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4 Ideas for Better Blog Content

Marketing Insider Group

Make a habit of checking relevant blogs, magazines, and newsletters in your niche. This direct feedback is very helpful and will ensure you’re crafting content that addresses your readers’ actual needs and concerns. Finally, keep an eye on industry trends. What topics are they covering? What can you offer that’s different?

Content 315
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Does Achieving Your Growth Strategy Require a Tweak or Transformation?

Vision Edge Marketing

According to a Fortune magazine article, the major package design change by Tropicana, which cost $35 million, resulted in a 20% and 19% drop in unit sales and revenue, respectively, over the course of six weeks due to consumer backlash.

Insiders

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Global ad revenue to top $1 trillion, dominated by Google and Meta

Martech

Digital share: Digital ads (including streaming, online news, and magazines) could make up 82% of total revenue in 2025. Key Stats: The GroupM report highlights the following numbers: 2024 growth: Global ad revenues are forecasted to rise by 9.5%, with further growth of 7.7% Chinas surge: Chinas ad market is expected to grow by 13.5%

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Pitch Perfect: Crafting the Perfect Media Pitch

Trade Press Services

Look for magazines, journals, news sites, online publications, and other outlets that align with your expertise, industry, target audiences, and story ideas. Example: If your goal is to promote a newly launched B2B software, your target audience could be IT executives or business decision-makers.

Media 90
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12 ways to use a customer data platform

Martech

For example, your event management system can tell you who came to last year’s conference, but not which of those attendees subscribe to your magazine or purchased your holiday gift special. Audience segmentation and targeting Individual systems don’t have the full picture on your customers.

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How to Use Content Segmentation to Tailor Marketing Campaigns

Scoop.it

Fashion: featuring a ‘as seen in’ section, showing the magazines and celebrities that have been showing off your offerings. Wondering why you might spend extra time doing this? Let’s take a look at why segmentation matters. Benefits of using content segmentation Here’s how segmenting your audience and content can drive business success.

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Content Marketing Strategies Every Professional Services Brand Should Use

Scoop.it

For example, if you check out Australian Business for Sale , you’ll see that the brand heavily invests in its Magazine publication. Plus, they can be an excellent way to attract a more discerning audience to your brand.