Writing on the Web

JUNE 17, 2016

Are you keeping your business blog fresh? If you’re like me, and you’ve been blogging for a number of years, chances are some of your links may no longer work. This guest post, from Susan Boggs, offers tips for successful bloggers and blogs on how to find and correct broken links. In a perfect world, we would always know exactly what the Big Search Engines want from us and our business blogs, always and without a doubt.

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The Point

SEPTEMBER 23, 2015

If you’re not generating leads – as in: a lot of leads – from your company’s blog, you’re missing out on what is perhaps not only your best opportunity to convert organic Web traffic into actionable, measurable sales inquiries, but also the best way to actually show real ROI from your social media investment. Here are 10 proven ways to generate more leads from your blog. The best way to convert organic blog visitors to subscribers is to write great content.

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Business Blogging Generation Business Leads 204

Writing on the Web

JUNE 5, 2013

Guest Blogging Etiquette" src="[link] width="240" height="217" title="Your Business Blog: Guest Blogging Etiquette" /> Last month, we contributed a post asking if guest blogging is really a necessary element to a good blog. First, reciprocal guest blogging can be a great opportunity for all. It helps bring new readers to each blog that is involved. It’s a good idea to keep an open line of communication when it comes to guest blogging.

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Business Blogging Business Blogger Writing 174

Writing on the Web

JULY 24, 2013

What can we learn from Liberace about better business blogging ? How can you make your business blog a little more flamboyant or sexy? Here’s how you can take away some of Liberace’s style and wisdom and apply it to your business blog: Add color: Liberace began his career as a classical pianist. Does your business blog “wear black?” Do you connect with your audience of blog readers?

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Writing on the Web

AUGUST 26, 2015

When it comes to business blogging , how do you save time and still get results? How do you make blog tasks so easy your cat could do it? Which is why it’s even more important to me to save time when blogging. Over the years I’ve purr-fected my blogging system. They want their own pages now… So here is my little ebook, Content Marketing with Blogs: Guidelines to Save Time & Get Better Results.

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Business Blogging Business Tips Guidelines 175

Writing on the Web

JULY 11, 2013

Clearly, one of the most important things that you can do when it comes to a business blog is to share new content. But what about those older blog posts that are hanging out on your blog somewhere? Make it easy for your blog reader s to learn more about your solutions to their problems. Yes, writing with passion is great, but as long as you’ve got readers on your blog, lead them to older posts. Business blogs can be tricky creatures.

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Business Blogging Optimization Business Promotion 170

Writing on the Web

SEPTEMBER 23, 2015

Business blogging can be frustrating for professionals. write on your business blog, you’ve done a bunch of research, you’ve created lists, outlines and even saved a few great blog post drafts, but you haven’t actually published any of your content… There always seems to be one more thing to check before you pull the ‘publish’ trigger. In this series of blog posts, I’ve been sharing my tips on the four stages of writing a great blog post.

Business Blogging 160

Business Blogging Creative Business Video 160

Webbiquity

APRIL 30, 2019

Although business blogging is now widespread— 66% of all marketers and 75% of B2B marketers use blogs in their social media content—not all business bloggers are getting the results they’d like to see. If you’d like to increase the impact of your company blog, these insights from recent research can help. But to get you started on the road to better business blogging results, here are five key takeaways from the study.

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Writing on the Web

NOVEMBER 20, 2013

Many professional business blogs need ghost writers. How else can busy professionals maintain quality content and frequent publishing schedules? What about you and your blog? How can you consistently publish on your professional business blog and never have to worry about coming up with ideas, researching facts and stats, and writing compelling, quality content that solves problems for your readers?

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Business Blogging Business Writing Blogger 130

Writing on the Web

MARCH 5, 2015

How do you avoid time-sucking traps when it comes to blog writing ? You sit down with your coffee, open email, and an hour later still haven’t posted on your blog. Ninety minutes later, you still haven’t started a new blog post. Last week I wrote about two ways to inspire your blog writing , going outside and going inside. Clearly going outside for ideas to blog about is easy, but it’s not without peril, as described above.

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Business Blogging Writing Business Class 176

Zoominfo

APRIL 8, 2018

If content is king, consider your blog its throne. In the B2B space, consistent blogging can have a huge impact on the success of your business—i.e. If your company isn’t blogging—it’s time to start. Check out these numbers: 33 Business Blogging Statistics. General B2B Blogging Statistics: 1. 33% of B2B companies use blogs ( source ). 77% of Internet users read blogs ( source ). Blogging and SEO Statistics: 10.

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Statistics Business Blogging Business Zoominfo 67

Writing on the Web

OCTOBER 10, 2012

One of the most frequent question small business owners and coaches ask me is “What should I write about on my business blog ?” These five steps will help you master business blog writing with quality content that attracts readers every time. With practice, anyone can start and finish writing a blog post in under an hour. Most small business owners recognize that fresh content published on a blog is simply a required marketing tool.

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Business Blogging Writing Business Keyword 167

Marketing Insider Group

DECEMBER 6, 2016

That’s not to say every piece you put on your blog is your best work. The post 10 Ways to Recycle Content from Your Business Blog appeared first on Marketing Insider Group. Creating quality content takes a lot of time and energy. But we all have those posts… you know, the ones where we just hit the mark. Maybe it was the depth of research. Or maybe it was a certain twist […].

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Business Blogging Business Content Research 189

Writing on the Web

SEPTEMBER 30, 2015

How are you doing on your business blogging strategies for 2015 ? I don’t believe in making New Year’s resolutions, but after 15+ years working with executive coaches and consultants , I know that having clearly defined goals and expectations for a business blog or website is critical to help you get found, get known, and get clients. 4 th Quarter Blogging Strategies. If you need a blog review, don’t hesitate to contact me.

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Business Blogging Business Strategy Broadcast 150

Single Grain

DECEMBER 29, 2020

Education can come in a number of different ways, but if you want to stay on top of the latest technology, growth hacks and business management strategies, the best place to look is: the leading SaaS blogs. His posts on the blog are outstanding.

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Writing on the Web

NOVEMBER 27, 2014

My Business Blog Gratitude List" width="150" height="150" title="10 Great Things for 2014: My Business Blog Gratitude List" /> You may have heard me say it before – my favorite holiday is Thanksgiving. I’m grateful for (in no particular order): Business blogs that make it easy to stay informed and connect with others. SEO tools like Scribe, that make it easier to optimize blog posts for better search engine results.

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Business Blogging List Business Broadcast 133

Writing on the Web

AUGUST 7, 2013

Want to make money with your business blog ? There are a lot of different ways to use your blog to make money. One of the most common is soliciting blog sponsors who pay a set dollar amount monthly or yearly to write sponsored posts. A sponsored blog post can be a paid opportunity for a guest author; sometimes a company will sponsor a post written by the blog author about their product or service.

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Business Blogging Business Income Small Business 154

Writing on the Web

SEPTEMBER 4, 2013

How can you attract more readers to your business blog? Blogs have become a social media platform for everyone. When you know how to blog , you can write about anything relevant to your business’ audience that will enrich customers’ knowledge and show how your business will be beneficial to them. You can provide information on your blog that solves people’s key problems in your field, and they’ll keep coming back and become regular readers.

Business Blogging 181

Business Blogging Business Tips Traffic 181

Writing on the Web

FEBRUARY 19, 2014

Does blogging still make sense for your business? Is a business blog worth the time you need to research, write, format and publish quality content? Some busy professionals ask me if it’s worth it to blog or would keeping in touch with people through social media sites work just as well? It’s a good question, particularly for small businesses, coaches and consultants who don’t have staff and a lot of time.

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Business Blogging Business Publisher Curation 163

Writing on the Web

SEPTEMBER 8, 2011

I hear it all the time: smart professionals, who are great at what they do, don’t have enough time to blog , or even start a business blog. Recently someone shared with me how they had started blogging with great gusto – they put in a lot of time – but got stuck, and never went back. My point is that I see many professionals who are pretty smart at what they do, but they start blogging without reading any instructions at all.

Business Blogging 145

Business Blogging Business Writing Training 145

Act-On

FEBRUARY 24, 2017

Today we are going to get back to one of the basic elements of digital content marketing: blog writing. While this medium has been around for nearly two decades, I’m often surprised that clients still have questions about what a blog should include and how it should flow. I want to address some of the most common questions here – specifically as they pertain to business blogs. The beauty of a blog is that it can be about most anything.

Business Blogging 172

Business Blogging Writing Effective Effectiveness 172

Writing on the Web

OCTOBER 8, 2015

How do you make money from business blogging? Most blogs aren’t profitable, but people devote a great deal of time and energy to them. You need to understand how to use business blogging to suit your business goals. Things have changed in the blogging stratosphere, rapidly. According to NYMag , the first business blog was created in 1994, Links.net. And in 1999, the first popular, free blog-creation service was introduced.

Business Blogging 151

Business Blogging Business Adsense Adwords 151

Writing on the Web

NOVEMBER 27, 2013

Top 25 Content Marketing Blogs" src="[link] width="300" height="300" title="Smart Business Blog Linking: Top 25 Content Marketing Blogs" /> If your business blog needs to get inbound links , here’s a prime example of how to do it. Pay attention to this tactic, it’s easy, it’s smart blog marketing and a great way to get other blogs linking to you, thereby improving your search rankings.

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Business Blogging Link Business Content Marketing 162

Writing on the Web

JULY 31, 2013

Do you do all your own blog writing? If you’re a lawyer, financial adviser, doctor or consultant, should you write your own blog ? One of the main reasons to have a blog and publish frequently is because it helps you get found, get known, and get clients. Visitors to your blog want to know more about you, your expertise, your talents and focus. And a good blog has fresh content at a minimum once or twice a week.

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Writing Business Blogging Business Buy 168

Writing on the Web

AUGUST 21, 2013

Heres How to Change It" src="[link] width="300" height="300" title="Is Your Business Blog Just Okay? Heres How to Change It" /> Let’s be honest – in the realm of successful business blogs yours is probably mediocre. ” Hey, at least you’ve got a blog and are doing most things right. Here’s what I mean by “ successful business blog.” How would you know if your business blog is successful?

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Business Blogging Business Training Blogger 165

Writing on the Web

NOVEMBER 6, 2013

Writing quality content is key for your business blog. Never stop focusing on better business blogging. But what about reading great blogs yourself? Why do you need to find great blogs to follow? If you want to build a better business blog, this is key: you must read the other great blogs in your field, and some others as well. When you find good info that’s helpful to your readers/clients, you’ll want to share that on your blog.

Business Blogging 156

Business Blogging Business Blogger Aggregator 156

Writing on the Web

DECEMBER 31, 2014

What goals have you identified for your blog and website for 2015? But after 15+ years working with executive coaches and consultants , I know that having clearly defined goals and expectations for a business blog or website is critical to help you get found, get known, and get clients; it will improve how you show up on the Web. I’ve found that many professionals are vague when it comes to setting their business blog goals.

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Marketing Insider Group

JANUARY 16, 2017

The post 8 Ways to Increase Traffic to Your Business Blog appeared first on Marketing Insider Group. Lots of bloggers get discouraged when they first start out, because no matter how much they tweet, they just can’t seem to increase their traffic. If you’re in this situation, it’s time to start thinking outside the box. With so much content on the internet, you’ll need tactics much more creative than social media to […].

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Business Blogging Traffic Blogger Business 146

Writing on the Web

AUGUST 21, 2014

How to be Heard above the Noise" width="232" height="232" title="The ABCs of Business Blogging: How to be Heard above the Noise" /> Let me ask you a couple of questions about your business blogging. How are your prospects (and clients) finding you among all the other blogs and sites online? Independent professionals who use the Web for marketing their services can learn a lot from big businesses with big budgets. The ABC’s of Great Blogging.

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Business Blogging Business Sample Creative 160

Writing on the Web

APRIL 24, 2013

When should you start a new business blog ? Let’s face it, publishing frequently on a business blog is time consuming. Depending on how swift your writing and blogging skills are, it can take you 1-2 hours to publish a post of 350-500 words, including the writing, editing, linking, adding an image, and updating social sites. I usually advise my clients that a blog for your business should focus on communicating the solutions to the problems you solve.

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Business Blogging Business Search Engine Buyer Personas 152

Writing on the Web

OCTOBER 30, 2013

Are you considering creating an animated video for your business blog? Did you know that blog posts and articles with images perform 91 percent better than those without them ( Skyword study, 2011 )? ” I still do; I immediately locate the “strategic humor” in Harvard Business Review. You can more easily explain the value of your business services in pictures than words. Now that’s what I call good performance for a blog post!).

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Business Blogging Video Business Pricing 145

Writing on the Web

DECEMBER 19, 2011

Blogging for your business works like this: You blog about the problems you solve for your clients. But then your business grows, you get busy, and what happens to the blog? I’ve seen hundreds of business blogs written by smart professionals who haven’t been posted since last summer. I think I enjoy blogging for other people more than I do for myself! So they call me and outsource their blogging with my services.

Business Blogging 133

Business Blogging Work Business Blogger 133

Industrial Marketing Today

AUGUST 10, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Optimizing Your WordPress Business Blog by Achinta Mitra on August 10, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog , Search Engine Optimization (SEO) Probably the biggest benefit of creating a business blog is to engage with your readers, build deeper relationships and convert most of them into paying customers.

Business Blogging 174

Business Blogging Optimization Business Web 2.0 174

Webbiquity

SEPTEMBER 23, 2016

Having an online presence is all but a necessity for businesses today. So what’s a small business owner like you going to do about it? You can always set up a Facebook page or establish a company Twitter account, but these platforms may not be the best for every type of business. That’s why a regularly maintained blog is a must-have for every business. Anyone can start a blog for their business. Blogs are hard work. We get it, you’re busy.

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Business Blogging Business Blogger Validation 203

Industrial Marketing Today

NOVEMBER 1, 2010

A business blog is an important and integral component of inbound marketing. While there are plenty of business blogs from B2B marketing consultants (including this one), industry portals and vertical search engines, there aren’t too many from manufacturers and industrial companies. As a result, many of them either ignore blogging as a marketing strategy or wait until their competition launches one. Exhibit #2: Indium Corporation Blogs.

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Business Blogging Industry ROI Business 216

Writing on the Web

FEBRUARY 10, 2011

Blogging for your business works like this: You blog about the problems you solve for your clients. But then your business grows, you get busy, and what happens to the blog? I’ve seen hundreds of blogs written by smart professionals that haven’t been posted since last November. I think I enjoy blogging for other people more than I do for myself! So they call me and outsource their blogging with my services.

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Writing on the Web

MAY 28, 2014

Success, whether it is winning the French Open or writing a business blog , is half persistence , half-sweat. This is very similar to writing a successful business blog. You’ve got to: Start with a strong serve – Include a keyword in the title and first sentence of your blog post, and make it compelling. When it comes to winning the open or writing a successful blog , the most important thing is to never give up – stay in the game.

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