Hubspot

SEPTEMBER 25, 2018

Integration With Portal, Facebook's Smart Speaker. Facebook originally planned to unveil its video smart speaker -- said to be named Portal -- at F8 in May. However, those plans were shelved after weeks of PR crises around privacy concerns. It seems odd, however, to unveil non-VR hardware at a VR-specific event.

Facebook 69

Facebook Privacy Distribution Training 69

LeadSquared

DECEMBER 11, 2018

Online Branding & PR. Entries will be judged by some of the biggest names in the Digital Marketing Industry, from both India and abroad, including Malhar Barai , Head of Marketing at Tech Mahindra, Nitin Manchanda , Head of SEO at travel portal Trivago, and Dawn Anderson , Digital Marketing Lecturer at Manchester Metropolitan University.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Content Marketing Marketing Automation Services 52

Champion Communications

NOVEMBER 9, 2020

In his latest feature for IT Pro Portal, Mark highlights the key considerations organisations must take into account in order to optimise their investment in the business-critical software. . . Stay tuned this month as we start our blog series and address your questio ns on the wonderful worlds of B2B Tech and PR! .

Enterprise Management 62

Enterprise Management Phishing Work Management PR 62

Champion Communications

AUGUST 6, 2020

We revealed our new website, launched several new PR campaigns, and achieved coverage for clients that aligns well with their individual growth strategies.? . July has been a nother busy month for the Champion team. We’re a true hybrid solutions provider ,” says Aptum CEO Susan Bowen . MobileIron .

Enterprise Management 71

Enterprise Management B2B Thought Leadership Work Management Thought Leadership 71

Computer Market Research

MAY 24, 2017

ABC Company provides its partners with a Partner Portal web-based system that gives you all the resources, tools and up-to-date information you need to easily integrate our product into your solution. Reimbursement & Proof-of-Performance section in your Partner Portal. * Editorial coverage/PR. Easy to sell. Activity Type.

Work Management 60

Work Management Marketing Management Advertising Agencies Paid Search Agency 60

LeadSquared

DECEMBER 12, 2018

Online Branding & PR. Entries will be judged by some of the biggest names in the Digital Marketing Industry, from both India and abroad, including Malhar Barai , Head of Marketing at Tech Mahindra, Nitin Manchanda , Head of SEO at travel portal Trivago, and Dawn Anderson , Digital Marketing Lecturer at Manchester Metropolitan University.

Advertising Agencies 51

Advertising Agencies Paid Search Agency Content Marketing Marketing Automation Services 51

Webbiquity

AUGUST 25, 2010

SMI was developed by some of the same people as the popular B2B Marketing Zone b2b marketing portal. It also uses the same underlying Browse My Stuff technology , which enables publishers, PR agencies, corporations and other enterprises to efficiently SEO-friendly build branded content aggregation hubs.

Social Media 100

Social Media Media B2B Thought Leadership Digg 100

Scoop.it

SEPTEMBER 22, 2020

that allows you to access content from third-party sources including websites, PR publications, and other media portals. Do it like Wistia does. To make curating content a breeze, use a tool like Scoop.it Have an actionable CTA.

Conversion 86

Conversion Optimization Content Curation 86

Brandpoint

NOVEMBER 10, 2020

Brant Skogrand, Skogrand PR Solutions Earlier this year, I was introduced to Zoom. rather than enter into a portal with a bunch of vendors eager to pitch a product. I thought that it was interesting but didn’t know how quickly it would become a part of my everyday life.

Work Management 149

Work Management Marketing Management Planning B2B Thought Leadership 149

Smashmouth Marketing

JANUARY 4, 2009

And, that "72 percent saying they get (green) information in traditional media and 68 percent citing online," and tout portals as still being strong sources of information (of course). They go on to state that "23% claim to be deeply committed to environmental issues", and that "71% have an interest in purchasing an environmentally sound car."

Research 100

Research Effectiveness Statistics PR 100

Smashmouth Marketing

JANUARY 1, 2009

And, that "72 percent saying they get (green) information in traditional media and 68 percent citing online," and tout portals as still being strong sources of information (of course). Stephen Dubner, one of the Freakonomics co-authors, stated in Global PR Week Blog , that, "The three things marketers can mainly learn from our book include.

Research 100

Research Effectiveness Statistics PR 100

SalesIntel

APRIL 20, 2022

Firmographics offer the same importance for corporations in their PR and sales efforts as demographics do for individuals. To ensure the greatest degree of trustworthiness, SalesIntel goes the additional mile and runs all of our data through human verification before publishing it to our portal. Technographic Data. Intent Data.

Ideal Customer Profiles 52

Ideal Customer Profiles Contact Marketing Contacts Top of Funnel 52

SalesIntel

APRIL 20, 2022

Firmographics offer the same importance for corporations in their PR and sales efforts as demographics do for individuals. To ensure the greatest degree of trustworthiness, SalesIntel goes the additional mile and runs all of our data through human verification before publishing it to our portal. Technographic Data. Intent Data.

Ideal Customer Profiles 52

Ideal Customer Profiles Contact Marketing Contacts Top of Funnel 52

Convince & Convert

JULY 26, 2010

He’s a former journalist turned PR guy and straight shooter at New Media Cowboy. Sales reps from traditional PR distribution services were even quoted as saying, “there’s a reason it’s free.&# – implying that it doesn’t perform well. I think pitchengine and its concept is going to rock PR world.

Social Media 115

Social Media SEO Marketing Websites PR 115

Hubspot

SEPTEMBER 17, 2020

This means that, with each additional mention, we get a linear average increase in click-through rate to our site (which translates directly to portal signups, and thus, revenue). Then, tactically figure out how to appear in those places (could be ads, could be SEO, PR, guest blogging, affiliate, influencer marketing, etc. —

Hubspot 101

Hubspot Marketing & Strategy Marketing Strategy SERP 101

Golden Spiral

FEBRUARY 26, 2019

When we clicked, we were taken on our phones to a one-time portal and asked to input information. With this launch plan, your key objectives are to: Build greater brand awareness through marketing and PR efforts around launch time. We were texted a link. Increase in product sales to new clients. Key Takeaway.

Product 90

Product Webinar Metrics Cross-Selling Planning 90

Content Standard

MAY 17, 2018

Audience perception can be a fickle thing to manage, and this means that misconceptions, bad PR, or a host of other pressures can result in your marketing team fighting uphill battles for reputation. The brand’s learning portal sports a decent list of evergreen financial education information, but that’s about it.

Work Management 48

Work Management Marketing Management Service Ethics 48

seo.co

DECEMBER 2, 2022

Link building should also increase your referral traffic; each new link you build serves as another portal to your site, and if that portal is relevant to your audience, at least a portion of your readers should be inclined to click through. This is, after all, quite similar to what any PR agency does. Other link schemes.

Link Building 119

Link Building Ad Building Domain Lead Ranking 119

Webbiquity

APRIL 26, 2010

Actually, this post presents eight strategies for online promotion ranging from social networking and video to PR and local portal sites. Free or Cheap Ways to Effectively Promote Your Business Online by Dumb Little Man. It also includes links to additional resources to dig deeper into each area.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Allocation Budget Programs 100

Industrial Marketing Today

APRIL 3, 2011

Customers in turn get 24/7 access via a secure online portal to personalized content such as: Detailed and critical cradle-to-grave records of every valve installed at their plant. That is its key differentiator from other forms of marketing that tend to focus more on advertising and promotional messages.

Planning 60

Planning Work Management Marketing Automation Services Marketing Management 60

LeadSquared

FEBRUARY 23, 2016

For example, in the above case, the ad for ‘buy Titan watches online’ should redirect to the Titan watches page on your e-commerce portal. We also generate leads through outbound efforts such as market research (cold-calling and cold-emailing suitable prospects), PR, physical events, etc. Focus tremendously on PR.

Inbound Marketing 52

Inbound Marketing FAQ Webinar Metrics Work Management 52

WebMarketCentral

MAY 31, 2007

PR guru Greg Hoffman , who taped his resume to a box of Dunkin Donuts in order to get the attention of the hiring manager at Think Partnership , has landed the job. The news was actually broken earlier today by Shawn Collins at the Affiliate Tip Blog.

PR 20

PR Internet Marketing Contact Marketing Order 20

WebMarketCentral

NOVEMBER 30, 2006

While working on a PR and marketing plan recently, the question came up: are blogs more of a PR tool or a marketing medium? Blog marketing" outscores "blog PR" on a Google search by a margin of about five to two, and you'll find four times as many books about blog marketing at Amazon as you will about blog PR.

PR 20

PR Business Blogging Tools Planning 20

Biznology

FEBRUARY 26, 2013

Allowing a portal into your process, your day-to-day, the story-boarding of what and how you do your work; even more, share extras about the senior and junior staff beyond what their bio pages offer — those uptight, controlled, and boring bio pages. They’re secretly outsourced.

Case Studies 80

Case Studies Case Study Studies Ethics 80

Adobe Experience Cloud Blog

SEPTEMBER 15, 2012

Check out who I’ve spotted so far: (If their session still has space, you can click register to save your spot – though you must sign into the Dreamforce portal. Author of The New Rules of Marketing and PR with over 250,000 copies in print in more than 25 languages. David Meerman Scott, Freshspot Marketing LLC. Why famous?

Salesforce.com 48

Salesforce.com Planning Word of Mouth Advertising Agencies 48

WebMarketCentral

JULY 15, 2009

If you're looking for one place to find all of the best b2b marketing and PR content—filtered, aggregated and neatly packaged—or you'd like to contribute content, check out the B2B Marketing Zone. ** Contact Tom Pick: tomATwebmarketcentralDOTcom. Her post provides more details about the purpose, goals and future plans for the BMZ site.

B2B Marketing 20

B2B Marketing Planning Blogger B2B 20

Biznology

NOVEMBER 27, 2012

We’re all so afraid of giving people a portal into what we’re doing with the mislaid assumption that everyone can — or even wants — to do the stuff you’ve already achieved mastery in. Honestly, he taught you everything about bespoke suite-making except actually teaching you how to make a suit.

Social Media 80

Social Media Process Product Media 80

Ambal's Amusings

DECEMBER 17, 2009

Tom Pick is an online marketing executive with KC Associates , a marketing and PR firm in Minneapolis , Minnesota , focused on b2b technology clients. He helps clients improve business results through search engine optimization (SEO), search marketing, interactive PR and social media programs.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

markempa

AUGUST 30, 2007

Start By Defining A Lead Roy Young , President with Ann Handley, Chief Content Officer, MarketingProfs All Sound And Fury, Signifying Nothing: Executing Your Lead Generation Plan Mike Schultz , Publisher, RainToday.com and Principal, Wellesley Hills Group B2B Sales Lead Success Checklist M.H.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

Hubspot

JUNE 10, 2016

Working Popular Trends and Events Into Your PR Strategy. N ow that we have our tools and a well-stocked calendar of events, it’s time to find out how these can help us with our PR campaigns. Let's walk through some of the most important things to consider when executing a trend-driven PR campaign. General Opportunity.

Trends 28

Trends Content PR Viral Marketing 28

Hubspot

MAY 7, 2012

It will keep track of who has registered for your event, your ticket sale progress, and import your registrants as leads into your portal so you can continue to have a relationship with them after your event. PR Newswire has always been the go-to tool for public relations professionals to send out press releases. 10) iReach.

Work Management 28

Work Management Marketing Management Marketing Budget Budget Programs 28

LeadSquared

FEBRUARY 28, 2016

My interest was always people, and while I hoped to get into HR, I landed in the world of PR, which took me to social media, and finally to making me a digital marketing trainer. I got my first home desktop when I was in college. Although I studied Engineering, I was never a tech geek. I like to be chilled out and not change too frequently.

Marketing Automation Services 52

Marketing Automation Services Cable Skype Cross-Selling 52

Hubspot

JANUARY 23, 2012

iReach Blog Distribution (Developer: PR Newswire ) The iReach Blog Distribution App integrates with HubSpot's Blog API by pulling blog posts from within your HubSpot portal and pushing that content through PR Newswire's press release distribution network to thousands of sites. Install Zerys.

Inbound Marketing 28

Inbound Marketing Hubspot Software Landing Pages 28

Moz

MAY 17, 2020

As a result, their transformation over the last few years from the "10 blue links" format to "the portal" has pushed the organic results on page one down by several pixels. Have you tried to convert mentions to links months after a PR campaign ran? But first, let's have a look at the layout on page one of Google (for most queries).

Case Studies 73

Case Studies Case Study Studies SEO 73

Hubspot

JUNE 16, 2010

While Intuit PR managers (left) jump onto Twitter and make blog posts to reassure customers, other businesses see an opportunity to capitalize on the situation. For example, at HubSpot, we use trust.hubspot.com to show our portals and report on downtimes. The result is some very unhappy customers (right). Practice what you preach.

Social Media 28

Social Media Media Transparency PR 28

Online Marketing Institute

NOVEMBER 1, 2010

Leaning on the same old things year after year — PR and TV for awareness, and executive events and inside sales for leads — locks marketing execs in an endless loop of fighting off budget cuts and justifying marketing spending plans. 2) PR and TV are popular for building brand but trade shows and email raise awareness best.

Marketing Mix 40

Marketing Mix Tactics Work Management Marketing Management 40

Online Marketing Institute

JULY 9, 2009

Like traditional PR activities (i.e. To clarify, my point is that many public relations and social media professionals define the value from participation in online communities and social networks as positioning and awareness. media relations, analyst communications, etc.), the ROI of this value is difficult to measure.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40