Wikipedia Management for Dummies


Ain’t nobody can launch a meme that’s heard ’round the world like reddit and there ain’t no place like Wikipedia to share what you or your client is most passionate about. While I am still scared of my own reddit shadow, I have embraced Wikipedia in a big way.

What Wikipedia Doesn’t Tell You About SEO Techniques

KoMarketing Associates

Have you ever found yourself sucked into a Wikipedia rabbit hole, going from one topic to another? With its plethora of useful (and useless) information, Wikipedia has become a prime source to learn about new topics. Take the search engine optimization Wikipedia page for example.

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Personal knowledge management - Wikipedia, the free encyclopedia

Buzz Marketing for Technology

From Wikipedia, the free encyclopedia. Personal knowledge management (PKM) is a label for the effort to integrate personal information management (PIM), focused on individual skills, with knowledge management (KM), which takes an organizational perspective, in light of expanding knowledge about human cognitive capabilities and the permeability of organizational boundaries. Information literacy. Understanding what information is important and how to find unknown information.

Cognitive apprenticeship - Wikipedia, the free encyclopedia

Buzz Marketing for Technology

From Wikipedia, the free encyclopedia. This model is supported by Albert Banduras (1997) theory of modeling, which posits that in order for modeling to be successful, the learner must be attentive, must have access to and retain the information presented, must be motivated to learn, and must be able to accurately reproduce the desired skill. About Wikipedia. Contact Wikipedia. Donate to Wikipedia. About Wikipedia. Cognitive apprenticeship.

A Wikipedia Expert's Thoughts on the NYPD Editing Controversy


Editor''s Note: Recently, Capital New York reported that NYPD computers had been used to make edits to Wikipedia entries on police-related topics. We asked Wikipedia expert William Beutler to comment on this news story. The History of Self-Interested Wikipedia Edits.

Optimizing your site information architecture (IA) for Panda


Photo credit: Wikipedia. I’m talking about creating clear information architecture (IA) that shows Google (and your users) the relative importance of pages related to the same keywords.

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20 Experts, 1 Awesome Resource: The Social Media ProBook

Modern Marketing

How to create infographics that wow the Web and drive crazy traffic (by Robin Richards, director of information design at who else but JESS3).

Social business, the forest and the garden: Your intranet is not the Internet


Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. Internet Marketing Google Intranet Wikipedia

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Top 5 Social Business Myths


Photo credit: Wikipedia. Information wants to be free. Information, of course, does not “want” anything by itself, and it’s an umbrella term that includes all sorts of items. The fact that digital information is so easy to copy and distribute through social media does not mean that it must be delivered everywhere. Wikipedia stats for their English language site indicate that they have 22 editors for every million users (0.0022%).

What’s next? Social Media and the Information Life Cycle


Image via Wikipedia. Analyzing the current landscape and the evolution of information markets by borrowing from a product life cycle framework may assist in developing some educated guesses about what the future may bring. For example, we could use sensorial clues of aging information.

Why you should consider centralizing your search keyword lists


Photo credit: Wikipedia. When all five roles are using the same keywords as the content strategists and information architects (IAs) who work on your website, that’s when the magic we call content marketing happens. Last month, I wrote about 2 challenges to keyword collaboration.

Re-Inventing Organizations: Taking “Mad Men” into the 21st Century


Photo credit: Wikipedia. We live in a business environment characterized by network driven ecosystems, 24/7 access to global communications and the ability to access and analyze vast amounts of information. We live in more global, fast paced, information rich era.

How your enterprise social platform enables the information marketplace


Photo credit: Wikipedia. Yes, that’s right: your social platform is not “Facebook for the Enterprise”, but it’s rather the enabler of an efficient internal information marketplace.

Information Literacy and Big6

Buzz Marketing for Technology

Introduction to Information Literacy. Information Literacy. : What is "information literacy" and why is it important to our teaching? Information Literacy Overview. Information Problems worksheet. Essential Question: How do formative evaluations guide the information problem-solving process? Information Seeking Strategies: Consider your options. Essential Question: What are the best sources of information available to solve a problem?

The 10 Best B2B Videos

Modern Marketing

The company writes, “… the animation is continuous stream of clear and relevant visuals punctuated by consistently enlightening and interesting information.” These three videos, along with the brand new State of Wikipedia , are all part of the same “family” of JESS3-created digital shorts. by Joe Chernov | Tweet this. The best kind of praise comes when you aren’t expecting it, much less looking for it.

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Tips For Dealing With Information Overload

Buzz Marketing for Technology

Friday, May 9, 2008 Tips For Dealing With Information Overload I sent a couple of people the following question: “What are your top tips for dealing with information overflow?&# More a defense mechanism than “dealing with information overflow."». Wikipedia.


What is Social Media Marketing?


Social Media Marketing — according to Wikipedia , “social media marketing is the process of gaining website traffic or attention through social media sites.” For years, I struggled to explain to my mom what I do for a living.

Real Substance or Merely Content

Sales Intelligence View

This is how ad-click driven search engines derive their revenues, but it does nothing for delivering the most relevant information to the searcher, which in this case is your potential and long term income.

Blog Content: 4 Ways to Make Your Blog Unique

Writing on the Web

By providing information that is uncommon enough to intrigue a visitor. Normally, they are based on real information and designed in a way to give it visual appeal. Anyone can build a so-called infographic without using true information. Image source: Wikipedia.).

The Dirty Little Secret of Media Relations


Photo credit: Wikipedia. When reporters speak in public about how they gather information and decide which stories to write, they tend to sound like scientific researchers, claiming to spend long hours objectively sifting through data until they find stories worthy of coverage.

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Internet resources on information overload and productivity | ManagingIO

Buzz Marketing for Technology

Ideas and trends to tackle information overload. Internet resources on information overload and productivity. s a list of useful websites/ resources I came across that deal with information overload or closely related subjects. Blogs/ Websites with focus on information overload. Blog about RSS, webfeeds and information overload. NY times article pointing to the $650 billion cost estimate of information overload published by a US research firm. ManagingIO.


When, Why and How to Gate Your Content for Maximum Results


I swear I read this on Wikipedia somewhere… ). of the people who saw the page to hand over their contact information. That’s absolutely a good start, but we’re missing information about the quality of these leads. “To gate, or not to gate – that is the question.”

Top Instagram Influencers


No profile on Instagram, information from Wikipedia). From Wikipedia). 10 People Who Built (or Strengthened) Their Personal Brand Using the Small Screen. Social media influencers hold a great deal of power.

Keywords Matter, Keywords Don’t Matter – How To Make Sense of SEO Evolution


They can do this several ways, like: Checking where the user is geographically and serving up information based on that. Checking what the user has searched for before, and serving up information based on that. For more information, check out Critical Rules for SEO Success.

Keep Your Customers Coming Back in Times of Content Overload

Modern Marketing

Getting the Most Out of Free Real Estate Wikipedia is regularly a top Google result for brands and many customers will check out a company's page before visiting the brand's very own website. How incorporating Wikipedia management into marketing leads to a deep SEO strategy.

Prospecting to IT Buyers: How Nine Data Vendors Stack Up


Photo credit: Wikipedia. Buyers of information technology (IT) are one of the most valued audiences targeted by business marketers. Internet Marketing Offline Marketing Business Harte-Hanks Information technology NetProspex ZoomInfoGlobally, these professionals spend $3.6 trillion on hardware, software and technology services.

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Why Your Blog Should be Your Top Social Media Tool

Content Marketing Today

And that sounds an awful lot like social media in a definition that I saved and have embraced from Wikipedia several years ago: Social media is information content created by people using highly accessible and scalable publishing technologies.

Mapping the Social Media Landscape

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Mapping the Social Media Landscape Infographics, according to Wikipedia are “graphic visual representations of information, data, or knowledge&#.


Tips for Optimizing Google’s Knowledge Graph Box for Your Brand


There are many ways to use Schema markup via JSON-LD to provide machine-readable information about the content on that page. That’s how we have “defined our entity” to Google in several places, including Wikipedia and the NAICS code in our JSON-LD script above.

Why internal Social Business Platforms matter


Image via Wikipedia. That’s exactly what happened when Wikipedia, Google and Facebook won the battle for online attention over Encyclopedia Brittannica, the original Yahoo! Social Media Marketing Facebook Google Wikipedia

How to Refresh Evergreen Content (and Reach a Big Audience)


It may not include information that’s new or trendy, but it should provide good advice, be entertaining, or solve a problem for potential readers. If it reads like a poor man’s Wikipedia article, it’s probably not something your audience (or Google) is likely to dig.

Eric Got Me Thinking About The Next Buyer Revolution

Tony Zambito

Image via Wikipedia. In many ways, it is a buyer’s revolt against years of having to first identify themselves before they can get an ounce of information. Image via Wikipedia.

What B2B Marketers Can Learn About Lead Generation From Costco

The Forward Observer

The link between creating awareness and subsequent top-of-the-funnel sales leads was facilitated by the phenomenon of information asymmetry. When a buyer was researching a purchase they had to go to the seller early in the process to get their information.

Content Marketing Graphic: What’s Missing in this Visual?

Writing on the Web

I found this little clip through a link on Wikipedia…it’s really neat, don’t ya think? Have you found useful tools, resources, information or connections through content marketing? What’s Missing in this Visual?

Google+ for SEO? Don’t Focus on Your Brand Page!

Digital B2B Marketing

To maximize the traffic benefits, you need the Google+ account that shared the information to be an account your audience trusts. Of course Ford Motor Company has shared information about the new Ford vehicles and According to Wikipedia, Ford has 164,000 employees.

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What Is A Content Strategy And Why Do You Need It?

Marketing Insider Group

Wikipedia describes content strategy as “…the practice of planning the content creation, delivery, and governance. This is a simple argument: The web, social and mobile revolutions have changed the world connecting all of us and enabling the seamless flow of instant information.

The 17 Best Keyword Research Tools for SEO and SEM


A query like “best time of year to plant a maple tree” is informational, while “best place to buy a maple tree” is transactional. Type in any keyword or phrase and see the top related search terms on Google, Wikipedia,, YouTube, Bing, Yahoo!,

Your website is wearing mom jeans and shoulder pads


Pearson Education reached out to me to read and make make notes on Mike Moran’s and James Mathewson’s upcoming book, Outside-In Marketing. I go through it, paragraph by paragraph, and write notes on what comes to mind.

5 Ways B2B Marketers Can Differentiate Their Brand in Google Search Results

KoMarketing Associates

When you “Google” your organization’s brand name, have you noticed a more comprehensive set of information? The combined experience is meant to provide a single source of top-level organizational information for searchers.

How Landing Pages Are Like Having Your Own NSA For B2B Marketing

The Forward Observer

Website landing pages can provide B2B marketers 24/7 information gathering to help increase leads, shorten the sales cycle and close more sales. Just as the NSA collects information, so do landing pages. Landing pages only collect information that people voluntarily provide.