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Chrome’s IP address protection initiative presents new challenges for marketers

Martech

” It will also be disruptive for some of the solutions that present alternatives to cookie-based identity resolution. We asked Chris Golec, founder of Channel99 (and formerly CEO of Demandbase) if this move by Google presented fresh problems. . “This is rolling out to Chrome. ” Another challenge for B2B. Get MarTech!

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How to Present your Ideas like a Pro

Webbiquity

Learning how to present your ideas with persuasion is an invaluable skill. To successfully persuade your audience when presenting your idea(s) there are four key things you need to do: Engage your audience (grab their attention). Well, you need to PASS your presentation: PREPARE your presentation effectively.

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3 Scriptwriting Secrets To Elevate Your Brand’s Videos, Presentations, and More

Content Marketing Institute

Discover why you should write scripts for your brand’s videos, podcasts, and other presentations, and get the secrets to making them great. Don’t fall for the bad advice that scripts are for amateurs.

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Executive Marketing Dashboard for Board Presentations

SmartBug Media

Preparing for a marketing presentation for your Board of Directors is an important part of being a successful Chief Marketing Officer (CMO)—particularly in a year when, across multiple industries, marketing needs to showcase their return on investment. Build a marketing dashboard that works for your board presentation—and for your day-to-day.

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Enablement Woes: Put an End to Content-Related Frustrations

Quickly find the latest and most relevant content from anywhere Measure the value of content used by sellers and shared with buyers Effortlessly personalize presentations while staying on-brand and on-message Incorporate cutting-edge mixed reality to bring buyer shared content to life Sign up and save your spot!

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Tips on Which Presentation Tool Fits You Best

Navigate the Channel

Much of the advice about presentation tools focuses on new tech, but let’s start this by reminding you that you are the best or worst presentation tool. YOU are the presentation, not your slides or props. It’s presenting that people fear. First, understand how you excel as a presenter. Down in front.

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Meta and Ignite Visibility present a new conversion API gateway solution by Ignite Visibility

Martech

Meta has partnered with Ignite Visibility to present a comprehensive webinar on the Meta Conversion API (CAPI) Gateway. The post Meta and Ignite Visibility present a new conversion API gateway solution appeared first on MarTech. The recent enhancements to CAPI have made server-side tracking more accessible to advertisers of all sizes.

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How COVID-19 is Impacting B2B Marketing Plans

Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity

Live polling will be done during the presentation to give you real-time perspective from your peers in addition to the research findings. Top tactics and channels for reallocating event marketing dollars. How to change your messaging so your brand is viewed as relevant (not tone-deaf). April 23, 2020 9:30 AM PDT, 12:30 PM EDT, 5:30 PM GMT

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Win Sales Calls with Webinar Production

Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage

Or, do you think the webinars you are presenting could be more effective? If so, don’t miss this unique presentation from expert webinar producers Dawn Baron and Shelley Trout. You’ll come away with answers to the following: How to create brand-enhancing content that delivers value to your attendees and presenters.

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The Headless (CMS & Search) eCommerce Hunt

Speaker: Jonathan Meyer & Jonathan Read

Headless CMS is redefining the way online content is presented. But don't worry––it’s not nearly as spooky as it sounds.

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Roadblocks to Delivering a Competitive Buying Experience

Buyers struggle with being overwhelmed, indecision, and trusting the information that’s presented to them. Today’s buying experience is extremely challenging to navigate––with a plethora of choices, easy access to research, and competing (often contradictory) voices chiming in. For a buyer-facing team, the struggle is also real.

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So What. So What's Changed?: A Conversation on Customer Engagement for 2022 and Beyond

Speaker: Peter Turley, Author and Award-Winning Marketing & Sales Speaker

Our job isn’t to remain stalwart in the face of this trend, but to tailor the way we present our business that meets the buyer where they are now. Like it or not, during the pandemic, with most of us spending more time than ever at our screens, the average attention span has fallen below the standard set by the goldfish — below six seconds.

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The Art and Science of Explaining Your Product Strategy

Speaker: Jason Tanner, CEO of Applied Frameworks

However, effective communication of product strategy often presents challenges for product leaders. Ideation, discovery, research, and analysis all inform the development of a product strategy that evolves iteratively as the product team learns more about customers, their problems, and potential solutions.

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The Revenue Leader's Guide to Prospecting

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Join Christopher Ryan for this insightful webinar, presenting the wide funnel lead nurturing model. However, Sales & Marketing departments that work together will guarantee the opposite - higher acquisition, better nurturing, and more effective sales.

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Build a Successful and Results-Driven Sales Culture

Speaker: Gary Galvin, CEO, Galvin Technologies

Present accurate sales metrics to executives and board members. Define key performance indicators that relate to business objectives. Quickly find and add information related to accounts, contacts, leads, opportunities, and activities. Effectively manage and track sales activities. October 11th 2018, 11 AM PST, 2 PM EST, 7 PM GMT.