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10 Content Marketing Benchmarks to Guide You in 2024

Marketing Insider Group

Metrics like tracking website traffic and enhancing brand awareness are part of the puzzle, as they provide clarity and direction. Tracking website traffic is crucial because it shows how well your content attracts and retains audience interest. From there, you can optimize your strategies and achieve the desired results.

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5 Marketing Plugins for WordPress We Continue to Love

Marketing Insider Group

These plugins offer a range of features designed to optimize SEO , boost engagement, and track performance, making them indispensable for achieving marketing success. MonsterInsights also offers customizable tracking options, allowing you to track specific actions and behaviors on your site, such as clicks, downloads, and form submissions.

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Content Marketing Uncovered for Travel Companies

Marketing Insider Group

Image Source Social Media Content Social media platforms like Instagram, Facebook, and X are perfect for engaging travelers with eye-catching visuals and interactive content. Content Calendar: Organizing and scheduling your content ensures consistency and helps you stay on track.

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THE Email Marketing Checklist to Boost ROI

SendX

Tracking your performance through metrics and analysis would show you how closer you are to your goals and how much progress you're making. A good way to go about this would be to use a tool that specializes in tracking the progress of your email campaign and improving the overall performance of your marketing project.

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The Power of Branded Graphics in Social Media Paid Ads

Marketing Insider Group

Tracking metrics like engagement, CTR, and conversions makes it easier to refine your graphics and boost ad performance. When done right, branded graphics catch the eye and reinforce your brand’s story and values. High-quality visuals, clear messaging, and prominent CTAs make your ads more appealing and effective. Keep it short.

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4 Innovative Marketing Strategies to Boost Your Brand’s Online Presence

Marketing Insider Group

Perhaps the best aspect of experimenting with heat mapping and website updating is that you can easily track the results. Rather than hoping that you’ll hear about other businesses’ eye-catching marketing ventures organically, use an AI tool to conduct social listening on specific marketing hashtags.

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Seven Ways to Enhance B2B Marketing Strategies with AI

Webbiquity

Plus, you can track the posts of influencers on a single platform. Make sure you also keep an eye on engagement, conversions, and ROI. 5 Streamline The Tracking of Your Competitors When it comes to B2B marketing, staying ahead isn’t just an option; it’s a necessity. You face constant competition. How can you keep up?