Remove visual-merchandising
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Beyond Pixels: Unconventional Non-Digital Marketing Ideas to Elevate Your Brand

Stevens & Tate

In a world dominated by digital marketing, it’s easy to overlook non-digital strategies. Non-Digital Marketing That Creates Direct Interaction: Handwritten Thank You Notes: These days most communication is digital, receiving a handwritten note can be a delightful surprise.

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Improving website search was key to boosting Paul&Shark’s e-commerce revenue

Martech

Miriello wanted a website search tool with more flexibility around visual merchandising and the ability to create relevant, timely search results for each shopper. Its visual merchandising feature allows website owners to better control how the search results appear and the order that they appear in.

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Targeting B2B personas in the right channels to optimize campaigns

Martech

Cloud-based visual merchandising software company One Door teamed up with B2B marketing platform Influ2 to get more traction in their campaigns. According to Kuperstein, his B2B marketing and sales team has 15 to 20 targets at any one account that they need to engage in order to sign a new customer.

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Fashion Marketing Career 101: Jobs, Salary, Colleges, & Courses

Martech Advisor

Fashion marketing focuses on creating and managing advertising campaigns for fashion brands, products, and services. The fast-paced industry keeps marketers on their toes to devise creative campaigns to present fashion products artfully while achieving conversions and ROI. Fashion Marketing Definition. Fashion Marketing Salary.

Course 78
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Why and how to use loss aversion in email marketing (plus 4 examples)

Martech

As customer acquisition keeps getting more expensive, it makes sense to market more effectively to the customers you already have. Dig deeper: How marketers can use cognitive biases to influence customer decisions Test before you invest This is a crucial point. Knowing which approach to use — now, that’s the hard part!

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9 Biggest Event Trends of This Year

Marketing Insider Group

This eco-friendly approach has spilled over into the world of events, which traditionally has been a fairly wasteful industry – just think about all the plastic water bottles and catering waste, not to mention the merchandise and freebies that often get thrown away as soon as the event is over. Augmented Reality.

Trends 278
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What Is Conversion Rate Optimization (CRO)? 5 Tips to Get Started

Salesforce Marketing Cloud

It can also depend on what marketing objective you want to achieve. Here are some commerce and marketing strategies you can implement on specific web pages and sections of your ecommerce site. Landing pages: Landing pages are standalone web pages created specifically for a marketing or advertising campaign.