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Google Analytics 101 for Small- to Medium-Sized Businesses: Part 1


If you are a running small- to medium-sized business, I'd assume a strong correlation between your desire to succeed and your need for insights. Without data from which to garner insights, you're asking for trouble—sort of like swimming down class-5 rapids without a helmet or life vest.

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Provide a First-Class Client Experience — Even on a Budget

Go Beyond SEO

We’re talking about giving your clients a first class client experience whenever they’re dealing with you and your company. So how can you possibly give your clients first-class treatment? It’s unrealistic to make yourself available to every medium out there, and your time is limited. How sharp is your axe?


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10 Master Classes Worth Investing in As a Freelancer


Plus, with so many master classes available online, it can also be confusing to determine which one is worth your investment. 10 master classes for freelancers that will build and stimulate your career. hour class , you’ll learn how to improve your headline and caption wordsmithery for these mediums: Blog posts.

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Medium Is Becoming a Major Platform, for Better or Worse


In other words, it was Medium. The Ringer isn’t the only name-brand media operation to turn to Medium. In April, Medium announced agreements with other publishers including The Awl, Pacific Standard, FemSplain, and FilmSchoolRejects. It’s clear how Medium benefits from this migration: tons of cheap, quality content.

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Skyword and TrackMaven Combine Best-in-Class Analytics and Best-in-Class Content Marketing

Content Standard

This merger fills a critical gap in the market, bringing together best-in-class analytics with best-in-class content marketing, enabling marketers to plan and create scalable, multi-channel content experiences that differentiate their brand. A Content-Centric Marketing Mindset. We are excited to move their stories forward.

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New School Year: Pack Your Zoom ID, but Don’t Hold Your Breath for Air Quality Changes


In 2020, the “back-to-school” drama could play out in three ways: fully back in class, fully remote, or — what’s looking like the most likely path — a hybrid of the two. As a result, a big concern from districts and teacher unions about coming back to class is the air quality within school buildings, given how COVID-19 spreads.

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What’s New: Enhance, Chorus Integration, and Page-Level Intent


Find Better Candidates With Better Data Our recruitment database is fueled by best-in-class business contact data Get a Demo Chorus We’ve launched a new integration between Chorus and YouCanBook.Me, an online scheduling service. You can now join calls scheduled through YouCanBook.Me

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