markempa

JUNE 7, 2005

« Small companies blogging for leads while big companies watch | Main | Revised Lead generation strategy map for complex sales » Should blogs and RSS be a part of your lead generation strategy? Well examine each and provide tips on how a Blog or RSS strategy can compliment what you are doing today."

RSS 120

RSS Lead Generation Generation B2B Thought Leadership 120

Webbiquity

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. Which online tools are most helpful for PR pros? What does the future hold for online / interactive / social PR? Interactive PR Guides, Tips and Tools.

PR 100

PR Tools Tips Blogger 100

Webbiquity

MAY 2, 2017

A tool destined to get a lot of attention, EpicTrack combines brand and topic monitoring across social platforms and media sites (for PR analysis) with content performance metrics, ROI analysis, sentiment tracking, social engagement analytics, and competitive intelligence. ” — CabinetM. . #37: 39: The Eight Best Social CRM Tools. #40:

Enterprise Management 263

Enterprise Management Work Management Marketing Automation Services Marketing Management 263

Webbiquity

MAY 9, 2017

” — PR Daily. Showcase reviews: Marketing Insider Group, PR Daily. ” — PR Daily. Showcase reviews: Marketing Insider Group, PR Daily. 40: The Nine Best Reputation Management, RSS, and Social Search Tools. #41: 40: The Nine Best Reputation Management, RSS, and Social Search Tools. #41: 2) ToutApp.

Marketing Automation Services 214

Marketing Automation Services Enterprise Management Work Management Marketing Management 214

Webbiquity

MARCH 23, 2017

” — PR Daily. Showcase reviews: PR Daily. helps publishers deliver their content to their Twitter and Facebook accounts from RSS feeds.” You can customize everything, from colors to your theme’s HTML. Sample review: “Tumblr is the best social network for finding, telling, or sharing visual stories.”

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Biznology

MAY 1, 2018

And, once you launch a social media campaign, being it advertising, influencer outreach, online engagement, or content marketing, monitoring and accountability are essential parts of any modern marketing and PR campaign. Monitoring turns a series of unrelated social media behaviors into more of a science laboratory where you can experiment.

Social Media 210

Social Media Social Marketing Paid Search Agency Planning 210

Biznology

APRIL 18, 2017

Magic in the form of Shel Holtz , godfather of Digital PR and Social Media Communications, asking me to join him on his globally-popular communications podcast, For Immediate Release (FIR). And since I am in PR and marketing, I might have personally taken myself off the invite list based on my past bad behavior. Can we even?

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

markempa

JUNE 6, 2006

A podcast version of the show is available via iTunes or the host website RSSRay.com. During the interview, I share new ideas for generating B2B customers and talk about my book, Lead Generation for the Complex Sale , thats being released next week. A podcast version of the show is available via iTunes or the host website RSSRay.com.

Lead Generation 120

Lead Generation B2B Sales Generation B2B Thought Leadership 120

Convince & Convert

OCTOBER 17, 2011

Previously, I spent a great deal of time trying to meet everyone in the world’s of social media and PR. I don’t mean read your RSS feed or scour your Twitter stream. I have recently become fascinated by the way that people who don’t work in social media use social. I’ve discovered that world and the real world don’t always intersect.

Social Media 145

Social Media Media RSS Work Management 145

Chris Koch

JANUARY 22, 2010

To make ourselves feel a little more comfortable with this idea, we may need to categorize social media with something whose hazy ROI we’re more familiar and comfortable with: PR. There have been research attempts made to uncover and evaluate methods for measuring the ROI of PR. Again, tough to isolate PR’s role. startups.com).

Social Media 100

Social Media ROI Lead Ranking RSS 100

Convince & Convert

DECEMBER 27, 2013

The RSS feed is: [link]. Chinese PR group BlueFocus Communications acquired 5-year-old social media agency We Are Social last week for $30 million. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Listen Now. Click the play button to listen here: Download the audio file: [link].

Practices 168

Practices Best Practices Paid Search Agency Skype 168

Savanta

MARCH 26, 2012

And as a bonus, not only will good content optimise email success, but it can feed other activity such as social media, events and PR. Subscribe and receive new posts by email or RSS. Likewise, the single most effective route to boosting email performance is felt to be compelling subject matter. Second, hook them in.

Email Marketing 120

Email Marketing B2B Thought Leadership Broadcasting RSS 120

markempa

MARCH 27, 2005

« Sales Leads Via RSS via Salesforce.com | Main | My Mention In Writers Digest » Podcast: How Trigger Events improve Lead Generation Have you ever wondered why some sales happen twice as fast others? Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation Marketing Budget Generation B2B Thought Leadership 120

Convince & Convert

AUGUST 20, 2013

If you can’t convert them to subscribers via email or RSS and/or they aren’t seeing your new posts show up on social media, odds are good that they won’t think to return to your site. In addition to Convince & Convert, she is a contributing author for Social Media Today, MarketingProfs, PR Daily, PRSA and other industry publications.

SEO 157

SEO Keywords RSS Adwords 157

markempa

NOVEMBER 9, 2005

If you are unfamiliar with RSS Feeds, or would just prefer email notification of updates to my blog, all you have to do is type your email address in the subscribe form on the left. I switched to a new service called FeedBlitz to provide a more reliable way to keep you updated. All Bloglet subscribers have been moved over to FeedBlitz.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Lead 120

markempa

JUNE 27, 2006

During this podcast, I share my thoughts on how to use technology tools like podcasts, blogs and RSS for new business development and lead generation. During this podcast, I share my thoughts on how to use technology tools like podcasts, blogs and RSS for new business development and lead generation.

Lead Generation 120

Lead Generation B2B Thought Leadership Generation Work Management 120

Convince & Convert

FEBRUARY 15, 2013

The RSS feed is: [link]. Someone I would encourage you guys to take a look at is Aliza Licht , who runs the DKNY Twitter account , and they actually have a DKNY PR Girl Tumblr Page , which is actually pretty hysterical. Huge thanks to our amazing sponsors Janrain , ExactTarget , Cision , and Expion for helping us make this happen.

Activities 128

Activities Multi-Channel Social Media Stats 128

markempa

MAY 23, 2005

« 2 New RSS Feeds for the B2B Lead Generation Blog | Main | Blogging & RSS Events » Tips for better webinars, webcasts and improved ROI Webinars have reached critical mass and most B2B marketers, it seems, have added them to their marketing mix. Those who dont qualify yet need to be added to your lead nurturing program.

Webcast 120

Webcast Lead Generation Webinar Metrics ROI 120

Webbiquity

AUGUST 25, 2010

Want to stay up-to-date on the latest social media news and thought-leadership commentary without visiting a gazillion different sites, relying on an RSS feed (or someone else’s filter) that inevitably misses important news, or following aggregation sites that regurgitate the same over-exposed content from a handful of popular sites?

Social Media 100

Social Media Media B2B Thought Leadership Digg 100

The Point

NOVEMBER 16, 2011

I’ve written previously in this space about how corporate social media initiatives are so often in the hands of people, notably PR agencies, for whom lead generation is neither a priority nor a core competency. Put a PR agency in charge of social media, and I can pretty much guarantee you’ll generate PR, not leads.)

Social Media 100

Social Media Demand Generation Agencies Media Marketing Qualified Leads 100

Webbiquity

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. RSS feeds for press releases and blog posts. by TomPick and guest blogger Maria Verven.

Ad Building 100

Ad Building PR Press B2B Thought Leadership 100

The Point

FEBRUARY 8, 2011

2011 may be the year when B2B companies finally realize blogs are more than just a PR vehicle for propagating so-called thought leadership. Provide options for RSS, Twitter, and email and place them prominently where the casual visitor can see them. For pete’s sake, make sure it’s easy for someone to subscribe to the blog.

Aggregage 100

Aggregage Trends B2B Thought Leadership B2B 100

Buzz Marketing for Technology

JULY 30, 2009

The panel was run by David Armano and featured Todd Andrilik the director of marketing and PR, for Leopardo Construction, who was using WordPress as a online news room. Back in October of 2007 at a MarketingProfs conference I remember listening to a panel on how someone used a blog as their online news room. Think about it.

Facebook 100

Facebook RSS PR Social Media 100

ClearVoice

DECEMBER 19, 2018

Instead, think about using a social media management tool or your marketing automation software to speed things up by adding your blog’s RSS feed. Most social media marketing solutions have an option that allows you to add your blog’s RSS feed to automate the steps of adding new blog content to your social sharing schedule.

Distribution 97

Distribution Marketing Automation Services Promotion Tactics 97

Webbiquity

MARCH 13, 2019

Our blog has about 4,000 RSS and email subscribers. When we released Press Release Grader the other day, a few blog posts and a few Tweets later, 20+ bloggers blogged about it and many more public relations (PR) professionals told their Twitter followers about it. Blogging Supports Social Media Marketing.

Social Media 215

Social Media Search Marketing Social Marketing Optimization 215

Buzz Marketing for Technology

JULY 22, 2008

Comments RSS. Entries RSS. Comments RSS. Entries (RSS). and Comments (RSS). Â REGISTER HERE. t make the live call? Go ahead and register anyway, so you can get access to the recording of the call. Leave a comment. Next: Three tools for seizing control of your business and personal life. August 2005 (16).

RSS 100

RSS Work Management Marketing Management Privacy Policies 100

The Point

SEPTEMBER 23, 2015

But if the only way to subscribe to the blog is through RSS, or email, you’re missing out on a large subset of leads who may prefer other channels. That’s why it’s important to offer as many subscription options as possible, including RSS, Email, Twitter, Facebook, LinkedIn, and aggregation services like Flipboard. No problem.

Business Blogging 100

Business Blogging Lead Ranking Lead Scoring Generation 100

Webbiquity

MAY 4, 2010

It helps (greatly) if you already have a relationship with the blogger, but even if you don’t, most bloggers are far more open to offers of a guest post than they are to PR pitches. Add your blog and feed links to blog directories and RSS syndication sites. And if someone else bookmarks your content—vote it up!

RSS 100

RSS Digg Tagging Blogger 100

Webbiquity

FEBRUARY 17, 2014

Pam Dyer outlines five steps for creating a successful blog—from understanding your goals to using marketing tactics to create visibility—then showcases an infographic illustrating 120 blog marketing tactics, from social networks to eBooks to PR to video, contests, “egobait” and forum posting.

Promotion 100

Promotion RSS Banner Ads Buzz 100

Convince & Convert

MARCH 15, 2013

The RSS feed is: [link]. While Jake is the sole social media manager for Garmin, he has been able to enlist the help of other PR companies and friends to answer questions and offer advice in the industries that Jake is not as familiar with. We couldn’t do it without them! Listen Now . Find us on iTunes: [link].

Communities 135

Communities Mobile Advertising Emarketing Stats 135

KoMarketing Associates

JANUARY 22, 2015

RSS Readers such as Feedly , Digg Reader , or Hootsuite’s RSS Syndicator. In Casie Gillette’s Search Engine Land column on PR Strategies, she identifies a range of PR-based research tools for uncovering third party opportunities, including HARO , EdCals , and Muck Rack.

Budget Programs 120

Budget Programs B2B Marketing Content Marketing Effectiveness 120

Convince & Convert

NOVEMBER 22, 2013

The RSS feed is: [link]. Jason was working in PR in the restaurant industry when MySpace tanked and Facebook rose to glory. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Listen Now. Click the play button to listen here: Download the audio file: [link]. Find us on iTunes: [link].

Skype 128

Skype Social Media Work Management CMO 128

markempa

MARCH 18, 2005

« Paper Direct Mail is Not Dead | Main | Sales Leads Via RSS via Salesforce.com » Give Lead Generation Some Respect Dean Rieck argues that lead generation is the Rodney Dangerfield of marketing - some give it no respect. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation Generation Marketing Qualified Leads Leads 120

The Effective Marketer

AUGUST 30, 2010

David Meerman Scott , in his book The New Rules of Marketing and PR points out that creating quality content is the new imperative: “The tools of the marketing and PR trade have changed. You can follow any responses to this entry through the RSS 2.0 But why the focus on content? Like Be the first to like this post.

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

Convince & Convert

APRIL 26, 2013

The RSS feed is: [link]. ”Being able to get the marketing angle, the customer relations angle, and then also the PR angle, being able to blend all those together is a beautiful thing when you’ve got people who work together so well,” Brooks says. Listen Now . Find us on iTunes: [link]. Tweetable Moments.

Television marketing 134

Television marketing Skype Social Media Public Relations 134

Brandpoint

MARCH 31, 2020

Your content can be shown on various websites, as well as through other channels like email newsletters, RSS feeds, social media accounts and mobile apps. Coronavirus & PR: 6 Things Communications Professionals Should Do During COVID-19. One of the major benefits of using a CPL campaign is omnichannel marketing.

Cost per Lead 142

Cost per Lead Sales Qualified Leads CPL Lead Ranking 142

Webbiquity

NOVEMBER 16, 2010

It’s not just that most people aren’t waiting on eggshells in eager anticipation of XYZ Company’s latest PR announcement, it’s that the marketers and PR people at XYZ didn’t take the time to figure out what their prospective buyers and influencers do really care about and want to discuss.

Social Media 100

Social Media Media Digg RSS 100