Exo B2B

OCTOBER 21, 2024

The study is entitled: “ B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2025 ”. What does 2025 hold in store for us? It gives a good idea of the major trends… For example, the majority of B2B marketers (61%) believe their organization will increase its investment in video in 2025. At ExoB2B, we like to share!

B2B Marketing 52

B2B Marketing Paid Search Agency Content Marketing Advertising Agencies 52

Schubert B2B

OCTOBER 17, 2024

As we approach 2025, B2B digital marketing becomes less about finding leads and more about wooing them like the perfect dinner date. If your business isn’t embracing these B2B marketing trends, it’s time to get with the program by 2025 before you’re left in the digital dust! Ready to turn heads? So, what are you waiting for?

Account Based Marketing 62

Account Based Marketing Trends B2B Marketing B2B 62

sagefrog

OCTOBER 9, 2024

This year is no different—2025 is shaping up to be a game-changer. What Is the 2025 B2B Marketing Mix Report? Let’s break down the top takeaways from this year’s report that every B2B marketer should have on their radar as we head into 2025! Work closely with your sales team to align your ABM strategies for maximum impact.

Marketing Mix 52

Marketing Mix Marketing AI Marketing Report Account Based Marketing 52

Martech

OCTOBER 3, 2024

The post 2025 Programmatic Playbook: Working Smarter Not Harder appeared first on MarTech. Persona-centric tips for maximum impact. Cutting-edge, cookieless targeting solutions and emerging channels. Register today to maximize your programmatic campaigns.

Work Management 71

Work Management Webinar Metrics Advertisements Advertising 71

Versium

OCTOBER 16, 2024

HubSpot features Versium REACH as a part of their 2025 marketing strategy must-haves. For powerful results, weave emerging trends and proven strategies.

Marketing & Strategy 52

Marketing & Strategy Marketing Strategy Tips Hubspot 52

Learn from the Pros

SEPTEMBER 25, 2024

Learn how to turn your marketing efforts into a catalyst for unprecedented growth and success in 2025 and beyond. Download My Free Guide By downloading this guide, you'll gain expert strategies to overcome GTM obstacles and maximize your B2B marketing potential.

Marketing Analytics Tools 52

Marketing Analytics Tools Marketing & Strategy Marketing Strategy B2B Marketing 52

US Data Corporation

AUGUST 26, 2024

Growing your business in 2025 will require a combination of innovation, adaptability, and a deep understanding of your customers’ needs and values. The post 2025 is Coming – Get Prepared with These 5 Tips appeared first on US Data Corporation.

Tips 52

Tips Automation Positioning Business 52

US Data Corporation

SEPTEMBER 25, 2024

As we head into 2025, businesses are beginning to see email marketing not just as a way to send promotions but as a personalized tool for nurturing leads, building lasting relationships, and driving revenue. We’ll explore the top strategies to ensure your email marketing efforts are both relevant and drive measurable business results in 2025.

Email Marketing 52

Email Marketing Generation Marketing & Strategy Tactics 52

Mereo

OCTOBER 17, 2024

Looking ahead to 2025, there is cautious optimism that some of these challenges will lessen. In the face of the known and unknowns 2025 has in store, you need to give your sales team the competitive advantage to win.

Marketing AI 41

Marketing AI High Quality Lead Press B2B Sales 41

CMSWire

APRIL 23, 2024

Looking like 2025 at the moment. Once again, the search giant has called off third-party cookies tracking deprecation. Continue reading.

Google 101

Google Privacy Marketing 101

Learn from the Pros

SEPTEMBER 25, 2024

The post 2025 B2B Social Media Playbook appeared first on Vende Digital.

Social Media 52

Social Media Media B2B Resources 52

Learn from the Pros

SEPTEMBER 25, 2024

The post B2B Website UX Checklist for 2025 appeared first on Vende Digital.

Marketing Websites 52

Marketing Websites B2B Resources 52

B2B Marketing Directions

SEPTEMBER 22, 2024

With the fourth quarter of 2024 less than two weeks away, many B2B marketing and sales leaders will soon begin planning for 2025. To develop an effective go-to-market plan, it's vital to understand how the decision-makers in your target market(s) prefer to engage with potential suppliers at all stages of the buying process.

Planning 71

Planning Customer Surveys Rules B2B Sales 71

US Data Corporation

AUGUST 26, 2024

Growing your business in 2025 will require a combination of innovation, adaptability, and a deep understanding of your customers’ needs and values. The post 2025 is Coming – Get Prepared with These 5 Tips appeared first on US Data Corporation.

Tips 40

Tips Automation Positioning Business 40

Marketing Insider Group

DECEMBER 24, 2017

The first phase of the metro will be completed in the year 2025 and is for one line that starts from Salmiya and heads towards the airport. 2025 is not THAT far away, just 7 more years to go… [ Article ]. It will be 50km long and have a total of 27 stations, 9 of which will be in the city center.

Service 202

Service Validation 202

Martech

APRIL 8, 2022

trillion by 2025, according to a Forrester report. trillion from 2021 to 2025, a compound annual growth rate (CAGR) of 7% — substantially above the 5% CAGR from 2015 to 2019. They accounted for 53% of the spend in 2021 and are expected to drive 73% of dollar growth between now and 2025. This is an increase of $1.1

Spending 115

Spending Forrester Digital Transformation Paid Search Agency 115

B2B Marketing Exchange

JULY 1, 2024

See The Full Agenda More B2B Marketing Trends For 2025 Second Place: Hyper Personalization Coming in second, Hyper Personalization is a crucial strategy for B2B marketers looking to create meaningful and engaging experiences. Register For #B2BMX East The post The Results Are In: Which B2B Marketing Trend Will Dominate 2025?

Trends 69

Trends B2B Marketing B2B Marketing & Strategy 69

SendX

APRIL 3, 2024

billion in 2025. In 2022, the number of email users worldwide was forecasted to be 4.3 This figure is set to grow to 4.6 The daily number of emails sent and received totaled 293.6 Despite the huge competition in email marketing, newsletters still remain an effective channel for sales and communication with the audience.

Impressions 397

Impressions Forecasting Tips Newsletter 397

Mereo

SEPTEMBER 25, 2024

As we gaze ahead to 2025, revenue leaders are looking to launch 2025 after facing steady headwinds for the last two years. START PLANNING FOR SUCCESS The post 3 Revenue Kickoff Trends to Follow in 2025 (and 3 to Ignore) appeared first on Mereo.

Trends 45

Trends Training Sales Cycle Planning 45

Content Marketing Institute

OCTOBER 9, 2024

What do the top-performing B2B marketers do? How is generative AI being treated in content programs? What content types dominate this year’s list? All those questions and more are answered in CMI’s just-released annual B2B research.

Budget Programs 105

Budget Programs Research Advertising Benchmark B2B Marketing 105

Adobe Experience Cloud Blog

MAY 12, 2020

The post The New Reality | Suddenly, it feels like it’s 2025. Leaner, smaller, and smarter has been approaching for some time. Now that the new reality has arrived, there’s no going back. And things look good. appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

Work Management 159

Work Management Marketing Management Paid Search Agency Lead Ranking 159

CMSWire

SEPTEMBER 5, 2024

As convoluted as the DX space has been since its origins, the past two years have been unique thanks to generative AI. Continue reading.

Generation 68

Generation Marketing Strategy Marketing & Strategy Marketing 68

CMSWire

JULY 23, 2024

What skills do CMOs think they should sharpen to stay competitive as leaders to help their companies thrive? Continue reading.

Paid Search Agency 114

Paid Search Agency Marketing Companies CMO 114

Martech

OCTOBER 10, 2024

Why Juliette thinks authenticity will be a focal point for marketers in 2025. Among the topics we cover in this 12-minute episode: What marketers will look for from marketing automation platforms in the future. The varied applications of AI in marketing organizations. Email: Business email address Sign me up! Processing.

CMO 119

CMO Marketing Automation Services Paid Search Agency Customer Surveys 119

Content Marketing Institute

SEPTEMBER 20, 2024

Go behind the headlines to find the real story and consider this advice as you plan for 2025. Headlines seemingly abound about generative AI’s impact on the careers of marketers and media creators. But what’s a marketer to do?

Planning 104

Planning Paid Search Agency Marketing Generation 104

Marketing Insider Group

JULY 21, 2020

Conventional wisdom has pounded the point home that by 2025 (or in some versions of the myth, by 2030), millennials will become three-fourths of the nation’s workforce. Billion in 2025. It’s no wonder that studies project that geolocation marketing will reach over a $38 billion spend by 2025. And much more.

Marketing AI 664

Marketing AI Stats Planning Case Studies 664

Martech

JUNE 3, 2024

States with data privacy laws not yet in effect STATE LAW TAKES EFFECT Oregon Oregon Consumer Data Protection Act 7/1/2024 Montana Montana Consumer Data Privacy Act 10/1/2024 Iowa Iowa Consumer Data Protection Act 1/1/2025 Delaware Delaware Personal Data Privacy Act 1/1/2025 New Hampshire New Hampshire Consumer Data Protection Act 1/1/2025 Texas Texas (..)

Privacy 133

Privacy Opt-out Privacy Policies Opt-in 133

Content Marketing Institute

AUGUST 1, 2024

The 2025 budget is bigger, and you can add a new role on your content and marketing team. Great news! Do you go for a position related to analysis, operations, creation, or something else? Here are two dozen options to contemplate.

Content Marketing 112

Content Marketing Content Analysis Paid Search Agency 112

Martech

OCTOBER 9, 2024

22, 2024, where we’ll unveil the 2025 report’s key findings. Snowflake’s annual Modern Marketing Data Stack report highlights marketing and advertising trends and identifies which technologies are helping organizations like yours use their data to understand their customers and run campaigns that lift the bottom line.

Privacy 107

Privacy Marketing & Strategy Advertisements Advertising 107

Heinz Marketing

SEPTEMBER 26, 2024

By Lisa Heay , Director of Business Operations at Heinz Marketing Planning for 2025 might be the last thing on your mind—we’re not even done with Q3! First, Understand your marketing goals for 2025. But this is the time of year that seems to pick up speed, and before you know it we’ll be drinking eggnog and singing Christmas Carols.

Marketing Budget Creation 86

Marketing Budget Creation Marketing Budget Planning Budget Programs 86

Content Marketing Institute

MAY 3, 2024

The same week Google smashed its earnings report, it also announced the delayed demise of third-party cookies until 2025. Do you believe them? Does it even matter? Probably not — because you should be doing this anyway.

Google 113

Google Companies 113

chiefmartech

SEPTEMBER 26, 2024

This data will contribute to the “Martech for 2025” report and virtual event Frans Riemersma and I will be sharing on December 3. P.S. Please take on our gen AI survey for Martech for 2025 and get that bonus AI martech landscape. More details to follow. Overarching takeaway: martech is definitely not standing still.

API 112

API Paid Search Agency Peer-to-peer Companies 112

Martech

SEPTEMBER 9, 2024

March 2025: All remaining eCPC campaigns transitioned to Manual CPC. Google Ads will phase out the option to use enhanced cost-per-click (eCPC) for new Search and Display campaigns in October. Key dates: October: eCPC option removed for new campaigns. Why we care.

Cost Per Click 109

Cost Per Click CPC Display Ads 109

illumin

JUNE 13, 2024

Amy Reinhard, Netflix’s President of Advertising, sha red the news : Netflix is planning to launch this exciting new platform by the end of 2025. The streaming giant is pushing forward, testing its new platform in Canada in 2024 with plans to launch in the US by Q2 2025. Netflix’s proprietary AdTech platform will launch by next year.

Paid Search Agency 106

Paid Search Agency Advertising Agencies Planning Transparency 106

Seismic

OCTOBER 10, 2024

Be sure to sign up for the Shift waitlist to be notified when tickets for next year go on sale – it’ll take place September 9-11, 2025 in San Diego, CA. Mark your calendars for September 9-11, 2025 in San Diego. Want to be in the room next time? Don’t miss the fun at next year’s event!

Enterprise Management 72

Enterprise Management Work Management FAQ Correlation 72

Directive Agency

OCTOBER 15, 2024

In 2025, ongoing digital transformation and an increasing need to become that glistening needle in a giant digital haystack means that thought leadership content will continue to drive B2B leads. Paid advertising Paid advertising budgets are expected to rise in the B2B world in 2025—and beyond.

Paid Content 52

Paid Content Advertising Channels B2B Marketing B2B Thought Leadership 52

Sprout Social

OCTOBER 11, 2024

As you plan for 2025, consider how the changing face of sports marketing could align with your strategy and goals. As you plan your 2025 social media strategy, consider how the growing influence of women’s sports and diverse athletes could complement your brand (even in the most unexpected ways).

Social Media 77

Social Media Social Marketing Media Planning 77