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How to Capture Buyer Intent in B2B Marketing

Marketing Insider Group

Similarly, your business can benefit from understanding the age-old yet somehow underutilized buyer intent concept. Buyer intent comes down to understanding what makes an excellent lead for your business. Buyer intent data will help you learn “why” a lead is looking for a solution to their problem.

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12 Best Buyer Intent Data Tools to Drive More Qualified Leads

Only B2B

Turn to buyer-intent data tools, and you will gain that edge—the competitive edge. In this blog, we’ll delve into the topic of buyer intent data, what it is, its benefits, and the top tools available in the market to help you harness this valuable resource. What is Buyer Intent Data and How Does it Work?

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Crack the Code: How Buyer Intent Boosts Outbound Marketing

MarketJoy

This article explores how understanding and leveraging buyer intent leads to more effective outbound marketing campaigns and how MarketJoy uses this data to deliver outstanding results! That’s where buyer intent steps in. But how is buyer intent data gathered?

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Buyer Intent Keywords Convert Better. Here’s How to Find Them

Ahrefs

Often, buyer intent keywords include words related to buying, deals, discounts, reviews, and comparisons. Using buyer keywords for content optimization or advertising helps you reach people … Read more › These keywords can suggest looking for directions to get a product or service, too.

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Buyer Intent Data Guide: How to Find Prospects Already Looking to Buy

Did you know that 25% of B2B businesses are currently using intent data, while another 35% are preparing to use it within the next 12 months?! Download this special eBook to dive deeper into: Why intent data is crucial in B2B selling & marketing. How intent data is effectively collected (And what to be wary of).

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11 Best Buyer Intent Data Tools to Drive More Qualified Leads  

Only B2B

Turn to buyer-intent data tools, and you will gain that edge—the competitive edge. Buyer intent data provides information about a prospect’s online behavior that signals their intent to purchase. The Advantages of Using Buyer Intent Data Tools Integrating buyer intent data offers several advantages.

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Demystifying Buyer Intent Data: 3 Tiers of Actionable Insights

Zoominfo

There are many types of intent data, and an array of providers. Here’s a breakdown of the key types of intent, and an in-depth exploration of what makes ZoomInfo the top-rated buyer intent provider on G2 , the largest peer-review business software platform in the world. How Do I Know Which Intent Data is Trustworthy?