Biznology

JANUARY 10, 2022

In 2022, we reflect on how COVID-19 has changed societal norms, resulted in the Great Resignation, and altered the top-of-mind agenda for C-suite leaders and boards of directors. Stay tuned and welcome to 2022! On the marketing privacy and security front in 2022, things are going to get worse – and better. Jen McClure.

Privacy 193

Privacy Privacy Policies Consulting Amazon 193

Search Engine Journal

DECEMBER 13, 2021

Learn about the most impactful Google updates from this past year and plan for SEO success in 2022 with helpful resources. The post Major Google Algorithm Updates You Need To Know For 2022 Planning appeared first on Search Engine Journal.

Google 131

Google SEO Resources 131

Choozle

DECEMBER 1, 2021

The year is nearly over, and we’re preparing to launch into Q1 with a plan and the confidence to execute it. And through these new developments, confidence in investing in marketing spending is back on the rise entering 2022. A common theme when budget planning is to look back on the past year. And, 61% of U.S.

Budget Programs 79

Budget Programs Marketing Budget Creation Planning Campaigns 79

Biznology

DECEMBER 22, 2021

On the marketing privacy and security front in 2022, things are going to get worse – and better. Getting more specific in my predictions for marketing privacy and security issues in 2022, here are a few ideas to keep in mind for 2022. The post Marketing Privacy and Security Predictions for 2022 appeared first on Biznology.

Privacy 197

Privacy Privacy Policies Planning Advertising Agencies 197

PureB2B

DECEMBER 29, 2021

The reality is Demand generation has never been an easy process to plan and execute for. Heading into 2022 and observing the current work environment of hybrid office spaces, a pivot in how demand generation is approached is probably worth exploring. So, why focus on ABM in 2022? Future of Demand Generation Planning.

Demand Generation 62

Demand Generation Demand Planning Account Based Marketing 62

B2B Marketing Directions

SEPTEMBER 12, 2021

The fourth quarter is almost here, and that means many marketing leaders will soon begin planning for 2022. Despite the more benign business environment, developing an effective marketing plan for 2022 will still be challenging, so it's essential for marketing leaders to employ a sound planning process.

Planning 95

Planning Marketing Plans Paid Search Agency Analysis 95

Martech

DECEMBER 18, 2023

Adobe and Figma have announced the termination of a transaction plan that would have seen the creative and marketing giant acquire the collaborative design platform for $20 billion, half cash and half stock. The termination comes 15 months after the initial announcement of an intention to acquire in September 2022. In your inbox.

Acquisitions 112

Acquisitions Planning Press Mobile Marketing 112

Litmus

JULY 27, 2022

Take it easy this year by planning in advance with the help of our Holiday Marketing Guide. It’s never too early to start planning your holiday email marketing. The post The Litmus Holiday Marketing Guide 2022: Tis’ the season…to start planning! DOWNLOAD THE HOLIDAY GUIDE ?. appeared first on Litmus.

Planning 110

Planning Marketing & Strategy Loyalty Email Marketing 110

Marketing Insider Group

NOVEMBER 15, 2021

In 2022, content marketing will continue to influence marketing and business in a bigger, and more impactful way. The challenge now is to keep up – and going into 2022 – stay ahead of the game. Here is the latest list of top Content Marketing influencers to watch in 2022: Name. Image Source. Brian Dean. backlinko.

Content Marketing 227

Content Marketing CMS Development Planning Marketing Automation Services 227

ANNUITAS

NOVEMBER 30, 2022

A Better Plan for 2023! 2022 might have been all about staying afloat but 2023 doesn’t have to be the same way. 2022 might have been all about staying afloat but 2023 doesn’t have to be the same way. The post The 2022 Gift Guide for Marketers appeared first on Annuitas.

Planning 130

Planning Work Management Marketing Management High Quality Lead 130

Search Engine Journal

NOVEMBER 18, 2021

How do you plan for the year ahead when your historic data is in shambles? Here are some tips for SEM planning despite the pandemic. The post SEM Planning for 2022: Because 2020 Didn’t Help You For 2021 appeared first on Search Engine Journal.

SEM 118

SEM Tips 118

ClearVoice

NOVEMBER 8, 2021

5 key things to know about Facebook Advertising in 2022. Within Facebook Campaign Planner, which is located within Business Suite, advertisers can share media planning directly with their clients for review and approval. Create multiple versions of a plan, and compare them to find the best settings for your campaign.

Advertising Agencies 118

Advertising Agencies Facebook Planning Advertisements 118

KoMarketing Associates

JANUARY 25, 2022

In collaboration with Demand Metric, Mitto recently published “The State of the Customer Experience” report, and statistics indicated that 64% of marketers believe that customers will become more demanding in 2022. Marketing Content for the Customer Experience.

Demand 223

Demand Planning Digital Experience Platform Marketing & Strategy 223

Webbiquity

NOVEMBER 22, 2022

Black Friday and Cyber Monday 2022 promotions make this an excellent time to take stock of your business software toolbox. The Deal: New users who purchase the BigSpy Pro version monthly plan get a 50% discount at checkout using the code: BF22. The Deal: Get 50% off for three months on any plan using this link (no code required).

Marketing Management 149

Marketing Management Software Marketing Analytics Tools Business 149

PureB2B

DECEMBER 29, 2021

The reality is Demand generation has never been an easy process to plan and execute for. Heading into 2022 and observing the current work environment of hybrid office spaces, a pivot in how demand generation is approached is probably worth exploring. So, why focus on ABM in 2022? Future of Demand Generation Planning.

Demand Generation 62

Demand Generation Demand Top of Funnel Planning 62

Martech

OCTOBER 31, 2023

Does your marketing plan include post-holiday sales? TikTok saw a 25% increase in total video views, compared to a typical week, in the weeks between Christmas 2022 and mid-January 2023. 61% of TikTok users plan to spend the same amount of time playing video games in the post-holiday period as during a typical week. Get MarTech!

Planning 117

Planning Video Marketing Hubspot Mobile Marketing 117

Brandpoint

FEBRUARY 9, 2022

As we make our way into our third year of this committee, we wanted to give an update of what we’ve accomplished in 2021, as well as an overview of our plans for 2022. Plans were made, in-person events were organized, hybrid work models were discussed, and then Delta and now Omicron had other ideas. Here’s to 2022!

Education 164

Education Communities Ad Agencies Organization 164

Inbox Insight

NOVEMBER 15, 2021

This article recognizes the importance of competitive marketing intelligence, exploring the benefits of leveraging external resources such as a market intelligence company to upgrade your B2B marketing plan moving into 2022. How to plan your B2B research to maximize results and notice real differences.

Ideal Customer Profiles 98

Ideal Customer Profiles Planning Demand Generation Marketing Plans 98

Launch Marketing

APRIL 13, 2022

Content marketing has long been a staple of B2B marketing and continues to be so as 2022 brings more opportunities and challenges for content ideation, creation and distribution. Here, we take a look some shifts in content marketing over the past year and how that impacts strategy, planning, and execution moving forward.

Trends 126

Trends B2B Marketing Webinar Metrics Planning 126

Martech

NOVEMBER 29, 2021

The data we gather helps organizers to better make plans and accommodations. The post Tell us if you are planning to attend in-person events in 2022 appeared first on MarTech. So, please answer this quick, 3-minute survey and tell us how you are feeling about attending conferences in the coming year.

Planning 106

Planning Personalization Conference Customer Surveys 106

Circle Studio

NOVEMBER 23, 2021

As we approach the end of 2021, it’s time to look at key 2022 B2B marketing trends that will emerge in the year ahead. As we have seen in previous years, 2022 will reflect the ongoing evolution of many B2B marketing trends. Here’s a list of five macro B2B marketing trends to watch in 2022. An Elevation of Strategy.

Marketing AI 193

Marketing AI Trends B2B Marketing SWOT 193

Scoop.it

AUGUST 2, 2022

2022 is already changing the way marketers and creators utilize content for their websites. Let’s take a look at some of the top rules for planning and writing content on your website. Plan Your Content Out Ahead of Time. You can’t succeed unless you have a plan. How has this changed? Define Your Purpose.

Rules 64

Rules Planning Content Correlation 64

Choozle

DECEMBER 1, 2021

The year is nearly over, and we’re preparing to launch into Q1 with a plan and the confidence to execute it. And through these new developments, confidence in investing in marketing spending is back on the rise entering 2022. A common theme when budget planning is to look back on the past year. And, 61% of U.S.

Budget Programs 52

Budget Programs Marketing Budget Creation Planning Campaigns 52

DivvyHQ

MAY 9, 2022

When you think of content planning templates, you likely think about spreadsheets for editorial calendars. Instead, we're providing a variety of templates to help you ideate and plan content that is aligned with your strategy, and create content efficiently in many different formats. That’s not what we're going to talk about today.

Template 116

Template Planning Content Efficiency 116

Search Engine Journal

NOVEMBER 30, 2021

The post Deepcrawl’s CEO Talks SEO Opportunities, Growth & Planning For 2022 appeared first on Search Engine Journal. In this exclusive interview, Craig Dunham, CEO of Deepcrawl, discusses surprises in the search space, what e-commerce retailers can do to maximize visibility and more.

SEO 89

SEO Education 89

Webbiquity

FEBRUARY 22, 2022

If influencers are part of your B2B marketing plans, download the full report to get the whole story. The post B2B Influencer Marketing in 2022: Seven Key Lessons from New Research appeared first on B2B Marketing Blog | Webbiquity. Wrapping Up. The report was authored by Alicia Russell of Onalytica , Michael Brito (a.k.a.

B2B Marketing 358

B2B Marketing Research Paid Search Agency Advertising Agencies 358

Launch Marketing

JANUARY 12, 2022

Think of it as a resolution for the new year – to make your marketing in 2022 the best it’s ever been! Kicking off 2022, B2B marketers must focus their marketing strategy on what they’re trying to accomplish, who they’re trying to reach, when they’re to reach their audience and how they will achieve their desired results.

Marketing Strategy 139

Marketing Strategy Marketing & Strategy Webinar Metrics Planning 139

Sprout Social

SEPTEMBER 27, 2021

As we close out 2021 and start planning for 2022, now is the time to step back, reflect and find the inspiration you need to bring your team into the new year. Shape your vision for 2022. The program will prompt you to consider unexplored opportunities, no matter what your 2022 plans look like. 2022 is coming fast.

Planning 85

Planning Co-Registration Social Media Creativity 85

Brandpoint

NOVEMBER 15, 2021

We’ve all learned the hard way that no matter how much you try to plan and prep and predict, sometimes the world throws a curve ball and suddenly you’re stuck with a marketing plan that doesn’t make the most sense. Here are seven trends in marketing for 2022 — and how to prepare for them now.

Trends 157

Trends Planning Work Management Contingency Planning 157

Brandpoint

DECEMBER 13, 2021

Staffing is a core issue that all businesses will face in 2022. If your growth plans for 2022 require people, you may not be able to fill the seats you need. It might be time for Plan B. Agencies can help carry the load We’ve had to do more with less, whether it’s content creation or strategy and planning.

Demand Generation Agencies 162

Demand Generation Agencies Paid Search Agency Advertising Agencies Digital Asset Management 162

Liveintent

DECEMBER 21, 2021

With the clock counting down to the new year, advertisers must think about their strategies for 2022 and how to set themselves up for success in the short and long term — even if you didn’t achieve all the things you wanted to this year. Here are the top three things you should keep top of mind as we head into 2022.

Advertising Agencies 127

Advertising Agencies Advertisements Advertising CPA 127

Contently

NOVEMBER 22, 2021

The Content Marketing Institute’s 2022 Annual B2B Content Marketing Benchmarks, Budgets, and Trends Report gives an interesting insight into the new post-pandemic landscape. Investment in in-person events are expected to return, but many marketers are planning to invest in hybrid events as well. Here are the major takeaways.

B2B Marketing 174

B2B Marketing Research Content Marketing Marketing Budget Creation 174

Litmus

AUGUST 11, 2022

It’s time for us to look back at the most popular email clients from June to July 2022. billion opens in July 2022 with Litmus Email Analytics. We’ll return in November to look at the shifts that took place from August through October 2022. Apple, Gmail, and Outlook are the top three most popular email clients for July 2022.

Privacy Protection 129

Privacy Protection Email Marketing Planning Privacy 129

TrustRadius Marketing

SEPTEMBER 14, 2022

Essential Agile Statistics for 2022 and Beyond. Digital.ai, 2022) Agile development exploded in 2021, growing from 37% to 86% of teams in the software industry. Digital.ai, 2022) Growth in non-IT industries was also substantial, with adoption doubling year on year. Digital.ai, 2022) Cultural clashes, 43% reported.

Statistics 98

Statistics Trends Planning Work Management 98

Navigate the Channel

JANUARY 3, 2022

After a much longer hiatus than any of us could have planned, trade shows and in-person events for the building materials industry are back in 2022. Educate your team on proper sanitization measures and have a plan for keeping your space as germ-free as possible. Create a Backup Plan. Have a Vaccine or Testing Protocol.

Trade Show 65

Trade Show Planning Personalization Guidelines 65