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5 Best brands on Pinterest to learn from

Sprout Social

The platform strategy aims to boost conversions and grow traffic on a brand’s page using tools like: Mobile deep links: Direct people to a specific page on your website to buy products or another action. Shopping videos: Brands can now capture audience attention using video and directly link to showcased products.

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How to optimize your app as part of a cross-device approach

Martech

For example, a retailer might want to send data-driven product recommendations to a user through emails, including app deep links. A third-party push notification or deep-link provider can speed up implementation, but new services may slow down the user’s device.

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Social media and influencers: 2025 predictions

Martech

Today, technologies like AI and app-to-app deep linking are enabling marketers to enhance shopper experiences and deliver more comprehensive metrics that drive campaigns seamlessly from post creation to purchase. In the past, the industry has been fixed mostly on awareness and top-of-the funnel measurements like engagement and likes.

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How We’re Adapting SEO to SEvO (Search Everywhere Optimization)

Single Grain

Enable voice-activated actions and deep linking. Create deep links so AI can surface specific app content. Optimize for AI & voice search Use conversational language in app description. Include spoken keywords in app promo video content. Leverage indexing Implement Firebase App Indexing (Android).

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How to Boost Your Blog’s SEO with Internal Linking

Marketing Insider Group

If youre writing about content marketing, dont link to an unrelated post about web hosting. Keep links relevant to the topic at hand so that readers find additional information useful and engaging. Prioritize Deep Linking Many bloggers only link to their homepage or main category pages.

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Deep Link Ratio: Is It A Google Ranking Factor? via @sejournal, @kristileilani

Search Engine Journal

What is deep link ratio, and can it affect your organic search rankings in Google? The post Deep Link Ratio: Is It A Google Ranking Factor? See what the experts say. appeared first on Search Engine Journal.

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Deep links for push notifications: Best of the MarTechBot

Martech

Prompt: How do you send a push message with a deep link? Answer: To send a push message with a deep link, you will need to follow these steps: 1. Choose a push notification service: Select a push notification service provider that supports deep linking capabilities. Please keep answers simple.