Writing on the Web

MAY 30, 2016

Here’s a suggested list of six must-have items for any small business professional who wants to use a blog for business. At the very least, your blog should have: An About page: Tell your core message, your backstory. Share your contact info and networks – Twitter, Facebook, LinkedIN, etc.

Business Blogging 100

Business Blogging Banners Business Design 100

SendX

DECEMBER 28, 2020

Marketing tools easily come to mind when you think of how to scale your business. One of the challenges is the ability to figure out which is suitable for your business especially if you have little or no idea of what they do. 81% of small businesses depend on email marketing as their main customer acquisition channel.

Work Management 195

Work Management Marketing Management CRM Email Marketing 195

Biznology

JANUARY 12, 2015

Blogs have been around for quite some time now. Although they were not widely used by businesses at their conception, they have been around since the 1980’s and 1990’s. Business blogs just started to go mainstream about 10 years ago. Here are 10 reasons why you should maintain a blog for your business: Blogging is easy.

Business Blogging 80

Business Blogging Activities Business Landing Pages 80

Webbiquity

OCTOBER 22, 2020

Marketing yourself can be just as important as marketing your business. As the owner of your business, you are the face of your company. Here are 11 effective ways to use personal branding to boost your business. Too many businesses make the mistake of creating product-focused websites that can come off as cold and impersonal.

Business 219

Business Ideal Customer Profiles Work Management Youtube 219

Webbiquity

AUGUST 22, 2017

It enables your business to occupy a sizeable amount of public mindspace and consistently drive more customers. A memorable brand is self-propelling and can grow a business to dizzying heights. But’s it’s also vital for businesses like Microsoft and IBM that drive a significant amount of revenue from B2B customers.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

B2B Marketing Traction

JANUARY 19, 2012

Optional - Ways to follow, connect to or contact the author. If the blog author is on social networks, provide links to their profile. Are there any other must-have blog features, in your opinion? What do other bloggers think about this list?

Business Blogging 100

Business Blogging Features RSS Blogger 100

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. He is the Founder & President of Tiecas, Inc. –

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Writing on the Web

JUNE 19, 2013

Consequently, a lot of small businesses and professionals today are struggling to achieve their SEO goals on a restricted budget. Having said that, there are still a lot of smart yet pocket-friendly SEO tips that businesses can implement on a shoestring budget. Aim your energies at quality blogs. Image Source.

Small Business Marketing 100

Small Business Marketing Budget Programs Business Blogging SEO 100

Webbiquity

OCTOBER 25, 2023

When businesses embark on a blogging journey, there are many roadblocks that can pop up, such as: writers’ block! We can achieve business goals with blogging!” Despite these obstacles, businesses from across industries are blogging. Guest post by Ann Smarty. Platforms like Beacons.ai

Business Blogging 310

Business Blogging Creativity Business Marketing & Strategy 310

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Brightedge

NOVEMBER 20, 2020

For small businesses to be easily found by users searching for your products or services, your site needs to rank well in the local listings. In order to maximize visibility and increase your opportunity to ranking well, it’s important to own your local listing, otherwise known as a Google My Business page.

Google 72

Google Business Ideal Customer Profiles CTR 72

Hubspot

MAY 28, 2014

While many of the people in that class know why blogging is important for business growth, I''m supposed to teach it as if that''s not the case. Fresh off the heels of last month''s training class, I realized it''s a little ridiculous that I''ve never written a post that explains business blogging in those terms on this very blog.

Business Blogging 28

Business Blogging Business Inbound Marketing Class 28

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Hubspot

MARCH 11, 2015

Business blogging is not an option for your business. As you already know, keeping a blog on your company’s homepage filled with industry news, insights, and informative content is beneficial to your business for many reasons. These 7 statistics will give you reason enough to get blogging.

Business Blogging 28

Business Blogging Stats Business PPC 28

Writing on the Web

FEBRUARY 11, 2015

Many of my readers are busy professionals who don’t have a lot of time for blogging or social media. But marketing is vital, especially if you’re growing a business, want to get found, get known, and get clients. Be sure to include your name, business field of expertise, and associated keywords in your keyword alerts.

Social Media 100

Social Media Blogger Media Business 100

Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. The Content Marketing Deluge.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

Biznology

APRIL 7, 2016

You want a business website that sells. There are two things a solid brand identity and your business website absolutely need to succeed. Contact, Order, or Request Form. Contact, Order, or Request Form. Almost any business website will benefit from a contact form that allows customers to instantly “reach out” online.

Marketing Websites 80

Marketing Websites Top of Funnel Business Digital Marketing Funnels 80

Hubspot

DECEMBER 10, 2010

Yesterday Dan Zarrella expanded his scientific webinar series with a presentation analyzing the science behind blogging for business. The Science of Blogging ( #BlogSci ) quickly became a trending topic on Twitter, highlighting people’s strong interest in the subject. Is it good to have a Contact Form page on my blog?

Business Blogging 28

Business Blogging Allocation Business Webinar Metrics 28

Marketing Insider Group

FEBRUARY 23, 2021

In 2020, 87% of consumers read local business reviews online. Clearly, people care about what others have to say about businesses they’re considering. They’ll also gain valuable and memorable insights into your business strategies. It will help confirm that your business is the right choice for them. Source: BrightLocal.

Case Studies 280

Case Studies Case Study Studies Top of Funnel 280

Anything Goes Marketing

AUGUST 28, 2006

Another great article on how to make it easier for people to get in touch with you via your Contact Us page. Ever see a website that has a million numbers that you should contact? Clicking on "Contact" brought up an easy to use form that only asked for the basic amount of information. How cool is that? Has anyone tried this?

Lead Generation 100

Lead Generation Contacts Generation Leads 100

Hubspot

SEPTEMBER 30, 2010

The great thing about these questions is that they play to what you already know best – The questions your peers have about your business. Offers: If these are the kinds of questions you’re asking yourself, you should contact us because we can help / download our case study of how we did this with Company X?

Business Blogging 28

Business Blogging Peer-to-peer Business Long Tail Marketing 28

PureB2B

JUNE 13, 2017

Timely customer service is good customer service, which is why businesses are increasingly looking to CRM software to help provide a better customer experience. More importantly, information like purchase history and details of interactions between the customer and the business can be collected by a CRM software.

Marketing Automation Services 87

Marketing Automation Services Marketing Automation Work Management Marketing Management 87

Writing on the Web

DECEMBER 26, 2012

Most businesses (be they blog owners, start-ups, or established brands) now know that if they want a competitive advantage, they have to keep information-hungry customers in a ready supply of fresh, relevant, and interesting content. Depending on the type of the business, content might also be expected to be awe-inspiring.

Content Marketing 100

Content Marketing Business Customer Satisfaction Content 100

Hubspot

OCTOBER 12, 2010

We like instant gratification, and when it comes to blogging, these emotions are no different. Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Include Your Blog in Traditional Communications - Is your blog URL on your business card?

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Hubspot

DECEMBER 20, 2012

At this point, we know that consistent, frequent blogging is critical to your business’ online success. In fact, according to the 2012 State of Inbound Marketing , 70% of companies that publish articles 2-3 times per week have acquired a customer through their blog. Authors and Due Dates.

Template 28

Template Business Blogging Planning Buyer Personas 28

ClearVoice

APRIL 21, 2022

Business blogs are a vital tool for any company looking to improve its online presence. Not only does a blog improve your search engine optimization, but it can also showcase your expertise, hone your brand identity, build customer relationships, and offer a space to create shareable content. Get your blog rolling.

Business Blogging 98

Business Blogging Business Paid Search Agency Lead Scoring 98

Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

Business Blogging 28

Business Blogging Long Tail Marketing Business High Quality Lead 28

Zoominfo

JANUARY 28, 2019

Discussions will dive into topics related to sales, marketing, recruiting, business growth, and of course, data. Whether you’re looking for a daily dose of inspiration or simply want to network with the best in the business, #ChatZoomInfo is for you. Sales and marketing alignment is critical to the success of the modern B2B business.

Zoominfo 157

Zoominfo Twitter Account Based Marketing Cold Calling 157

Webbiquity

APRIL 4, 2019

Today, B2B marketers have the means to become publishers, cultivating their own audiences using an array of technologies, like AI and voice response, that enable businesses to connect even more personally with their customers. Publishers are in touch with their audience; that is how they stay in business. What is your mission?

Paid Content 263

Paid Content Advertising Agencies B2B Marketing Marketing AI 263

Zoominfo

JUNE 28, 2018

As a busy recruiter, you don’t have much time in your day to spend reading articles and recruiting blogs. And in the process, have some fun and grow our businesses. Their comprehensive business blog covers the following categories: IT, sales, marketing, HR, and healthcare. We get that. Send us a tweet: @zoominfo !

Resource Management 170

Resource Management Zoominfo Enterprise Management Data Hygiene 170

Writing on the Web

FEBRUARY 20, 2015

The importance of using a LinkedIn blog is that it will add dimension and help in building a well-documented profile. According to Business 2 Community , in-depth content works best, don’t hesitate to write very detailed and specific posts about your industry. Indeed, you should opt for a newspaper-like kind of formatting.

Linkedin 100

Linkedin Ideal Customer Profiles Social Media Consulting 100

Writing on the Web

AUGUST 14, 2013

That was the start of our relationship: he wanted to know everything about business blogging , and he wanted to be able to do it all himself. It’s not impossible to have a great blog and it doesn’t cost money, just a little bit of your time and energy. If you need help getting started, contact me.

Training 100

Training Business Blogging Internet Marketing Work Management 100

Webbiquity

SEPTEMBER 13, 2010

By the same token, despite the many benefits of a business blog , not everyone should rush into it. Like owning a pet, writing a blog isn’t rocket science but does require a certain level of care and attention, lest the effort end up among the millions of abandoned, forgotten and neglected blogs littering the online landscape.

Digg 100

Digg Blogger Broadcasting Buzz 100

WebMarketCentral

FEBRUARY 15, 2008

I was recently invited to give a presentation on the "do's and don'ts" of creating a successful business blog. In thinking about the topic, words beginning with the letter "p" kept coming to mind: Persistence: the number one reason, by far, that blogs fail is that they aren't maintained.

Business Blogging 20

Business Blogging Effectiveness RSS Aggregators 20

Writing on the Web

JULY 23, 2014

I make it my business to save you precious time, energy, and money with quality content about leadership development, managing people, and other key topics of interest to executives in organizations. Take a look at the article titles page to see if the Content for Coaches article topics are appropriate for you and your business.

Marketing Management 100

Marketing Management Service Newsletter Content 100

Go Beyond SEO

JUNE 28, 2021

What are their biggest problems or desires as it relates to your business? Where do they get their information as it relates to your business? Instead of talking about what your business does, discuss the outcome or emotion your clients will get after working with you. Contact our team for more insights! Social media?

Bandwidth 78

Bandwidth Barriers Sales Cycle Trust Marketing 78

Writing on the Web

AUGUST 1, 2012

Too busy to keep up with posting on your business blog? A very smart tactic for small business professionals is to invite guest bloggers. Guest blogging is wise but only if done appropriately. The email is very effective and can be copied by any small business professional as an outreach offer. Best Regards.

Blogger 100

Blogger Sample Blast Campaigns Small Business Marketing 100