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Content Marketing Examples: The Best Company Blogs from Lesser-known Brands

Marketing Insider Group

These days, a blog is pretty much a must-have for any business. But if you don’t put careful thought into the content of your company blog, it’s a waste of time and money. These blogs really know their audience and use targeted content and design. The fitness niche is highly competitive in the blogging world.

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Litmus 101: How to Get Started with Email Previews & Pre-send Checks in 3 Easy Steps

Litmus

In just 3 steps, we’ll help you say goodbye to send time anxiety with a bulletproof method to ensure your emails display beautifully in the email clients your subscribers use. When you hit “Create new,” on the homepage, you can enter a title for your email. After you’re connected, your ESPs will show up in the dropdown.

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Do Blog Posts Actually Lead to Purchases [New Data]

Hubspot

In our 2021 Executive Marketing Leadership Survey , 20% of marketing leaders described company blogs as one of their "most important channels" for hitting goals. The enduring importance placed on blogging isn't shocking. But, starting and running an effective, traffic-generating blog requires a lot of time and energy.

Purchase 101
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Is Your Video Content Fulfilling Its Goals?

Marketing Insider Group

It’s about making sure your message hits home in the most effective way possible. Which ones are hitting the mark? Host Videos on Your Domain Before you rush to upload your video on social platforms, consider hosting it on your own domain first. Think of it this way: Every video is a chance to connect with your audience.

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4 Lean and Mean Growth Marketing Strategies for Small SaaS Businesses

Marketing Insider Group

Hitting that next level of growth is challenging for any business. When it comes to developing growth marketing strategies, you don’t have every resource at your disposal. The great thing about marketing is that you can test out new approaches before you launch a campaign. Check out this post on blog frequency.

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15 Resources To Help Improve Your Personal Branding

Marketing Insider Group

You need to do a little soul searching, self-assessment and checking out what’s underneath your ‘hood’ to get the most out of your personal brand on LinkedIn, Twitter and blogging. Before you jump and make changes, you need to do a little pre-work. 15 Resources To Help Your Personal Branding Tune-up. I think she is crazy.

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20 Useful Google Search Operators for Content Marketers [Cheat Sheet & Use Cases]

Optinmonster

I’ll share 20 current advanced operators, all of which I’ve checked for reliability. ” Savvy content marketers use search operators when researching keywords , competitors, and blog post headlines or when checking SEO health. What Are Google Search Operators? Put that phrase in quotation marks.