Rolling in at 10 a.m.: Why agencies still have late start times – Digiday

Opentopic

At iCrossing, for example, many work from home in the morning, squeeze in a gym session, then walk in, around 10 or so, said David Santos, chief talent officer at iCrossing. It’s a quirk unique to the media and marketing industries that work starts somewhere around 9:30 a.m. Companies imposing traditional work hours run the risk of not being able. The post Rolling in at 10 a.m.: Why agencies still have late start times – Digiday appeared first on Opentopic.

Struggling through the 5 stages of martech? Let’s learn together

chiefmartech

Okay, I admit it. I’ve just been waiting for an excuse to post this “5 Stages of Martech” chart. These stages were originally slides in the opening keynote at MarTech San Francisco back in May, when we unveiled the 2017 marketing technology landscape.

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Check out the amazing speakers who will be at MarTech Boston

chiefmartech

Shiva Vannavada , CTO at iCrossing. The agenda for MarTech Boston , October 2-4, has just been posted, and I am once again awed and humbled by the incredible cast of speakers who have agreed to participate.

How to make real friends (and pimp your Klout) with Flipboard

Biznology

How an iCrossing office increased its Klout through #KloutWar2011 (greatfinds.icrossing.com). I’ll get to the point: my secret to being amazingly- and profoundly-engaged with so many of my followers on Twitter , my friends on Facebook, and my circles on Google+ is because I cheat.

Marketing + Technology + Management – Hype = MarTech

chiefmartech

Anita Brearton , CEO of CabinetM , will lead a panel on marketing stacks with Jeff Harvey , director of marketing technology at Red Wing Shoes ; Laurie Klausner , VP world wide marketing at Entuity ; and Shiva Vannavada , CTO at iCrossing. I have an allergy to hype.

CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

Since each one of us has a different variety of reports coming a litany of systems like SAS, Aprimo, Webtrends, iCrossing, Radian6, Facebook, Vocus, Wordpress and where it isn’t automated then it’s just Excel.

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

This post tells you: according to a recent study from iCrossing , across the three major search engines, 95% of the clicks came from page one. Diving deeper into the iCrossing study referenced above, Google accounts for 74% of non-branded search traffic, with Bing and Yahoo tied at 13%.

Best of 2008: Social Media Optimization, Part 2

WebMarketCentral

SES San Jose: Social Media Analysis and Tracking by TopRank Online Marketing Blog Jessica Cameron-Ruud provides detailed notes on this SES panel discussion featuring Todd Parsons of Buzz Logic , Rob Key of Converseon , and Edmund Won from iCrossing.

B2B Lead Management Market Heats Up

delicious b2bmarketing

3) Search engine marketing services providers – Shar VanBoskirk covers this market, but I’ve found companies like Reprise Media, IMPAQT, iCrossing and iProspect doing a lot more to help B2B marketers understand how to turn search optimization or paid clicks into qualified leads.