
LeanData
MARCH 25, 2014
Data Quality – For continuous de-duplication, filtering, matching, and lead conversion to contacts and accounts. LeanData simplifies the B2B sales process, enables sales and marketing to close deals faster. Download. View PDF. Sunnyvale, CA, March 25, 2014 : LeanData, Inc. a startup focused on lead management software announced today that it has secured $5.1 million in Series A funding.
LeanData
MARCH 25, 2014
Data Quality – For continuous de-duplication, filtering, matching, and lead conversion to contacts and accounts. LeanData simplifies the B2B sales process, enables sales and marketing to close deals faster. Download. View PDF. Sunnyvale, CA, March 25, 2014 : LeanData, Inc. a startup focused on lead management software announced today that it has secured $5.1 million in Series A funding.
What Works - What Doesn't
JUNE 17, 2010
in an age of hackers, or to de-duplicate your data to save money on hard drives. performance hit of de-deduplication) that you tackle. OK, maybe some people are so dumb they don’t know a heater gets hot.
ANNUITAS
SEPTEMBER 7, 2010
This includes processes for data validation, data segmentation, data standardization, de-duplication rules and data control. Several years ago I was on-site with a client discussing their desire to develop and implement a lead management process. As part of the discussion we talked about the enabling technologies they were utilizing. These technologies included a marketing automation platform and a CRM system.
Hubspot
DECEMBER 21, 2011
We definitely recommend de-duplicating leads based on email address at the very least, but you should also verify information such as zip code, phone number, and email address when possible to keep lead records up to date, and thus, functional. Sales wants more, better leads.
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