B2B Marketing Tools for Working Remotely


Businesses have switched to work from home mode and are expected to maintain the same level of productivity and efficiency. Managing work remotely has its hurdles, but remote work is not without its perks. Sync the drive with your device and work offline.

Work 195

How to Be More Productive While Working From Home


So, I grabbed my favorite sweatpants and slippers and jumped on the video call —this is what it’s like working from home during a global pandemic. Maybe you’ve had the opportunity to work from home in the past. Whatever your situation may be, working from home can be a challenge.

Work 121

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

The “New Deal” in a Post-Pandemic World: The Evolution of Corporate Culture and the Employer/Employee Relationship in the New World of Remote Work


Yet working from home will be difficult or impossible for some employees. Employers will need to figure out how to adapt their culture for a digital world of work. What kind of new benefits might employees expect for longer-term work-from-home arrangements from their employers.

Work 104

A New Employee Landscape & Future Work Environment


They took sudden work-from-home mandates and changed the narrative about remote productivity in ways that will have long-term effects on office culture and technology adoption. Coming soon: A new work environment. In 2021, the brightest stars on the horizon may be employees.

The Revenue Leader's Guide to Prospecting

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Sales & Marketing departments that work together guarantee higher acquisition, better nurturing, and more effective sales. Join Christopher Ryan for this insightful webinar, presenting the wide funnel lead nurturing model. Don't miss out on this opportunity to get your teams working together and your revenue performance optimized.

Getting Back to the Office: Return To Work Survey Results


The results, culled from a ZoomInfo survey that asked 270 of its customers about their return-to-work plans, indicate many employers are not waiting for vaccinations before getting their workers back to their duties in person.

Survey 139

Building Work-Life Boundaries in the WFH Era


Of particular relevance (and help, I believe) are the 3 articles that look at boundary management and healthy and sustainable home working environments. ” Building Work-Life Boundaries in the WFH Era. ” You Are Not Working From Home.

Work 104

How co-working spaces are revolutionizing the workplace


Recently, however, companies are slowly adopting a more open and collaborative work environment through co-working spaces. Studies have shown that co-working spaces allow employees to thrive far more than traditional offices, as per Harvard Business Review. Here are 5 ways co-working spaces are revolutionizing the workplace. In this setting, professionals no longer have to tightrope-walk tenuous office politics and can focus on the more important work at hand.

Work 128

Botnet: what is it and how does it work?


How does a botnet work? Its work involves searching for vulnerable devices and taking advantage of them to grow the botnet. Because of the way this activity structure works, it is much harder to detect and contain than the centralized model. How does a botnet work?

Work 172

What Marketers Can Learn From Freelancers About Working Remotely


You, too, have now been working from home for a prolonged period of time. If you’re coming from a company that used to have a strict in-office policy, you’re probably realizing that remote work isn’t all the pantsless webconferencing and spooning ice cream straight from the carton you thought it would be. Getting work done is suddenly extra work. Every morning, I read a non-work book, make coffee, and take my sweet time before checking my phone.

Work 131

How You Can Triple Your Results With a More Personalized, Empathetic Approach

Speaker: Brian Carroll, CEO and Founder of markempa

Marketing and sales feel pretty tricky right now. What worked before now feels out of touch, but have you made plans for how you'll continue to move forward? You've likely tried everything: expert recommendations, best practices, the latest tools, and automation. But your results are falling short. Here's the thing: All the automation tools, best practices, data analytics won't help get better results now until you master empathizing with your customers. In this webinar, you'll learn how to go beyond rational-logic based sales/marketing and adjust your sales enablement strategy to better understand how buyers feel so that you can connect and help them on their journey.

10 Work From Home Tips You Need to Be Super Productive


Are you struggling to work from home and be as productive as you were at the office? But no matter how many work from home tips your boss gives you, your day always seems to take a weird turn around lunchtime: This can be especially true if you’re working from home with a significant other, not to mention kids. But just like any professional skill, being productive while working from home can easily be learned. The Ups and Downs of Working From Home.

Work 82

The 8 Best Books on Working from Home for Remote Work Employees


Remote work is incredible. But remote work is also tough. You're hundreds, if not thousands, of miles away from your colleagues; your home workspace probably lacks some of the bells and whistles of a traditional office; and your work-life boundaries can quickly become nonexistent.

Work 69

Retargeting Explained: What It Is And How Does It Work

Marketing Insider Group

How does retargeting work? It works like this: you add a small, unnoticeable piece of code to your website. List-based retargeting works only when you have someone’s contact information in your database.

Work 227

Why Remote Works


Working remotely is the dream, isn’t it? At Convert, we’ve perfected “work from home”. It works for us now, but we’ve come a long way to create a reliable system. Remote WorkMany office workers sitting in cubicles see it that way. Managers see it that way too, but also fear it is a productivity killer.

Work 60

The Ultimate Marketing Efficiency Checklist

Here are 7 creative ways marketers can work smarter (not harder) - with the resources you already have!

How Long Does It Take for Content Marketing to Work?

Marketing Insider Group

“Does content marketing work? And yes, content marketing works. Content marketing takes time to work. How content marketing works for your business will depend on your definition of success. How to Tell If Your Content Marketing Strategy is Working.

Work 240

How Segmenting Your Content Strategy Can Work Wonders


To understand how segmenting your content strategy works, you must first understand how to segment your employee population. They’ll have a harder time building an audience if they only promote themselves and the brand they work for.

The Remote Work Experiment: How Are Employees Faring?


Remote work has been a blessing and a curse this year for the vast numbers of employees who made a very sudden adjustment. Thankfully, those meetings were shorter than the typical in-office kind: The 30-minute meeting took over employee calendars with the onset of remote work.

Work 78

What is Key to Successfully Working Remotely?


A mere decade ago, working remotely was so hip that there wasn’t a worker who would reject working from the comfort of his or her home. However, today’s labor market brought to the surface all the downsides of working remotely. Of course, this doesn’t mean that all the good sides of working remotely should be disregarded as there are a few key ways to turn remote work into a success story. One of the biggest advantages of working remotely is flexible work hours.

Work 97

Why Start With Marketing & Sales Alignment

Speaker: Molly Rigatti, Marketing Strategist at SmartBug Media

Before you plan your next sales kickoff or bottom of the funnel marketing campaign or any effort where sales and marketing are both on the hook for performance, you need to check in on your teams. Sales and marketing both oversee a very important part of the pipeline and revenue process for your organization. But that doesn’t mean they should function in silos. When building up your sales enablement program, think about the three “P”s—practicality, productivity, and profit—when defining responsibilities and facilitating communication between your teams.

How to Best Work with Data


That leaves many unsure of how to best work with their data in a way that yields the most insights. Don’t go for the “needle in the haystack” approach to working with data, hoping you’ll eventually get to the information that drives results. If your objective is to draw more traffic to your site, then you need to work with data that will explain why people go to sites and what type of information draws them there.

Work 204

Digital Ads Don’t Work And Everyone Knows It

Marketing Insider Group

Do Digital Ads work? But they must work, right? Quick Takeaways: Digital ads don’t work! Do Digital Ads Work? Digital ads don’t work. And some products are more likely to work.). Brands Realized Paid Digital Ads Don’t Work.

Ads 167

How Local SEO Works

Pearl Digital Marketing

It’s all very good to know what it is, but let’s take a look at how local SEO works. While local SEO works well alongside a broader SEO strategy , there are some specific considerations that will affect your local results. How Does Local SEO Work? The post How Local SEO Works appeared first on Pearl Digital Marketing. SEO How local SEO works Local SEO

Work 62

Lessons Learned from 13 Years of Working Remote


With businesses around the globe sending their workforce home to carry out their 9-5 duties, virtual office working is quickly becoming the norm. Thirteen years ago, I moved from an office to remote work, and while I love it now, it was tough to establish boundaries and routine. I’m not saying you can’t wear your pajamas to work, but I am urging you to reconsider, especially in these early days when you need to find your new normal. And it translated to my work.

Work 63

Best Practices for Accelerating the Sales Process

This eBook takes a look at three headache-free strategies you can employ today to accelerate selling the right way. Read on to learn how to adopt specific workflows and approaches that append your existing processes to deliver value to your prospects and internal counterparts.

How ZoomInfo Helped SMACT Works Increase Connect Rates By 1400%


We sat down with William Wright, Senior Account Manager, SMACT Works to talk through his experience with ZoomInfo Engage. . SMACT Works provides strategy, management, consulting and managed services for digital, data & analytics, Cloud and Enterprise Technologies.

Remote Working Stats to Know in 2021

Visitor Queue

As we all saw in 2020, there was a huge movement towards remote working. Now, most of this was mandated by work from home orders due to the pandemic, but many opted to work from home for safety purposes.

Stats 52

How to work with a content marketing agency on creative design

Tomorrow People

We’ll show you how to work with your team and why the strategy behind their designs is just as important as the appearance. That’s what design means in your content marketing activities: whatever works. At Tomorrow People, we know what works — because we do it 100 times a month. Different fonts behave very differently in a piece of text, and not all fonts work for all purposes. Content Marketing Working with a content marketing agency

Agency 196

Working From Home Video Resources


Looking to raise the level of your working-from-home game with video, videoconferencing, video production, virtual classrooms, interactive video, and more? The post Working From Home Video Resources appeared first on Biznology. This article continues a special series titled “Creating Resiliency During the COVID-19 Crisis.”.

Best Practices for a Marketing Database Cleanse

As frustrating as contact and account data management can be, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. Entrusting a vendor to help maintain its accuracy and completeness is no ordinary engagement. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.

Remote Working 101 | Survival Kit Remote Employees Need to Succeed


As you develop and expand you will need to work with a wider range of people and utilize the best of their skills. Remote working can be great for your business because it affords you a wider recruitment talent pool, and also access to a wider audience. For remote working to be a real boon for your business, you will need to put the right processes and structures in place to get it right. Trust is absolutely key when you work with a remote team.

Work 87

30 Tips for Work-at-Home Marketers

The Point

This month there are, very suddenly, thousands, if not millions of marketing professionals working from home, every day, for the first time. If you’re one of those marketers, your company may or may not have the ready infrastructure or culture that supports remote work. And you also may not be blessed with a dedicated work space in the home environment. Here then, from our team to yours, are some tips, strategies, and best practices for how to make remote work, work.

Work 147

Q2 2020 Recap| Work Smarter, Not Harder


Work Smarter, Not Harder. For us, the theme of the quarter was: Work Smarter, Not Harder. You’d be hard-pressed to find someone who didn’t have …. an unusual second quarter. At ZoomInfo, the story was no different. With Covid-19 hitting the US hard, we had to pivot in a lot of different ways. We adjusted goals. We reset expectations. We said goodbye to the office (for now). Oh yeah, and we IPOd. Saying this quarter was eventful would be the understatement of the decade.

Work 123

Noise and Productivity in Remote Work


Working outside of a traditional office setup leaves you vulnerable to all sorts of distractions, some of them being in the form. Remote WorkAs a remote worker, you already know that maximizing your productivity is essential. That means you’re going to need high amounts of focus and concentration. However, that focus and concentration doesn’t come easily.

Work 83

Cold Calling Tips and Tricks

In recent years, cold calling has become synonymous with rejection and failure. But the numbers aren't that clear; while less than 2% of today’s cold calls actually result in meetings, 78% of decision-makers have taken an appointment or attended an event as a result of a cold call. What’s the verdict?

The New Work From Home Norm is Driven by Tech Adoption of These Tools


In the time of COVID-19, employees have taken on a remote mindset and lifestyle: working from their bedrooms, clumsily interchanging parenting with managing, and, generally, adapting to the new normal. We predict that Zoom is here to stay; so is remote work in some fashion.