Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Make Data Hygiene Your Email Marketing Superpower

Litmus

Data hygiene may not sound like the most exciting part of email marketing—but it’s one of the most important steps to designing campaigns that perform. But just as your subscriber data is always in a state of change—data hygiene is not a one and done proposition. What is data hygiene?

article thumbnail

What is data hygiene and how can it help with identity resolution?

Liveintent

Data hygiene is a critical component of any successful business. People and businesses across the globe are generating more and more data daily. And, with more data comes a greater responsibility to properly verify, connect, audit, cleanse, and qualify that data for use. That’s where data hygiene comes in.

article thumbnail

Automated Data Hygiene: 2019 Database Maintenance

Zoominfo

Data quality and cleanliness is where the real power lies. Today we’re talking about data hygiene and the drastic shift happening in database maintenance right now. Automated Data Maintenance: The Future of Data Hygiene. The importance of ongoing data hygiene. Keep reading. Simple, right?

article thumbnail

41 Expert Opinions on Data Hygiene Best Practices

Zoominfo

Although most companies have now adopted some version of a data hygiene strategy, dirty data is still very much alive and well. How can it be that technology has come so far, and yet data quality issues still plague sales and marketing professionals? What is data hygiene and why is it important?

article thumbnail

How ZoomInfo Enhances Your Database Management Strategy

It's quite a process for marketing teams to develop a long-term data management strategy. It involves finding a data management provider that can append contacts with correct information — in real-time. Not just that, but also ongoing data hygiene efforts to keep the incoming (and existing) information fresh.

article thumbnail

Data Hygiene Best Practices Within HubSpot

SmartBug Media

What is data hygiene? Data hygiene describes the process of eliminating bad data to optimize your database and ensure you have only high-quality, relevant information. So what is bad data and what is good data? To learn more about data hygiene, contact one of our marketers in development.

article thumbnail

Contact Data Hygiene and the Future of Branding

Zoominfo

Today, we explain the importance of a data-driven branding strategy and why contact data hygiene is the key to branding success. What is a data-driven branding strategy? But, if you don’t prioritize data hygiene, the error could have happened at any stage of the process. Take care of your data today.