Only B2B

FEBRUARY 28, 2024

By analyzing website visits, content downloads, and social media engagement, intent data platforms create a comprehensive buyer journey map. frequency of website visits, type of content downloaded), you can prioritize your outreach. Connects with your data: Correlates intent data with your website analytics for deeper insights.

Intent Data 71

Intent Data Intent Intent Signal Sales Qualified Leads 71

SmartBug Media

JULY 25, 2023

At SmartBug, we’re currently using AI tools to help us with blog writing , social media post creation, SEO optimization, data analysis, sales support , email marketing , and more. AI-powered tools can auto-generate simple content such as social media posts, email newsletters, or product descriptions, thereby saving marketers time and effort.

Marketing AI 98

Marketing AI Marketing Budget Paid Search Agency Marketing Budget Creation 98

Buffer

NOVEMBER 8, 2018

Average posting frequency per month. Delmondo is a Facebook and Instagram Media Solutions Partner and was the first to launch Instagram Stories analytics in the summer of 2017. It’s long been debated whether or not posting more leads to better results on social media. Average posting frequency per month.

Research 111

Research Verticals Cost Per Click Ad Frequency 111

Zoominfo

JULY 25, 2023

Tighten Up Your TAM Part of the B2B lead generation process is getting to know the audience profiles and behaviors that correlate with sales — more on that in a little bit. That means they’re nurturing B2B customers to increase their product use, grow their spending, boost their frequency, retain longer, and make more referrals.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Scoop.it

MAY 20, 2020

Compared to the noise of social media feeds, it lets you create a one-on-one conversation with your ideal reader and customer. Step 2: Choose your email newsletter frequency. Deciding on your newsletter frequency will help you: Plan your time to curate content and write your email copy. Your newsletter frequency.

Newsletter 115

Newsletter Ad Frequency Curation Paid Search Agency 115

ClearVoice

MARCH 26, 2024

While exposure measures the frequency and depth of audience engagement. Content Performance by Channel: If you distribute content on multiple platforms, such as social media, email, and organic search, break out performance. Watch for anything that may correlate with higher engagement, traffic, or conversions.

Distribution 52

Distribution Cost per Acquisition Marketing Analytics Tools Enterprise Management 52

Stevens & Tate

DECEMBER 7, 2020

According to HubSpot , there is a positive correlation between blogging frequency and visitor traffic. Today, online platforms such as social media and websites are a crucial part of marketing. Blogging is among the simplest yet most effective ways you can market. Remember to regularly update your contact lists.

Cost 59

Cost Marketing Strategy Marketing & Strategy Effectiveness 59

Martech

OCTOBER 22, 2021

Today, SEO includes everything from content marketing and distribution to user experience, and even the core job of gathering and interpreting search intelligence has become more challenging as the search engines continually change their display of results and port them over to other media like voice assistants. Cross-device attribution.

Enterprise Management 140

Enterprise Management Marketing Management Search Marketing Lead Ranking 140

Hubspot

MARCH 16, 2015

was correct in his assessment, then increasing the number of social media posts you publish per week should have a positive effect on overall engagement levels. In the above graph, you''ll see there is no clear correlation between posts published per week (blue) and interactions per post (orange). Social Media' But I wonder.

Social Media 28

Social Media Correlation Media Advertising Benchmark 28

Digilant

JANUARY 5, 2023

Advertisers chose from keywords identified by the publisher that described the content or broad topics correlating to the page’s topic that could relate to a brand’s campaign. Can ads be retargeted on social media? Find your audience and niche. Can first- or zero-party data be collected for email drip campaigns?

Advertisements 52

Advertisements Advertising Ad Frequency Paid Search Agency 52

Optinmonster

DECEMBER 20, 2023

Social media hashtags are essential keywords, so see what people use when sharing your content. This involves balancing two key metrics: Search Volume: This represents the frequency with which a keyword is searched. Each stage of the buyer’s journey correlates with different search intents.

Keywords 95

Keywords Paid Content SEO Lead Scoring 95

Webbiquity

AUGUST 23, 2011

The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. Direct and referral traffic are highly correlated. Social media is important. Twitter is the most productive, driving more than half of all non-blog social media visits. Post frequency matters.

Traffic 100

Traffic RSS Social Media Social Networks 100

Marketing Insider Group

JULY 13, 2015

Hubspot’s recent research had similar findings in correlation of publishing frequency and generated leads. Salesforce has this system nailed down with a planned approach to transform a piece of content into multiple media forms. For the company’s customer base, brands that published 16+ blog posts per month received about 4.5X

Planning 100

Planning Marketing Management Content Marketing Marketing Budget Creation 100

Webbiquity

JULY 2, 2012

It’s hardly surprising, but maintaining regular SEO efforts, even if only a few hours per month, has a strong positive correlation with increased organic search results. A fourth factor is the level of PR or media relations activity undertaken by the company. A final factor is social sharing.

Traffic 100

Traffic PR Correlation Advertising Benchmark 100

Marketing Insider Group

JUNE 1, 2015

Hubspot’s recent research had similar findings in correlation of publishing frequency and generated leads. Salesforce has this system nailed down with a planned approach to transform a piece of content into multiple media forms. For the company’s customer base, brands that published 16+ blog posts per month received about 4.5X

Work Management 100

Work Management Planning Content Marketing Marketing Management 100

Martech Advisor

JANUARY 23, 2020

Learn More: Canela Media Launches a Multicultural Influencer Solution. Are there correlations between a specific CRM channel and a cultural group? For instance, print media might be better for a campaign directed towards consumers in the 60-75 years age bracket. Yet, only 5.2% What Is Multicultural Marketing? A Quick Definition.

Practices 104

Practices Marketing Strategy Marketing & Strategy Examples 104

Outreach

AUGUST 24, 2021

Since the email open rate reflects how many delivered emails were opened, a high email open rate generally correlates to campaign success. An increased positive response rate has a 33% higher correlation with booked meetings. Media and Publishing 22.1% Email open rate. Click-through rate. Business and Finance 21.6% Gaming 21.1%

Open Rate 98

Open Rate Advertising Benchmark Opt-out Top of Funnel 98

Onalytica B2B

JULY 19, 2018

As an influencer marketing software company whose social media remit covers Twitter, we at Onalytica can’t see this in any way other than positive. However, Katy Perry and Justin Bieber are two of the most followed social media accounts on the internet. 1 followed museum on social media. It’s been huge.

Work Management 137

Work Management Marketing Management Peer-to-peer Ethics 137

Martech

SEPTEMBER 28, 2021

Every identity resolution vendor profiled in this report maintains a proprietary identity graph or database that houses all the known identifiers that correlate with individual consumers. Participating organizations can build, plan, activate and measure custom audience pools to either target or suppress customers across addressable media.

Marketing Automation Services 120

Marketing Automation Services Privacy Enterprise Management Work Management 120

Sprout Social

AUGUST 1, 2019

Our easy-to-use Facebook reports contain a wealth of information and will help you shape your social media presence. To get the most from this data, compare it against your impressions and engagement data to see if there’s a correlation between publishing behavior and engagement. Social Media Analytics & Reporting Guide.

Facebook 80

Facebook Impressions Advertising Benchmark Ideal Customer Profiles 80

Content Standard

JUNE 8, 2015

Social media is the perfect platform to help pro sports teams engage with their fan base, and a new study shows teams experience the most success when they use social media to publish original content on a frequent basis, even during losing streaks. Losing streaks, meanwhile, positively correlated with a downturn in followers.

Twitter 40

Twitter Correlation Television marketing Content 40

Moz

DECEMBER 16, 2020

The survey was shared on the blog, through email blasts, and on our social media accounts. The word cloud below is an amalgamation of the top-used words in response to this question, and the size of the word correlates to the number of mentions that word received. First up: the questions asking readers to tell us more about themselves.

Customer Surveys 57

Customer Surveys Industry CMS SEO Social Media 57

SWZD

MARCH 15, 2018

Social Media, Email and Telesales. We asked Lynn how she views social media. She saw a particularly powerful combination when social media is used in conjunction with real world events. Social media powerful when used in conjunction with events. Likewise, with telesales, leveraging data is key. Track leads full cycle.

Lead Ranking 48

Lead Ranking Paid Search Agency Marketing Qualified Leads B2B Thought Leadership 48

Valasys

JANUARY 23, 2020

Interact with your prospects on the Social Media channels: Social Media Channels are not only effective to promote your brand vision but also serve as an effective medium to engage with your prospects in real-time. Social media channels serve as quick, cost-effective & hassle-free channels for lead generation.

B2B Sales 52

B2B Sales Marketing Budget Sales Qualified Leads Lead Ranking 52

seo.co

APRIL 1, 2021

Content doesn’t stop at blogs however, there is also a great room for social media to enhance your web presence and improve your ranking. There is a direct correlation to posting frequency and the number of leads and sales. Think of it as the internet version of word-of-mouth advertising. Final Thoughts.

SEO 76

SEO Advertising Agencies Marketing Strategy Marketing & Strategy 76

Circle Studio

MARCH 21, 2019

If you’d like to see how other metrics correlate, you can add a “Secondary dimension” to the table, which we mention for some of the metrics below. By comparing performance to the type of content, post frequency and distribution strategy, you can better refine your strategy moving forward. Top Posts by Pageviews.

Marketing Analytics Tools 68

Marketing Analytics Tools Lead Scoring Lead Ranking Ad Frequency 68

Content Standard

SEPTEMBER 24, 2014

Titled “SEO Ranking Factors and Rank Correlations 2014,” the report credits this trend to smarter algorithms and better ways of quantifying the value of a given search result. Keyword strategy, including keyword-term frequency, is still critical to SEO success. The same is true for link building.

Paid Content 40

Paid Content Work Management SEO Ad Frequency 40

Hinge Marketing

JUNE 3, 2016

Research Frequency. Total number of social media mentions. Social media mentions by target media & influencers. 2) Social Media Engagement. Social media engagement is the interaction between people and brands on social networks. The relationship is shown in the figure below. Branded content impressions.

Analytics 48

Analytics B2B Marketing B2B Top of Funnel 48

Leadspace

FEBRUARY 19, 2018

More importantly, they also found that increased blog traffic had a direct correlation to the number of leads generated each month. Interestingly, an increase in posting frequency also impacted the type of qualified leads the company received. Another popular way to reach prospective leads is to find them on social media.

Lead Generation 99

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 99

Hubspot

JULY 12, 2012

Most marketers are already on board with the importance of email marketing, and are working hard to refine the nuances of their strategy -- including figuring out what the heck the right sending frequency is for their email campaigns. Does any of this change your opinion on ideal email sending frequency? Take a gander!

Email Marketing 28

Email Marketing Ad Frequency Open Rate Correlation 28

Inbox Insight

SEPTEMBER 18, 2018

This does involve taking something of a gamble in terms of dedicating what may potentially be a lot of effort and marketing spend on one account or prospect – but when it pays off, the correlating ROI is invariably well worth it – as much as 208% as some stats report. Reading frequency. What do we mean by Account?

Account Based Marketing 58

Account Based Marketing ABM Planning Demand Generation Agencies 58

Hubspot

APRIL 9, 2015

Each time you publish an original blog post, you''re creating a new opportunity to get found in search engines, get shared on social media, get linked to by other sites, and get a new person to interact with your company. For B2C companies, there was a steady positive correlation between the number of posts and traffic.

Advertising Benchmark 28

Advertising Benchmark Companies Custom Publishing Correlation 28

DivvyHQ

JUNE 12, 2017

As marketers, content professionals, or social media practitioners, we tend to drool over the latest tactical trend. We found a correlation between documenting a process, and success in content planning; with a full 72% of the most successful at content planning, also reporting they follow a documented process. A measurement plan.

Effectiveness 41

Effectiveness Content Planning Tactics 41

Hubspot

JANUARY 13, 2014

Social media? Tracking the sheer number of blog posts published in a given time period is easy -- and great for identifying correlations between blogging volume/frequency and other results like traffic and leads. It''s also a great metric for understanding the correlation between volume/frequency and results.

RSS 28

RSS Lead Gen Marketing Analytics Tools Correlation 28

Choozle

FEBRUARY 12, 2021

For years, a lot of linear sellers have justified the cost of linear television and the role it still has in the media landscape by saying people are tuning into news, or they’re tuning into live sports. What do you think the value that marketers and media buyers are getting when they’re moving to connected TV? Sam (04:48).

Buy 65

Buy Cable Advertising Agencies Television marketing 65

Hubspot

APRIL 20, 2011

Yesterday, the folks at SEOMoz released a study that shows a correlation between the amount of action your website gets on Facebook (shares), Twitter (tweets), and Google Buzz (shares) and how websites in the top 30 search results rank on Google’s SERP (search engine results page). From HubSpot's 101 Marketing Charts Report ).

Lead Scoring 28

Lead Scoring Lead Ranking Facebook Correlation 28

LeadSquared

MARCH 31, 2017

We’ll discuss all these factors, their relative importance, the correlation between different factors etc. Let’s say the keyword for the ad is “Social Media Marketing”, then Google would choose websites that have content on the topic. in a more detailed chapter later. This helps you measure the success of video ads.

Adwords 52

Adwords Paid Search Agency Google Ads 52