Keeping the Work Alive

Biznology

They have to fight – continuously, because this fight is continuous – and if a brand has committed to inclusion or any other “work” recently, then they must continue in the work as well. The post Keeping the Work Alive appeared first on Biznology.

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B2B Marketing Tools for Working Remotely

SendX

Businesses have switched to work from home mode and are expected to maintain the same level of productivity and efficiency. Managing work remotely has its hurdles, but remote work is not without its perks. Sync the drive with your device and work offline.

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Accountable Culture and the Future of Work

Biznology

“To achieve the desired culture, everyone must have a clear, consistent, common understanding of it — and everyone must work together in a deliberate and coordinated effort to cultivate it…Everyone shares accountability for achieving the desired culture.”

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Do Chatbots Really Work for Customer Acquisition?

Marketing Insider Group

How Do Chatbots Work for Customer Acquisition? They offer tons of potential for acquisition but you have to be ready to put in the work to get them right. Typical nine-to-five schedules are growing rarer by the day – especially with remote work growing post-COVID.

The Revenue Leader's Guide to Prospecting

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Sales & Marketing departments that work together guarantee higher acquisition, better nurturing, and more effective sales. Join Christopher Ryan for this insightful webinar, presenting the wide funnel lead nurturing model. Don't miss out on this opportunity to get your teams working together and your revenue performance optimized.

Why Retrofitting Industrial Website Redesigns Usually Don’t Work

Industrial Marketing Today

Read more The post, %Why Retrofitting Industrial Website Redesigns Usually Don’t Work% by %Achinta Mitra% was originally published on %Industrial Marketing Today%. Industrial website redesigns are major undertakings, not something you want to decide or do in a hurry.

Management Strategies for Developing an Effective Remote Work Culture

Marketo

We are still in the grips of a new working world, making it essential we continue to work from home if we can. Employees and teams – all of us – are keen to show they are willing and get to grips with new methods of communication and working practices.

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How to Make Industrial Email Marketing Work for You

Industrial Marketing Today

Read more The post, %How to Make Industrial Email Marketing Work for You% by %Achinta Mitra% was originally published on %Industrial Marketing Today%. Industrial email marketing may not get the same attention and love as it used to because of social media.

How to Be More Productive While Working From Home

Biznology

So, I grabbed my favorite sweatpants and slippers and jumped on the video call —this is what it’s like working from home during a global pandemic. Maybe you’ve had the opportunity to work from home in the past. Whatever your situation may be, working from home can be a challenge.

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10 Work From Home Tips You Need to Be Super Productive

Optinmonster

Are you struggling to work from home and be as productive as you were at the office? But just like any professional skill, being productive while working from home can easily be learned. The Ups and Downs of Working From Home. The Advantages of Working From Home.

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How You Can Triple Your Results With a More Personalized, Empathetic Approach

Speaker: Brian Carroll, CEO and Founder of markempa

Marketing and sales feel pretty tricky right now. What worked before now feels out of touch, but have you made plans for how you'll continue to move forward? You've likely tried everything: expert recommendations, best practices, the latest tools, and automation. But your results are falling short. Here's the thing: All the automation tools, best practices, data analytics won't help get better results now until you master empathizing with your customers. In this webinar, you'll learn how to go beyond rational-logic based sales/marketing and adjust your sales enablement strategy to better understand how buyers feel so that you can connect and help them on their journey.

What Marketers Can Learn From Freelancers About Working Remotely

Contently

You, too, have now been working from home for a prolonged period of time. Getting work done is suddenly extra work. To gather tips on being productive while working remotely, I talked to freelancers and consultants who, like myself, have already lived this life for years.

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A New Employee Landscape & Future Work Environment

Zoominfo

They took sudden work-from-home mandates and changed the narrative about remote productivity in ways that will have long-term effects on office culture and technology adoption. Coming soon: A new work environment. In 2021, the brightest stars on the horizon may be employees.

Why Remote Works

Convert

Working remotely is the dream, isn’t it? At Convert, we’ve perfected “work from home”. It works for us now, but we’ve come a long way to create a reliable system. Remote WorkMany office workers sitting in cubicles see it that way.

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How co-working spaces are revolutionizing the workplace

Biznology

Recently, however, companies are slowly adopting a more open and collaborative work environment through co-working spaces. Studies have shown that co-working spaces allow employees to thrive far more than traditional offices, as per Harvard Business Review. Here are 5 ways co-working spaces are revolutionizing the workplace. In this setting, professionals no longer have to tightrope-walk tenuous office politics and can focus on the more important work at hand.

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The Ultimate Marketing Efficiency Checklist

Here are 7 creative ways marketers can work smarter (not harder) - with the resources you already have!

The “New Deal” in a Post-Pandemic World: The Evolution of Corporate Culture and the Employer/Employee Relationship in the New World of Remote Work

Biznology

Yet working from home will be difficult or impossible for some employees. Employers will need to figure out how to adapt their culture for a digital world of work. What kind of new benefits might employees expect for longer-term work-from-home arrangements from their employers.

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Building Work-Life Boundaries in the WFH Era

Biznology

Of particular relevance (and help, I believe) are the 3 articles that look at boundary management and healthy and sustainable home working environments. ” Building Work-Life Boundaries in the WFH Era. ” You Are Not Working From Home.

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Remote Working 101 | Survival Kit Remote Employees Need to Succeed

Marketo

As you develop and expand you will need to work with a wider range of people and utilize the best of their skills. Remote working can be great for your business because it affords you a wider recruitment talent pool, and also access to a wider audience.

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Lessons Learned from 13 Years of Working Remote

Televerde

With businesses around the globe sending their workforce home to carry out their 9-5 duties, virtual office working is quickly becoming the norm. Thirteen years ago, I moved from an office to remote work, and while I love it now, it was tough to establish boundaries and routine.

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Why Start With Marketing & Sales Alignment

Speaker: Molly Rigatti, Marketing Strategist at SmartBug Media

Before you plan your next sales kickoff or bottom of the funnel marketing campaign or any effort where sales and marketing are both on the hook for performance, you need to check in on your teams. Sales and marketing both oversee a very important part of the pipeline and revenue process for your organization. But that doesn’t mean they should function in silos. When building up your sales enablement program, think about the three “P”s—practicality, productivity, and profit—when defining responsibilities and facilitating communication between your teams.

The 8 Best Books on Working from Home for Remote Work Employees

Hubspot

Remote work is incredible. But remote work is also tough. You're hundreds, if not thousands, of miles away from your colleagues; your home workspace probably lacks some of the bells and whistles of a traditional office; and your work-life boundaries can quickly become nonexistent.

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Retargeting Explained: What It Is And How Does It Work

Marketing Insider Group

How does retargeting work? It works like this: you add a small, unnoticeable piece of code to your website. List-based retargeting works only when you have someone’s contact information in your database.

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Working From Home Video Resources

Biznology

Looking to raise the level of your working-from-home game with video, videoconferencing, video production, virtual classrooms, interactive video, and more? The post Working From Home Video Resources appeared first on Biznology.

6 Tips for Building a Social Media Marketing Strategy that Actually Works

Marketing Insider Group

Social media strategies have become key to meeting critical marketing goals for many businesses, and the ones that work well start with deep consideration. What you need is a strategy that actually works. Billions of people around the world are on at least one social platform.

Best Practices for Accelerating the Sales Process

This eBook takes a look at three headache-free strategies you can employ today to accelerate selling the right way. Read on to learn how to adopt specific workflows and approaches that append your existing processes to deliver value to your prospects and internal counterparts.

ZoomInfo Returns to Office with Hybrid Remote Work Model

Zoominfo

“I still believe wholeheartedly that an in-person work environment allows us to work together to invent, collaborate, and learn most effectively. Introducing the Hybrid Remote Work Model.

The Remote Work Experiment: How Are Employees Faring?

Content4Demand

Remote work has been a blessing and a curse this year for the vast numbers of employees who made a very sudden adjustment. Thankfully, those meetings were shorter than the typical in-office kind: The 30-minute meeting took over employee calendars with the onset of remote work.

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Q2 2020 Recap| Work Smarter, Not Harder

Zoominfo

Work Smarter, Not Harder. For us, the theme of the quarter was: Work Smarter, Not Harder. You’d be hard-pressed to find someone who didn’t have …. an unusual second quarter. At ZoomInfo, the story was no different.

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Botnet: what is it and how does it work?

RockContent

How does a botnet work? Its work involves searching for vulnerable devices and taking advantage of them to grow the botnet. Because of the way this activity structure works, it is much harder to detect and contain than the centralized model. How does a botnet work?

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Best Practices for a Marketing Database Cleanse

As frustrating as contact and account data management can be, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. Entrusting a vendor to help maintain its accuracy and completeness is no ordinary engagement. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.

How Segmenting Your Content Strategy Can Work Wonders

Biznology

To understand how segmenting your content strategy works, you must first understand how to segment your employee population. They’ll have a harder time building an audience if they only promote themselves and the brand they work for.

30 Tips for Work-at-Home Marketers

The Point

This month there are, very suddenly, thousands, if not millions of marketing professionals working from home, every day, for the first time. If you’re one of those marketers, your company may or may not have the ready infrastructure or culture that supports remote work.

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What is Key to Successfully Working Remotely?

Biznology

A mere decade ago, working remotely was so hip that there wasn’t a worker who would reject working from the comfort of his or her home. However, today’s labor market brought to the surface all the downsides of working remotely. Of course, this doesn’t mean that all the good sides of working remotely should be disregarded as there are a few key ways to turn remote work into a success story. One of the biggest advantages of working remotely is flexible work hours.

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The Perfect Remote Working Policy

Ledger Bennett

COVID has accelerated the need for business leaders to work hard to find the perfect balance of office use and WFH. Changes of working hours for UK people to work with teams 8 hours behind them almost became formal arrangements. Work in the office 1-5 pre-arranged times per week.

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Cold Calling Tips and Tricks

In recent years, cold calling has become synonymous with rejection and failure. But the numbers aren't that clear; while less than 2% of today’s cold calls actually result in meetings, 78% of decision-makers have taken an appointment or attended an event as a result of a cold call. What’s the verdict?

How to Best Work with Data

Oracle

That leaves many unsure of how to best work with their data in a way that yields the most insights. Don’t go for the “needle in the haystack” approach to working with data, hoping you’ll eventually get to the information that drives results. If your objective is to draw more traffic to your site, then you need to work with data that will explain why people go to sites and what type of information draws them there.

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