Hubspot

SEPTEMBER 25, 2018

If your website is like a house, then your website’s URL is like that house’s address. URLs also help Google understand what your website's pages are about. There are technically five elements of a URL, and they’re discreetly important for optimizing your site’s UX and SEO. What are the parts of a URL? URL Structure.

Domain 93

Domain SEO Google Marketing Websites 93

Webbiquity

JULY 25, 2023

Scan the current website to create a list of all indexable pages (URLs) prior to the relaunch. For example, XML-Sitemaps.com is a free tool that works well for small websites with just a few hundred pages. Make sure to redirect any removed URLs to relevant active pages. To the extent possible, retain all current page URLs.

SEO 245

SEO Marketing Websites Lead Scoring Lead Ranking 245

Pearl Digital Marketing

JUNE 27, 2019

Google My Business has rolled out the ability to add a short name and URL to your profile for Australian businesses. Let’s take a look at what a short name and URL actually is, as well as how to set one up for your business. What Is A Short URL In Google My Business? So, for me, my short URL is g.page/PearlDM.

Google 75

Google Ideal Customer Profiles Business Profiling 75

CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. Not to mention, studying successful examples can also bring fresh ideas to your mind. So in this piece, let’s walk you through the top 12 social media marketing examples you can’t miss.

Social Media 126

Social Media Social Marketing Examples Planning 126

SocialPilot

JANUARY 26, 2024

I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. From nailing those email subject lines to writing social media posts that pop, these AI prompt examples can come in handy in all scenarios. Let’s get started! But how did I create this guide?

Examples 78

Examples ROI Planning Work Management 78

Optinmonster

MARCH 22, 2023

We’ll delve into some proven upselling strategies and will provide examples to inspire you in your business. For example, a fast food restaurant might offer to upgrade a customer’s meal to a larger size or add on additional menu items. What is an example of cross-selling? Let’s stick with the cellphone example.

Examples 126

Examples Tips Cross-Selling Bundling 126

Optinmonster

FEBRUARY 27, 2023

In this guide, we’ll go over the basics of welcome popups, show you some examples, and teach you how to create your own. Website Welcome Message Examples How to Create a Welcome Popup Welcome Popup Best Practices Next Steps: After the Welcome Popup, What Now? Website Welcome Message Examples 1. Let’s get started!

Examples 72

Examples Intent Click Rate eCommerce 72

Marketing Insider Group

MAY 24, 2023

These functions let you search for pages with a particular word in the URL or page title. For an example of how this works, you can use inurl:spaghetti or intitle:spaghetti to find sites with “spaghetti” in the URL or title. Now you can find subjects to improve upon in your blog.

Search Marketing 293

Search Marketing Google Optimization Tips 293

Hubspot

DECEMBER 13, 2018

Sometimes referred to as “rel=canonical,” canonical tags tell search engines that a given URL is the master copy or authoritative source for a piece of content. If there are multiple versions of the same piece of content at different URLs, the canonical tag informs search engines which one is the primary source.

Domain 67

Domain Tagging Ad Frequency SEO 67

Conductor

FEBRUARY 22, 2022

Freelancing at an agency , for example, may require you to accept an assigned title based on the way an SOW was written that included your position. For example: Grew organic traffic by +25% after establishing monthly optimization plans to update content based on keyword analysis reflective of ever-changing user intent.

SEO 114

SEO Examples Paid Search Agency Ideal Customer Profiles 114

Optinmonster

NOVEMBER 20, 2023

In this blog, we’ll share 9 real-life examples to help you come up with engaging promotional code ideas and generate more leads. Nine Discount Code Ideas With Real-Life Examples Next, let’s look at the different types of discount code ideas you can apply to your business. Here’s an example from Gap Inc. And that’s it!

Examples 59

Examples Urgency Marketing Loyalty Mobile Advertising 59

Martech

APRIL 15, 2024

Generate a deep link URL: Create a deep link URL that corresponds to the specific page or content within your app that you want to direct users to. This URL should be unique and specific to the desired destination. Here are some simple examples of how you can utilize deep links in push notifications: 1.

Deep Linking 102

Deep Linking Best Practices Marketing AI Class 102

Sprout Social

APRIL 6, 2022

In the following paragraphs, we’ll take a look at six examples of notable brands that are taking advantage of Facebook Shops to reduce friction in the buying process and drive sales. 6 Facebook Shop examples you can learn from. Following the examples of the brands listed above can give you a leg up on the competition.

Facebook 114

Facebook Examples Branding Brand Identity 114

Webbiquity

AUGUST 1, 2023

This means doing keyword research (determining the best keyword phrases to target based on a combination of relatively search volume and low competition or difficulty); mapping the selected keywords to specific pages; then optimizing the navigation, content, URL, and other elements of on-page SEO for each page. Here’s a great example.

Paid Content 243

Paid Content Aggregage Marketing Websites Paid Search Agency 243

Optinmonster

FEBRUARY 27, 2023

In this guide, we’ll go over the basics of welcome popups, show you some examples, and teach you how to create your own. Website Welcome Message Examples How to Create a Welcome Popup Welcome Popup Best Practices Next Steps: After the Welcome Popup, What Now? Website Welcome Message Examples 1. Let’s get started!

Examples 52

Examples Intent Click Rate eCommerce 52

Optinmonster

DECEMBER 19, 2022

Do you need some exit intent popup examples to inspire your next popup campaign? In this article we’ll share the best exit intent popup examples we can find, as well as what makes them work and how you can create your own exit intent popups. Let’s look at some examples to see how exit popups really work!

Intent 95

Intent Top of Funnel Examples Conversion 95

Unbounce

NOVEMBER 13, 2021

You can upload it to your website and redirect visitors to its file URL. 3 White Paper Landing Page Examples to Inspire Yours. Let’s learn from example—three of ’em, to be exact. Or, you could use a file hosting option like Google Drive or Dropbox. Whatcha gotta do to create a landing page that makes visitors want to download?

Landing Pages 126

Landing Pages Paper Examples Digital Experience Platform 126

Moz

NOVEMBER 8, 2018

Posted by willcritchlow Questions about URL structure and information architecture are easy to get confused, but it's an important distinction to maintain. IA tends to be more impactful than URL decisions alone, but advice given around IA often defaults to suggestions on how to best structure your URLs. URL questions.

PageRank 51

PageRank Keywords SEO Domain 51

Moz

SEPTEMBER 16, 2019

Introducing the Automated PageSpeed Insights Report: With this tool, we are able to quickly uncover key performance metrics for multiple URLs with just a couple of clicks. All you’ll need is a copy of this Google Sheet , a free Google API key , and a list of URLs you want data for — but first, let’s take a quick tour. You betcha!

Google 52

Google Automation API Landing Pages 52

NuSpark Consulting

OCTOBER 1, 2023

You’ll need to provide a “Webhook URL” and a “Key” which you will generate in the next steps within Zapier. ” You will see a custom webhook URL. Copy this URL. Paste the Webhook URL in Google Ads: Go back to your Google Ads lead form setup. Choose to send leads to a webhook.

Lead Generation 130

Lead Generation Sales Qualified Leads Google Ads 130

NuSpark Consulting

OCTOBER 1, 2023

You’ll need to provide a “Webhook URL” and a “Key” which you will generate in the next steps within Zapier. ” You will see a custom webhook URL. Copy this URL. Paste the Webhook URL in Google Ads: Go back to your Google Ads lead form setup. Choose to send leads to a webhook.

Lead Generation 130

Lead Generation Sales Qualified Leads Google Ads 130

Optinmonster

APRIL 19, 2023

Are you looking for the best sales promotion examples? In this blog post, we’ll dive deep into understanding what sales promotion is, its importance, types, various sales promotion strategies and ideas, and real-life sales promotion examples of successful campaigns. What Is Sales Promotion?

Promotion 71

Promotion Examples Urgency Marketing eCommerce 71

ClearVoice

JULY 22, 2022

This guide explains how to write an effective CTA and gives you 15 excellent CTA examples to consider as you create your own. For example, you wouldn’t offer a product demo (bottom-of-funnel content) to someone who just found you (a top-of-funnel user). It’s time to get creative with your CTAs, folks. American Red Cross.

Top of Funnel 95

Top of Funnel Examples Funnel Advertising Content 95

Optinmonster

AUGUST 30, 2021

Are you looking for the best eCommerce personalization examples you can use to boost sales with YOUR store? So, in today’s post, we’re going to share 13 eCommerce personalization examples that you can learn from. 13 eCommerce Personalization Examples. Ecommerce Personalization Example #1) Amazon.

eCommerce 109

eCommerce Personalization Examples Webinar Metrics 109

Webbiquity

MARCH 5, 2020

For example, it can be highly impactful to connect the dots between the technical metrics you have control over (e.g. Indexable URLs. Non-indexable URLs via: Non-200 status codes: 3XXs, 4XXs, 5XXs. Duplicate URLs. Orphaned URLs. using the origin URL originally stated upon setup of the data connector.

SEO 316

SEO Google Ad Building Marketing Analytics Tools 316

Sprout Social

MAY 17, 2016

Everything from your headline and keywords to featured image and URL should be optimized. An easy way to spruce up your links and get the most out of your status updates is by using a URL shortener. What Are URL Shorteners? URL shorteners convert regular URLs into more condensed formats. Click Shorten URL.

Social Media 64

Social Media Clickthrough Media Domain 64

Webbiquity

DECEMBER 9, 2020

Just enter the URL of the website to get a detailed analysis. If you can’t avoid duplicate content, use canonical URLs to point Google to the primary or master page. Alternatively, you can use the Yoast plugin to set up canonical URLs. The best URLs are short, have lowercase letters, and separate words with a hyphen.

SEO 272

SEO Traffic Tips SERP 272

Optinmonster

APRIL 8, 2020

That’s why, in this post, we’re going to explain what website alert banners are, look at 5 awesome examples of alert banners from popular websites, and show you how to create your own alert banner with OptinMonster easily. 5 Examples of Website Alert Banners Used by Popular Companies. Since they have 150.6 WPBeginner.

Banners 94

Banners Marketing Websites Examples Template 94

Martech

APRIL 18, 2024

For example, you could mark an important event like a purchase or newsletter subscription as a key event. For example, if 10% of the people who sign up for a newsletter go on to become customers and your average transaction is $500, then you can associate $50 (10% of $500) as the monetary value of this key event.

Merchandising 117

Merchandising Marketing Analytics Tools Conversion Lead Ranking 117

Optinmonster

SEPTEMBER 2, 2020

11 great examples of calls to action. Here’s an excellent example from our Customer Success Manager, Angie: Notice the color of the call to action is a huge contrast to the white background. Take this example from an OptinMonster post on Facebook: The call to action is Read this and then get to it! Download a resource.

Examples 124

Examples Click Rate Social Media Copywriting 124

CoSchedule

JULY 25, 2022

Let’s look at 25 examples of white papers with takeaways to help you create your own. Website URL. Planning a Power BI Enterprise Deployment (Microsoft) White Paper Example. A Guide to Financial Governance in the Cloud (Google) White Paper Example. Navigating GDPR Compliance on AWS (Amazon) White Paper Example.

Paper 52

Paper Examples Marketing & Strategy Terms and Conditions 52

Optinmonster

MARCH 21, 2024

However, you can edit that anchor text or use the URL in the code to turn any button, image, or text on your site into a MonsterLink. You can also easily retrieve your popup campaign’s URL at any time. Select Redirect to a URL. Add the link to your lead magnet in the Redirect URL field.

Marketing Websites 105

Marketing Websites Tips Customer Surveys Customer Satisfaction 105

Parse.ly

JULY 21, 2022

Get inspired by these eight B2B content marketing examples. For example, A Marketer’s Full Funnel Guide to Navigate Data Privacy Changes launched soon after Apple and Google announced new restrictions on consumer tracking. The post 8 B2B Content Marketing Examples to Inspire Your Content Strategy appeared first on Parse.ly.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Top of Funnel 52

SnapApp

NOVEMBER 28, 2016

As of this month, you can now whitelabel the “app.snapapp.com” portion of the URL and use your own custom domain name. For example, “app.yourcompanyname.com”. By default, this is formatted as [link] where you can customize the ending text to anything not already in use, such as [link].

Domain 48

Domain Landing Pages Lead Scoring Lead Ranking 48

Sprout Social

MARCH 28, 2024

For example, hashtag analytics offer insight into how many people see your posts because of the hashtags you use, which hashtags get the most traction and how much engagement your posts get because of those hashtags. For example, suppose you’re a social media marketer at a B2B marketing software company for small businesses.

Linkedin 103

Linkedin Analytics Work Management Marketing Management 103

Top Rank Marketing

OCTOBER 19, 2023

While reducing URLs may not be feasible for everyone, the ability to connect content cohesively is vital. By bridging the gaps, content teams can showcase their worth, irrespective of the volume of URLs they manage. However, URLs are often political. While content too can be, it’s typically to a lesser degree.

ROI 115

ROI B2B Work Management Guidelines 115

Optinmonster

APRIL 21, 2021

Then, we’ll share 9 examples of webinar landing pages that you can use for inspiration to get started with your own. This will also automatically generate the page’s URL slug: Click Save and Start Editing the Page. You will want to change the video placeholder, for example. 9 Webinar Landing Page Examples.

Landing Pages 64

Landing Pages Webinar Metrics Examples Template 64