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Manage Your Content Budgets With ‘Bottle’ Episodes

Content Marketing Institute

The mega-hit Friends producers adopted a behind-the-scenes strategy that balanced the budget and delivered some of the best episodes. Consider a similar strategy for your budget-impacted content plan.

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How To Produce a Podcast in 2024 (From Someone Who’s Done 400+ Episodes)

Content Marketing Institute

This Old Marketing has produced over 400 podcast episodes since 2013. Learn how they do it in 2024, from the process to the equipment and the one big thing every successful podcast requires.

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Experiential Alchemy Episode 10: Katie Robinson

AgencyEA

In this episode, hosts Rick and Lucy welcome Katie Robinson, the Director of Events at Suzy, who shares insights from her 17+ years in event management and marketing. She discusses her dream activation, career advice and offers a glimpse into Suzy’s first AI summit—one of the proudest events of her career.

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Experts Share How to Get Episodic Content Right

Content Marketing Institute

Imagine your audience comes to the end of your article or podcast episode and can’t wait to consume the next one. That’s the power of great episodic content. Continue reading → The post Experts Share How to Get Episodic Content Right appeared first on Content Marketing Institute.

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Salesforce Formulas for the Everyday Admin

Speaker: Steve Molis, Salesforce MVP

So don’t miss out and join us for this first episode in a brand new series about improving your Salesforce efficiency! Creating Dynamic Year-to-Month and Year-to-Date Reports. Finding the Ultimate Parent Account. The Greatest Formula Ever Written. August 2nd 2018, 11 AM PST, 2 PM EST, 7 PM GMT

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Episode #50: M&A Comms Masterclass with Louis De Schorlemer

Biznology

The post Episode #50: M&A Comms Masterclass with Louis De Schorlemer appeared first on Biznology. If you’ve never supported M&A before — and even if you have — Louis offers a masterclass on communications strategy and execution. Listen in, and let us know what you think.

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The B2B Board Management Episode

Drew Neisser

Welcome to THE board management episode for B2B CMOs. What You’ll Learn How to build great board relationships How to ensure marketing has a strategic seat at the table Which marketing metrics matter to the board The post The B2B Board Management Episode appeared first on The Drew Blog.

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How to Successfully Coach Your Sales Team to Drive Efficiency

Speaker: Steve Benson, Founder and CEO, Badger Maps

Join us for this fantastic third episode in our Salesforce efficiency series! Identify your reps’ key sales skills that drive revenue. Coach based on critical skills and behaviors such as preparing for sales meetings, pitching, overcoming objections and closing. August 30th 2018, 11 AM PST, 2 PM EST, 7 PM GMT.

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Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

Join us for the fourth amazing episode in our Salesforce efficiency series! Examine strategies and tactics to promote cohesiveness between these two functions that will lead to improvements in achieving revenue targets. September 13th 2018, 11 AM PST, 2 PM EST, 7 PM GMT.

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Staying Relevant in Sales as AI and Technology Continue to Take Over

Speaker: John Barrows, CEO, JBarrows Sales Training

So don’t miss out and join us for this for this final episode on improving your Salesforce efficiency! Why context is so important to the sales reps and the client. Where and how to add context throughout the sales process. October 25th 2018, 11 AM PST, 2 PM EST, 7 PM GMT.

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Build a Successful and Results-Driven Sales Culture

Speaker: Gary Galvin, CEO, Galvin Technologies

Join us for the fifth fantastic episode of our Salesforce efficiency webinar series! Quickly find and add information related to accounts, contacts, leads, opportunities, and activities. Effectively manage and track sales activities. Present accurate sales metrics to executives and board members.

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Using Connected Device Data to Improve Sales

Speaker: Charlie Isaacs, CTO for Customer Connection at Salesforce

Join us for this fantastic second episode in our Salesforce efficiency series! During this Webinar, you will: Hear real-world examples of sales optimization based on data from connected devices. Dive into details on how this works in practice. Come away with actionable insights for your entire sales cycle.