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Three B2B Marketing Trends to Watch in 2023

Webbiquity

According to a 2023 industry report, the market growth for B2B companies is surging, with analysts predicting it will grow by 14.1% Here are three key B2B marketing trends for 2023 worth watching. By future-proofing through mobilization, B2B marketers will be able to develop more efficient and effective ways of working.

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HubSpot’s August 2023 releases: The manager’s guide

Martech

HubSpot’s August releases include additions to its AI tools, numerous reporting and forecasting improvements, commerce updates and more. Save time and prevent errors with AI HubSpot released many AI capabilities in 2023. Mobile users can now experience the efficiency of the AI content assistant for social media (beta).

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HubSpot’s November 2023 releases: The manager’s guide

Martech

Mobile updates for forecasts and contact assignment notifications (beta) Make informed decisions away from your computer now that the HubSpot mobile app allows you to submit and check sales forecasts for all pipelines. The post HubSpot’s November 2023 releases: The manager’s guide appeared first on MarTech.

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5 Digital Advertising Trends in Europe 2023

Matchcraft

In this blog post, we will discuss some of the top digital advertising trends in Europe that every ad agency and reseller must know in 2023. Search Advertising In 2023, there will be a partial shift away from display ads and renewed emphasis on search advertising. rise in search spending in 2023 compared to an 8.9%

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Retail’s resilience leading to higher ad spend in 2023

illumin

in 2023, which is above the average spending rate of 7.8%. 42% of digital ad growth in 2023 is expected to come from the retail industry. Another consideration for retail is the growth of mobile ads. Overall, ad spending on mobile and non-mobile platforms is keeping pace with past years, increasing by only 12.2%

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4 Events You Could Have Predicted with ZoomInfo Intent Data

Zoominfo

But advanced users know that intent can also be a handy tool for forecasting major corporate announcements like layoffs, acquisitions, or data breaches — events that can drive huge opportunities for any business able to capitalize. T-Mobile Data Breaches On Jan. Amazon Layoffs On Nov.

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Key Benefits of Sales Automation Trends in 2023

Valasys

Source: financeonline.com ) What are the top sales automation trends in 2023? But as of 2023, market demands more. Here are the top 10 marketing and sales automation trends that you need to leverage in 2023: 1. The biggest revelation of 2023 has to be ChatGPT and other AI content generators. from 2020 to 2030.(