Optinmonster

MARCH 21, 2024

Create a Customer Survey Popup Put a Feedback Button on Your Website Offer an Incentive Use Live Chat Ask for Feedback at the Right Place and Time Find Out Why Visitors Are Abandoning Your Site Ask Customer to Self-Select Their Interests 1. Create a campaign that asks people to select their own interests.

Marketing Websites 104

Marketing Websites Tips Customer Surveys Customer Satisfaction 104

SocialPilot

APRIL 25, 2024

It gives you a high-level overview of the last video, the top videos in 48 hours, recently uploaded videos, recent comment history, subscribers, views, watch time and revenue in the previous month, and the latest community tab posts. You can filter your videos based on age, copyright, description, made for kids, Title, views, and visibility.

Youtube 81

Youtube Copyright Ideal Customer Profiles Advertising Agencies 81

Martech

OCTOBER 31, 2023

TikTok saw a 25% increase in total video views, compared to a typical week, in the weeks between Christmas 2022 and mid-January 2023. The platform saw a 70% increase in video views for #haul, where creators typically share what they bought. TikTok also saw a 76% increase in views for #sale. Image: TikTok for Business.

Planning 106

Planning Video Marketing Hubspot Mobile Marketing 106

Convince & Convert

MARCH 5, 2024

90% of them say they are “open to new ideas when using Reddit,” and 74% say “Reddit is where I go to challenge my thinking and views.”² 74% of Redditors state Reddit is where they go to challenge their thinking and views. Redditors are inherently curious. How are redditors both avid switchers and brand loyalists?

Research 145

Research Loyalty Case Studies Communities 145

Martech

APRIL 15, 2024

I like more the communication and the data part of it, so I ended up being really interested in digital marketing because it really had a lot of data you could leverage. That really piqued my interest. We realized we wanted to have this data over time; we wanted to have a 360-degree view of the data. A: Exactly. Sweet treats.

Work Management 92

Work Management eCommerce Budget Programs Marketing Management 92

Martech

MARCH 8, 2024

The marketing industry is in an interesting position when it comes to women in the workforce. This is quite impressive, given that, as the report states, “SEO has traditionally been viewed as male-dominated.” Women hold 60% of all North American marketing jobs, according to data from LinkedIn , and women now hold 52% of CMO roles.

Advertising Agencies 108

Advertising Agencies Paid Search Agency Ad Agencies CMO 108

Contently

APRIL 1, 2024

Infuse Your SEO-Driven Content Strategy With a Point of View This one is probably the hardest to realize but also the most impactful: You need a point of view. To help develop a point of view for your brand, seek out subject matter experts in your organization and listen to the way they talk and share ideas.

SEO 78

SEO Ideal Customer Profiles SERP Content 78

Convince & Convert

DECEMBER 13, 2023

However, sometimes the view counter isn’t ticking up as expected, and that awesome video you made is ultimately unhelpful in bringing your brand closer to your audience. The post Crafting Great Social Media Videos That Get Views appeared first on Convince & Convert. Say Cheese!

Social Media 153

Social Media Video Marketing Media Eye-Tracking 153

Hubspot

OCTOBER 16, 2023

So you might be wondering, who viewed your LinkedIn profile? In this article, we‘ll dive into how you can see your profile views. Why LinkedIn Views Matter How to See Who Viewed Your Profile Why Can’t I See Everyone Who Viewed My LinkedIn Profile? Open profile views. Well, you can find out. Let's dive in.

Ideal Customer Profiles 77

Ideal Customer Profiles Profiling Linkedin Network Marketing 77

Contently

JANUARY 26, 2023

Develop thought leadership content based on topics that interest your buyer personas, investors, or potential employees. Map the topics other thought leaders in your space are discussing, and learn their point of view. Those with strong opinions or points of view will be the best to work with. Define your goals and KPIs.

Thought Leadership 218

Thought Leadership Top of Funnel Peer-to-peer Digital Marketing Funnels 218

Sprout Social

FEBRUARY 7, 2024

Are you consistently creating on TikTok without getting the views or engagement you’d like? Users can leverage the feature to get more views on TikTok , website visits, followers, messages or profile views. These include the number of video views, likes, comments and shares on your video. TikTok Promote may be the answer.

Paid Content 115

Paid Content Promotion Budget Programs Copyright 115

Oktopost

SEPTEMBER 28, 2023

All this data will appear within Oktopost’s People Database showing you who is interacting with your content and their topics of interest. As a salesperson, being able to see what your prospects are interested in, and engaging with in real time is a dream right?

Top of Funnel 137

Top of Funnel Social Media Ideal Customer Profiles Work Management 137

illumin

FEBRUARY 29, 2024

Relationships between creators and brands are essential on YouTube While creator or influencer marketing is huge on YouTube, there are also fantastic programmatic opportunities on the platform, especially as sites like YouTube continue to occupy a larger share of the audience’s viewing time. Follow @illuminHQ

Youtube 105

Youtube Advertisements Advertising Branding 105

Martech

APRIL 5, 2024

Chase reaches across brands, merchants and shopping verticals, providing a comprehensive view of purchase behavior; this strengthens the degree of personalization, helping brands deliver offers that stoke consumer interests.” Dig deeper: 2024 Predictions: Retail media networks Early adopters.

Advertising Agencies 105

Advertising Agencies Media Verticals Paid Search Agency 105

SocialPilot

APRIL 22, 2024

Here’s a view of SocialPilot’s post scheduler: Industry Depending on your industry, your audience may vary quite significantly, so it’s difficult to just have an ‘always post on a Tuesday at 3 pm rule. Your audience’s interests : If your audience is interested in a specific topic, consider posting content related to that interest.

Best Practices 104

Best Practices Ad Frequency Analytics Demographics 104

Oktopost

APRIL 18, 2024

Listen to the podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode summary Intent data helps you to prioritize accounts by capturing customer activities and gauging their level of purchase interest, otherwise known as buyer intent.

Work Management 89

Work Management Intent Data Buyer Intent Marketing Management 89

Martech

JANUARY 29, 2024

Redefining ‘lead’ in modern marketing The term “lead” often gets thrown around loosely, but not every interested party qualifies as a lead. I stress this because these people are the ones who show consistent interest and interact with your brand in any capacity. Contradiction? Let’s explore.

Lead Ranking 110

Lead Ranking Lead Gen Ideal Customer Profiles Lead Scoring 110

Optinmonster

APRIL 8, 2024

360° Views Your shoppers may not be inside your physical store, but you can still give them a 360° view of your products. According to XO3D , a UK-based creative consultancy: “360° views can improve a website’s ranking on search engines. Views or Likes If you have a good number of views on your product pages, show it off!

Product 89

Product Lead Ranking Urgency Marketing Cross-Selling 89

Sprout Social

JANUARY 24, 2024

Impressions are the number of times your content was shown or viewed, regardless of whether someone interacted with it. The #PartyNeverStops campaign generated £3.68M in sales, an 18x return on ad spend, 91M video views and reached 11.9M You can view metrics like positive sentiment and total engagement. unique users in the UK.

Paid Content 97

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 97

Convince & Convert

JANUARY 4, 2024

With the average attention span at just 8 seconds , it’s easy to assume that being trendy will keep a viewer interested. Views @americanballettheatre Replying to @Sarah are you ready for it??The Will it give you potential exposure? But is it guaranteed? Absolutely not.

Trends 146

Trends Lead Scoring Lead Ranking Branding 146

Sprout Social

OCTOBER 31, 2023

Leaders often view performance marketing as a safer bet because it can be measured clearly and held more accountable for business results, making it easier to see how a company’s marketing dollars connect to revenue. The “who” includes your target audience, their demographics, interests and affinities.

ROI 103

ROI Top of Funnel Work Management Advertising Agencies 103

Sprout Social

FEBRUARY 15, 2024

It’s vital to track audience engagement so you can be sure your content interests the people who matter most to your organization. View this post on Instagram A post shared by Sprout Social (@sproutsocial) Shares and resharing Sharing and resharing brand content seems like a simple form of audience engagement.

Webinar Metrics 102

Webinar Metrics Tips Marketing AI Social Media 102

Oktopost

SEPTEMBER 12, 2023

Intent data is information about the online behaviors of your prospects and evaluates their interest in purchasing your product or service. Third-Party Intent Data (External) Third-party intent data is collected from external sources, that are not owned by your organization, revealing a broader view of your target audience’s behaviors.

Intent Data 126

Intent Data Lead Gen Intent Lead Scoring 126

Martech

SEPTEMBER 8, 2023

Not strictly martech, but interesting. The solution includes: Unified customer data access in BigQuery: This allows marketers to build a holistic view of their customers by tapping into data from ads, sales, products, and other sources. Get MarTech! In your inbox. Business email address Subscribe Processing.

Amazon 111

Amazon Ideal Customer Profiles User-Generated Content Outreach 111

illumin

APRIL 11, 2024

You can view the full case study here for more information. Made for marketers Learn how illumin unlocks the power of journey advertising Book a demo To see more from illumin, be sure to follow us on X and LinkedIn where we share interesting news and insights from the worlds of ad tech and advertising. Follow @illuminHQ

Barriers 127

Barriers Branding Brand Identity Content 127

SmartBrief - Marketing

FEBRUARY 27, 2024

Let’s dive into some standout campaigns that illustrate just how transformative this strategy can be: Apple Open to anyone interested in Apple product launches, the 2022 livestream was viewed by 30 million people. Bidders were able to view vehicles and bid in real time. The show was livestreamed on Sept.

Buzz 98

Buzz Marketing & Strategy Barriers Paid Search Agency 98

Optinmonster

MARCH 21, 2024

This interaction could range from visiting a specific page, abandoning a shopping cart , or simply showing interest in your product or service. The benefits are various: Increased Conversion Rates: Users who see retargeted ads are more likely to convert, having already expressed interest in your product or service.

Paid Search Agency 85

Paid Search Agency Ads Google Marketing Analytics Tools 85

SocialPilot

DECEMBER 6, 2023

But would it still be interesting if it brought you close to content or profiles opposite your interests? But how do social media platforms ensure users view content especially tailored for them? The algorithms at play on all social media platforms keep your feeds interesting and engaging. Absolutely no!

Social Media 81

Social Media Paid Content Media Lead Ranking 81

Only B2B

APRIL 24, 2024

In the demand generation, marketers use a mix of active strategies (webinars, email marketing, paid ads) and passive strategies (content marketing, SEO, podcasting, social media marketing) to capture prospects’ interest in making a purchase. They help create brand awareness and generate interest among potential customers.

Demand Generation Agencies 71

Demand Generation Agencies Demand Generation Inbound Marketing Top of Funnel 71

Sprout Social

MARCH 25, 2024

It helps people interested in your topics or themes easily find your videos. Adding hashtags to Reels lets you target niche communities and specific demographics with your content—people who are most likely to be interested in your products or services. Watch for videos that get the most engagement or views.

Branding 87

Branding Brand Identity Eye-Tracking Viral Marketing 87

Litmus

MARCH 27, 2024

If you see high open rates but low engagement times and low click-through rates that might mean that your subject line triggers your subscribers’ interest enough to open, but your content doesn’t meet their expectations so they abandon your email quickly and never click through.

Ideal Customer Profiles 93

Ideal Customer Profiles Click Rate Copywriting Newsletter 93

Sprout Social

MARCH 12, 2024

For example, Gen Z voters are particularly interested in mental health , while Gen X is more concerned about employment opportunities. When looking for the right influencers to work with, consider how their political views will land with your target audience and reflect on your brand. Which can work to your advantage.

Social Media 111

Social Media Social Marketing Media Planning 111

Top Rank Marketing

DECEMBER 29, 2023

ad market grew for the eighth month in a row, with digital advertising continuing to see greater growth than the traditional sector, according to newly-published analysis of interest to B2B marketers. SCMR Ad Market Expands For 8th Consecutive Month In November With a 1.2 MediaPost Which Technologies Are Moving the Needle on Digital CX?

Paid Search Agency 133

Paid Search Agency B2B Marketing Advertising Agencies Linkedin 133

Top Rank Marketing

OCTOBER 6, 2023

adults viewing the sectors in a positive light, and a scant six percent perceiving them as very positive, with 40 percent holding either somewhat or very negative views of the industries. MarketingCharts Amid Twitter chaos, Mastodon grew donations 488% in 2022, reached 1.8M million users and some 1.8

B2B Marketing 117

B2B Marketing Social Marketing Planning B2B 117

Visitor Queue

AUGUST 17, 2023

Whether you’re setting up a new website, or just trying to get a better understanding of your current website visitors, tracking scripts can help you get an inside view of your website visitors. Tracking scrips help software identify what your visitors are interested in, which can help you optimize your website.

Marketing Websites 87

Marketing Websites Traffic Optimization Software 87

Martech

FEBRUARY 23, 2024

Tagging content to reflect specific audience segments ensures a direct match between content and the viewer’s interests. Analytics and engagement dashboards: Measuring Success To measure the effectiveness of personalized engagement strategies, analytics and engagement dashboards offer a real-time view of our efforts.

Digital Asset Management 90

Digital Asset Management Personalization Enterprise Management Tagging 90

Sprout Social

APRIL 4, 2023

It’s the opposite of evergreen content—your audience won’t be able to view it later, except if it can be manually saved to your profile, like Instagram Stories Highlights. Facebook stories can be viewed by friends, followers or a custom audience chosen by the user. You can save your stories to Memories to extend their lifespan.

Marketing Strategy 114

Marketing Strategy Marketing & Strategy Planning Work Management 114