QuanticMind

MAY 25, 2023

The second domino to fall, if the strike continues until mid-June or so, will be a delay in production for new seasons and new content starting in the fall. Susan Mandell : We’re seeing a lot of volatility with the actual people who create the content—and not just the writers. Will it be a united front among the unions?

Advertisements 89

Advertisements Advertising Television marketing Terms and Conditions 89

Biznology

SEPTEMBER 19, 2017

Take advantage of the fact that most modern content management and blogging systems allow you to time-stamp your post with the current time; or, you can choose the year, month, day, hour, and minute yourself. Your Old Content Will Fill Google’s Missing Pieces. And you should! Don’t be afraid!

Google 123

Google Press Domain Marketing Management 123

Method and Metric

OCTOBER 2, 2019

So be sure to include exact, targeted keywords in meta tags, header tags, and your copy. Particularly, it looks at your number of followers, assuming they will be sharing your content. Highly shared content imparts trust which “ results in Bing seeing these positive signals ”. Content is Queen. DuckDuckGo.

Optimization 88

Optimization Wikipedia Amazon Domain 88

Ambal's Amusings

NOVEMBER 4, 2009

But, in terms of content marketing, it's a great reminder to stay seasonal, relevant and creative. Read on for eight tips on how to ready your content for the holiday season. Think of ways you can package your content so that it becomes a gift or a special offer. Tags: Tips and Techniques. Wrap up a gift. Happy Holidays!

Content Marketing 100

Content Marketing Paid Search Agency Content Forecasting 100

Sprout Social

FEBRUARY 16, 2023

What content formats (design, visual) are your competitors prioritizing? Based on their existing content, how would you rate their level of investment? How active are your competitor’s mentions, tags and comments? What can you infer about their priorities based on their social content mix ? How often are they replying?

Social Media 114

Social Media Work Management Marketing Management Social Marketing 114

Customer Experience Matrix

NOVEMBER 21, 2014

Sailthru gathers most of its data from its own tags placed within emails, Web pages, and mobile apps. The system usually stores emails sent, Web pages visited, purchases, content read, and mobile interactions. It can do similar tracking based on merchandise category tags from ecommerce systems. Sailthru was founded in 2008.

Lead Ranking 120

Lead Ranking Ideal Customer Profiles Personalization Classified Ads 120

Industrial Marketing Today

AUGUST 17, 2010

Optimizing your marketing content around keywords or phrases is the first step in your content marketing strategy. Optimizing your marketing content around keywords or phrases is the first step in your content marketing strategy. It is not just optimizing words within your marketing content. Why is it important?

Optimization 60

Optimization Web 2.0 Planning Buying Cycle 60

Industrial Marketing Today

APRIL 26, 2010

However, to be successful with social media, you have to provide real value and that usually comes from great content. Wikipedia defines content marketing as “an umbrella term encompassing all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases.”

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Industrial Marketing Today

JUNE 19, 2010

That is pretty much the mantra of B2B content marketing. Nothing happens until your site visitors and blog readers take some kind of an action after reading your content. Even if you have carefully segmented your target audience by demographics, different people within the same company can and do react differently to your content.

Relevance 60

Relevance B2B Marketing CMS Development Buying Cycle 60

Industrial Marketing Today

MAY 18, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Top 10 Clichés to Avoid in B2B Marketing Content by Achinta Mitra on May 18, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies You can find plenty of clichés used (overused?) in B2B marketing content.

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

Writing on the Web

JUNE 8, 2010

Related posts: Content Marketing Poll: What Bugs You About Your Blog? New Poll: What Do You Need to Master for 2008? Tags: About Blogs Content Marketing Managing Your Ezine & Blog Tasks blog marketing business blogging business blogs content marketing with blogs Online Marketing.

Business Blogging 100

Business Blogging Tagging Customer Surveys Online Marketing 100

Industrial Marketing Today

AUGUST 24, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? If you are not a professional copywriter, coming up with new content regularly can be a difficult task.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

JULY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. So curated content is not something new. What is content curation?

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Industrial Marketing Today

JUNE 29, 2010

Relevant marketing content – key to thought leadership Positioning your company as a thought leader is critical in complex technical sales that have long buying cycles with many decision makers involved. We are all used to seeing case studies and they are powerful marketing content. Definitely not.”

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Industrial Marketing Today

MAY 5, 2010

That however is only part of the solution because if your content doesn’t engage the visitor s/he won’t take a desired action to move forward in the sales cycle. said it best when she wrote, “Passive reading of your content is not going to help online marketing initiatives shorten buying cycles or increase customer acquisition and revenues.”

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

Industrial Marketing Today

SEPTEMBER 13, 2010

In Needs Awareness and Research phases, the first two stages of the industrial buy cycle (see my earlier post Deconstructing the Four Stages of the Industrial Buy Cycle ) your prospects and customers use a variety of online content to find solutions to their current problems and needs.

Buying Cycle 60

Buying Cycle Marketing Automation Services Peer-to-peer Web 2.0 60

WebMarketCentral

SEPTEMBER 22, 2009

While his focus is on television commercials (b2c), the tactics he outlines work equally well for video content produced by b2b enterprises. A more effective way to launch your branded video site is to use a service like ClipShare (paid) or PHPmotion (free). CFOs are the most skeptical (yeah, another shock).

Social Media 20

Social Media Optimization Media Web 2.0 20

Industrial Marketing Today

SEPTEMBER 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Auditing and Mapping it to the Industrial Buy Cycle by Achinta Mitra on September 3, 2010 in B2B Lead Generation , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing These days it is popular to say “Content is marketing currency.”

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Industrial Marketing Today

JULY 29, 2010

Also see a very interesting post from Junta42, “Engage and Inspire Employees First, Customers Second.” ) Because of the longer cycles and the complexities of B2B and industrial sales, marketers find it very difficult to associate leads to specific marketing content. Unfortunately, the answer is a big NO.

B2B Marketing 60

B2B Marketing Top of Funnel BtoB Peer-to-peer 60

Kaon

NOVEMBER 3, 2015

Forrester Research released a study on how B2B marketers will be allocating budgets in 2015, and the #1 category across the board is face-to-face events, just as it has been since 2008. Why, in this age of content marketing, social media, and digital marketing, do people still need the personal touch? Even more than digital marketing.

Effectiveness 100

Effectiveness Allocation Interactive Marketing Customer Satisfaction 100

WebMarketCentral

SEPTEMBER 3, 2009

Take advantage of new tools to raise your own profile by commenting on existing content? tags: social media marketing Facebook fan pages SEO? Attract lots of targeted Twitter followers in a short time? Turn your social media contacts into leads, and ultimately customers?

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

WebMarketCentral

MARCH 6, 2009

Many of last year's best articles and blog posts on the topic of website design were reviewed here in two posts on the best of website design so far in 2008, but to help answer the questions above, here are a few more. Tags: Web Marketing. Where can you find creative new design ideas?

Design 20

Design Marketing Websites Best Practices Microsite 20

WebMarketCentral

APRIL 20, 2009

12 PPC landing page tips by Econsultancy Graham Charlton presents a helpful set of tips for improving landing page conversions such as writing relevant, scannable content; giving visitors enough information to make a purchase/registration decision; and limiting navigation options. Tags: Web Marketing.

Landing Pages 20

Landing Pages SEM Best Practices Search Engine Marketing 20

WebMarketCentral

MAY 18, 2009

How can you create effective online video content on a budget? In another helpful guest post on the topic of business video, Kate Morris offers tactics for "produce quality videos that spread," such as producing content that is relevant to your product or service and using a broad variety of media (not just online) to promote your content.

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

Buzz Marketing for Technology

JULY 2, 2008

July 2, 2008 by Viplav Baxi. If learning effectiveness is seen as a function of network strength (defined as the quality and quantity of resources in an individual’s network that she can learn from), many new things become possible to investigate beyond simply ensuring accessibility to people and content. April 2008.

Effectiveness 100

Effectiveness RSS Tagging Social Networks 100

WebMarketCentral

AUGUST 17, 2009

These include duplicate content, lack of keyword research, ignoring link building, and.read her post ! These tactics range from adding a phone number or special characters to your description to catch the searcher's eye to keeping title tags as short as possible and using friendly URLs.

SEO 20

SEO Best Practices Adwords Copywriting 20

B2B Memes

JULY 13, 2010

A post today from Josh Gordon on words to avoid in content marketing gets to the heart of what content marketers must do: think like journalists. As Sherk acknowledges, he is building upon a list David Meerman Scott compiled last year of “ top gobbledygook phrases used in 2008.”. But in content marketing, they are disastrous.

Ethics 100

Ethics PR Press Fulfillment 100

WebMarketCentral

MAY 11, 2009

The 3 Cornerstones of SEO by SEOmoz Duncan Morris recommends explaining SEO to prospective clients using a simple triangular diagram to show the three core areas of SEO: content (on-page factors), technical issues and trust (links and ratings).

SEO 20

SEO Best Practices PR PageRank 20

WebMarketCentral

JULY 6, 2009

In this post, Brandon Falls briefly explains the purpose and content of the guide. Among the myths flayed here: duplicate content isn't that big of a deal, although webmasters should "make it easy for us (Google) to find the preferred version;" XML sitemaps harm your rankings (quite the opposite!);

SEO 20

SEO Marketing Proposals Best Practices PageRank 20

WebMarketCentral

APRIL 7, 2009

Here are a few of the best blog posts about AdWords from last year, covering topics such as getting results from the content network, using the conversion optimizer, and reporting. In another very helpful post, Gordon explains how AdWords' content network site and category exclusion works.

Adwords 20

Adwords Tactics Tips SEM 20

WebMarketCentral

APRIL 14, 2009

the SEOworkers SEO Analysis Tool), readability ( TextAnalyser.net ), heading tag analysis ( Fangs ) and more. I've found its page analysis tools (for keyword density, headings, meta tags etc.) This can help identify and eliminate issues with crawling, duplicate content and other factors.

SEO 20

SEO Tools Peer-to-peer Best Practices 20

WebMarketCentral

MAY 4, 2009

In Newt's words, "if your PR strategy is driven with a customer focus that is backed up by a rich set of customer-centric content, you will generate news." tags: PR 2.0 Tags: Interactive PR. SEO social media interactive PR? SEO social media interactive PR? SEO social media interactive PR? SEO social media interactive PR?

PR 20

PR Best Practices Blogger Copywriting 20

WebMarketCentral

APRIL 6, 2009

Learn the answers to these questions and more here in some of the best blog posts on social media marketing and optimization of 2008. How to Level the Playing-field With Digg by Skelliewag How to game Digg to get your content onto the front page, by building and utilizing a grassroots network and selectively targeting power users.

Social Media 20

Social Media Optimization Digg Web 2.0 20

Industrial Marketing Today

APRIL 30, 2010

With a majority of marketing efforts going digital, that means even more content is needed. The instant gratification mindset of B2B content consumers means they’re demanding more content, faster. Designing content for 1X use is wasteful. See my post Rule of 5 for B2B content development.

Planning 60

Planning B2B Marketing Emarketing B2B 60

WebMarketCentral

MARCH 30, 2009

Is content really king for SEO? As It Turns Out, Content Is King by Court's Internet Marketing School Correcting an earlier post entitled "Content Has Never Been The King," the author notes that "If your site doesn’t have quality content, a Google search engineer can crush it with a simple push of a button.

SEO 20

SEO Best Practices Copywriting Internet Marketing 20

B2B Marketing Traction

DECEMBER 13, 2011

According to a Technorati study in 2008 , the blog abandonment rate is over 90%. You need to have others comment on your content and share links to your website! If you don’t blog, share others’ content including articles, videos and blog posts. 80% of Twitter users have fewer than ten followers says Techcrunch.

Social Media 100

Social Media Media Linkedin Twitter 100

WebMarketCentral

SEPTEMBER 10, 2009

Content Marketing: How do you write to entertain readers? I even have our website on my vehicle," and Mark Alves : " Participate in Yahoo Answers and LinkedIn Answers where you can demonstrate your expertise, get associated with relevant keywords and put your URL out there."

RSS 20

RSS Best Practices Business Blogger 20