Salesforce Marketing Cloud

SEPTEMBER 1, 2021

Artificial intelligence (AI) has become the poster child for the old adage, “Work smarter, not harder” — especially when it comes to AI retail merchandising. With Commerce Cloud ’s newest product recommendation tools, Complete the Set , merchandisers for all brands — big or small — can reap the rewards of AI.

Merchandising 98

Merchandising Marketing AI Spending Curation 98

The Daily Egg

NOVEMBER 14, 2022

Effective ecommerce merchandising makes it easy for website visitors to find the products they’re looking for. The post 9 Strategies for Ecommerce Merchandising appeared first on The Daily Egg. It also helps customers discover new.

Merchandising 78

Merchandising eCommerce Marketing Websites Effectiveness 78

Martech

JANUARY 9, 2025

Cloud for Retail is focused on managing the complexities of retail merchandising, supply chain integration and store operations. This is a public cloud-based ERP solution specifically for retailers. Retailers have historically relied on customizing generic ERP solutions, said SAP in a release. Processing.

Marketing Management 106

Marketing Management Loyalty Merchandising eCommerce 106

Biznology

MARCH 5, 2018

If you want a customer to wear your branded clothing merchandise, making it comfortable is a great way to bridge any barriers that might have stood in the way. Clothing has always been a big category for promotional products, but now improvements in fabrics have brought the idea of comfort to light. Image Credit: Gopromotional.co.uk.

Promotion 202

Promotion Trends Product Merchandising 202

Martech

JULY 18, 2024

GMV (gross merchandise value) growth was down 6% during the TikTop Shop promotion, whereas it increased 3% during Prime Day. In terms of performance, it posed no threat to Prime Day — at least this year. Salesforce found “Deals For You Days” didn’t drive value or higher discounts among retailers.

Amazon 120

Amazon eCommerce Trends Merchandising 120

Biznology

FEBRUARY 15, 2018

The research was conducted by the Promotional Products Association International (PPAI) and was posted on the British Promotional Merchandise Association (BPMA) website. The statistics prove just how important branded gifts and merchandise with your company logo on them can benefit your advertising and marketing mix. Five key metrics.

Promotion 196

Promotion Product Merchandising Mobile Advertising 196

Salesforce Marketing Cloud

NOVEMBER 6, 2023

Digital merchandisers are the MVP of ecommerce, highlighting trends and gently nudging customers toward products they’ll love. Merchandisers offer guidance in the form of product categories, groupings, and promotions, tailored specifically for the perplexed gift-giver. During peak shopping season, they’re even more valuable.

Merchandising 69

Merchandising Customer Satisfaction eCommerce Bundling 69

Marketing Insider Group

MAY 14, 2024

To incentivize their participation, you might offer: Event discounts Branded merchandise Small gift cards It can also be useful if you give them materials to share, such as flyers, social media posts, or similar marketing collateral. Some supporters may even be willing to volunteer and help with your event planning.

Planning 317

Planning Event Marketing Marketing Plans Work Management 317

Marketing Insider Group

MAY 17, 2021

Your organization can generate revenues from ticket sales, merchandise, and offering additional content for purchase. Also, provide a mobile event app for mobile engagement and give attendees on-the-go access. Event Sponsorship and Revenue Strategy. However, sponsorship and exhibition are a key component in generating more event revenue.

Webinar Metrics 326

Webinar Metrics Organization Marketing & Strategy Merchandising 326

Salesforce Marketing Cloud

JANUARY 3, 2024

There’s probably a digital merchandiser to thank for a lot of your most treasured purchases, whether it’s apparel in your closet, your favorite toiletries, or home decor. Merchandisers are like the matchmakers of the shopping experience: They connect customers with products they’ll love. Here’s how to increase conversions.

Merchandising 59

Merchandising eCommerce Marketing AI Conversion 59

Martech

JANUARY 16, 2025

Athos Commerce offers AI-driven search, personalization and merchandising capabilities. Searchspring combined with Klevu to create Athos Commerce, an integrated platform for ecommerce product discovery. Algolia launched Shopping Guides, a content generation tool that uses AI to create informative articles for ecommerce websites.

Churn Rate 111

Churn Rate eCommerce Marketing Management Merchandising 111

Marketing Insider Group

JANUARY 9, 2023

Finding the right podcaster to promote your brand, merchandise, or expertise could be a game-changer. If you’re working as a marketer for a B2B sales industry, you may want to look for influencers who have podcasts or routinely livestream. The podcasting movement is continuing to swell. Advertising campaigns.

Demand Generation Agencies 295

Demand Generation Agencies Demand Generation Demand Generation 295

Webbiquity

MAY 11, 2021

According to Statista, the global gross merchandise volume equaled $12.2 Efficiency is vital to conserving cash , the lifeblood of all businesses (startups particularly) that enables them to profitably grow revenue. How large is the B2B market? An efficiency audit allows you to streamline processes and tap into the needs of your customers.

Efficiency 312

Efficiency Paid Search Agency Companies B2B 312

Webbiquity

NOVEMBER 18, 2020

Factors that can affect sales conversion include the customer service you offer, the availability and the range of products you have on offer, and the way that the store is set up and merchandised. Think about how you merchandise your products, too. Many companies will set targets based on average transaction value (ATV).

Merchandising 170

Merchandising POS eCommerce Comparison 170

Sana Commerce

FEBRUARY 9, 2025

Here’s how to get started: Get Tweakwise : Before you can install the add-on, you’ll need to sign up for a Tweakwise Search & Merchandising subscription. Install the add-on : Once you have your Tweakwise account, simply install the Tweakwise Search & Merchandising add-on from the App Center in Sana Admin.

Merchandising 52

Merchandising Customer Satisfaction Loyalty Buyer's Journey 52

Webbiquity

JUNE 28, 2022

Driveline Retail Merchandising showcases the solutions they’ve provided for numerous retail chains. However, they’re much more likely to believe in your capability if they hear it from their peers, which makes case studies a key social proof best practice. Image credit: Driveline.

Case Studies 300

Case Studies Case Study Studies Top of Funnel 300

Salesforce Marketing Cloud

FEBRUARY 27, 2025

Revenue per sale : Reflect site merchandising effectiveness. For instance, a revenue-focused campaign might boil down to these metrics: Impressions : Measure ad volume. Click-through rate (CTR) : Indicate ad effectiveness. Conversion rate (CVR) : Show how well the site converts visitors.

Paid Search Agency 103

Paid Search Agency Allocation Work Management Advertising Agencies 103

Fuld & Company Blog

FEBRUARY 19, 2025

Specifically, the firm aimed to assess the market size and potential for workforce management software for part-time workers in the events industry, and point-of-sale (POS) and merchandise management software for events and venues.

Enterprise Management 52

Enterprise Management POS Work Management Marketing Management 52

Marketing Insider Group

APRIL 19, 2021

Incentivize these activities by offering virtual badges and even event merchandise to encourage further participation. Based on the directory offered in your virtual event platform, generate game teams and assign specific tasks for them to complete.

Enterprise Management 268

Enterprise Management Peer-to-peer Merchandising Network Marketing 268

markempa

AUGUST 19, 2021

Because right now, a 22-year-old ranked gamer could be finding themselves receiving free gaming merchandise and brand deals—and their following will be more likely to purchase those products because their favorite streamer uses it. It saves the marketing team time and money, making it an ever-increasing popular marketing tactic.

Outreach 296

Outreach Ideal Customer Profiles Marketing & Strategy Marketing Strategy 296

Martech

OCTOBER 18, 2022

Each step in the journey gets the brand closer to selling real merchandise and virtual wearables and tokens through web3 channels. The plan is for Adidas to build secondary revenue on merchandise by including an NFT with each individual item sold. When pairs of Adidas shoes are resold, the NFT’s blockchain will record that transaction.

Merchandising 141

Merchandising Ad Building Advertising Agencies Opt-out 141

The Daily Egg

OCTOBER 14, 2022

Offering high-demand merchandise at an affordable price is perhaps the most effective way to ensure your online business thrives in the long. The post 7 Ways to Find the Best Dropshipping Products appeared first on The Daily Egg.

Merchandising 133

Merchandising Product Best Practices Price 133

Marketing Insider Group

JANUARY 15, 2020

Offer promotional merchandise to those who register early, as well as those who bring along their colleagues. Ensure a Memorable Experience with Targeted Marketing to Build Interest. Before the Event. Make sure that you have filled every seat in the auditorium with a targeted, intensive marketing campaign well before your event.

First-Mover Advantage 268

First-Mover Advantage Buzz Merchandising Planning 268

Salesforce Marketing Cloud

JANUARY 30, 2025

This allows your merchandisers and marketers to quickly uncover buying patterns and trends. Sorts, filters, and boost and bury are essential tools in ecommerce merchandising. Merchandisers can boost high-margin, trending, or overstocked items, or bury low-margin, slow-moving, or out-of-stock items depending on business needs.

eCommerce 52

eCommerce Bundling Merchandising Examples 52

Marketing Insider Group

NOVEMBER 21, 2022

This eco-friendly approach has spilled over into the world of events, which traditionally has been a fairly wasteful industry – just think about all the plastic water bottles and catering waste, not to mention the merchandise and freebies that often get thrown away as soon as the event is over.

Trends 321

Trends Marketing AI Co-Registration Conference 321

Navigate the Channel

MARCH 17, 2025

For instance, the image portion of your logo can become an icon used on social media or merchandise, creating additional touchpoints for brand recognition. Instead, treat the text and image as standalone elements. This design choice also unlocks more branding opportunities.

Design 65

Design Merchandising Advertising Mediums FAQ 65

Biznology

DECEMBER 17, 2020

Just think of the merchandising possibilities when you know the exact sales history of products by their placement on the shelf or in the machine. His Sydney-based firm Hivery , developed inside a Coca-Cola startup incubator, helps vending machine companies optimize their locations and assortments using AI to analyze sales patterns.

B2B Marketing 197

B2B Marketing Paid Search Agency Advertising Agencies Marketing Management 197

Sprout Social

AUGUST 15, 2022

Sell your products and merchandise. For example, giving away merchandise or exclusive content access to your most loyal followers. Sell your products and merchandise. Merchandise, merchandise, merchandise. Collect tips or donations. Collaborate with a creator. Try affiliate marketing. Set up a TikTok shop.

Merchandising 130

Merchandising Marketing & Strategy Advertising Agencies Budget Programs 130

Martech

MARCH 1, 2024

The company has two site merchandisers, as well as a data analytics team, all using insights from Discovery to improve the customer experience on Sur La Table’s website. Organizationally, the merchandisers are the keepers of the data generated by Discovery. Search queries were a big opportunity for us,” said Radaz.

Marketing AI 109

Marketing AI Merchandising Enterprise Management Long Tail Marketing 109

Martech

APRIL 18, 2024

Add merchandise to the shopping cart. Just click on the Google Analytics 4 property: Google Merchandise Store (web data) and then ask yourself this question: Would you rather tell your executives that organic search provided “27,657 users,” “42,596 key events” or “$61,370 in revenue” over the last 90 days? Make a purchase.

Merchandising 114

Merchandising Marketing Analytics Tools Conversion Lead Ranking 114

Webbiquity

OCTOBER 12, 2021

These may include apps, promoted posts and stories on Instagram, video and photo content, drip campaign tools, influencer ads, merchandise, and published media stories. The online sales tools your sales team have at their disposal that will help you achieve your sales goals. Position in the market.

Sales Management 268

Sales Management Planning Top of Funnel SWOT 268

Marketing Insider Group

NOVEMBER 12, 2019

This eco-friendly approach has spilled over into the world of events, which traditionally has been a fairly wasteful industry – just think about all the plastic water bottles and catering waste, not to mention the merchandise and freebies that often get thrown away as soon as the event is over. Image source: [link].

Trends 279

Trends Marketing AI Co-Registration Merchandising 279

Marketing Insider Group

AUGUST 28, 2023

The partnership could involve sending them branded merchandise they wear in social media posts or inviting them to vlog one of your fundraising events. Another positive aspect of following this trend is that these practices can limit costs, too! Influencer marketing.

Allocation 245

Allocation Paid Search Agency Advertising Agencies Planning 245

Sana Commerce

JULY 22, 2024

Discover Relevance: Drive Higher Conversions Through Advanced Search & Product Discovery in B2B In this session Discover how to significantly increase conversions and profitability in your online business through an optimized user experience, improved search functionality and online merchandising strategies.

Relevance 52

Relevance Merchandising Conversion Product 52

Martech

NOVEMBER 17, 2021

Cloud-based visual merchandising software company One Door teamed up with B2B marketing platform Influ2 to get more traction in their campaigns. In providing solutions for consumer retailers, One Door’s clients include Best Buy and T-Mobile.

Advertising Channels 118

Advertising Channels Campaigns Merchandising Optimization 118

Martech

JANUARY 15, 2025

Using this insight, we adjusted replenishment thresholds and triggers to keep high-demand merchandise in stock, mitigating revenue loss. Although the inventory system showed low stock levels (but not depletion), the sales patterns clearly indicated an inventory issue affecting revenue. Dig deeper: How to make sure your data is AI-ready 2.

Marketing AI 57

Marketing AI POS Data Hygiene Merchandising 57