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AI Vs. Humans: Who Will Win the Content Creation Game?

Marketing Insider Group

The Rise of AI in Content Creation AI in content creation uses advanced algorithms and machine learning models to generate various types of content, including written articles, visual designs, and multimedia presentations. These AI tools dig into large amounts of data, recognize patterns, and produce content that mimics human-like creativity.

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Listen to the Signals to Enhance Your Strategic Planning

Vision Edge Marketing

Yes, staying focused on the present can provide momentum and a sense of stability. This is why it’s crucial to balance present success with an eye toward the future. When strategies are working well, there’s a temptation to believe they will continue to do so indefinitely.

Planning 329
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X Factor: Should Your Brand Be on Twitter in 2024?

Marketing Insider Group

High competition, the short lifespan of tweets, managing public criticism, and issues with poor moderation due to recent ownership changes present significant challenges. While Twitter offers substantial benefits for brands, it also presents several challenges.

Twitter 324
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The Role of Reporting & Analytics in Modern CRM Systems

Marketing Insider Group

CRM reporting describes the organization and presentation of customer-related data from a CRM system into clear, easy-to-understand reports. Unlike CRM reporting, which organizes and presents data, CRM analytics goes further by interpreting that data to identify patterns, forecast future outcomes, and recommend actions for business growth.

CRM 288
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How COVID-19 is Impacting B2B Marketing Plans

Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity

Live polling will be done during the presentation to give you real-time perspective from your peers in addition to the research findings. Top tactics and channels for reallocating event marketing dollars. How to change your messaging so your brand is viewed as relevant (not tone-deaf). April 23, 2020 9:30 AM PDT, 12:30 PM EDT, 5:30 PM GMT

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Why Content Design Is a Thing Now

Marketing Insider Group

How we present and consume information is changing, and it’s up to marketing professionals to keep up with the trends. It’s more than words; it’s also how you structure and present the content. The days of focusing on catchy headlines or attractive visuals are over.

Design 314
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How to Stoke Excitement in Your Target Audience

Marketing Insider Group

How can you present the product in the most favorable light? What is it that makes your brand unique and how can you present it in a compelling way? How you present and sell your brand can make a massive impact on audience excitement levels. What is it that you’re trying to get your audience excited about? Repetition.

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WorkCast's Ultimate Webinar Handbook 2024

Our handbook also provides valuable tips for presenters, ensuring dynamic and impactful presentations. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging. Whether you're a beginner or pro, find everything you need to know in one place.

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Win Sales Calls with Webinar Production

Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage

Or, do you think the webinars you are presenting could be more effective? If so, don’t miss this unique presentation from expert webinar producers Dawn Baron and Shelley Trout. You’ll come away with answers to the following: How to create brand-enhancing content that delivers value to your attendees and presenters.

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The Headless (CMS & Search) eCommerce Hunt

Speaker: Jonathan Meyer & Jonathan Read

Headless CMS is redefining the way online content is presented. But don't worry––it’s not nearly as spooky as it sounds.

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The Top 3 Tips for Writing Successful White Papers

In the B2B marketing toolkit, white papers can be a powerful option for reaching decision-makers and experts, presenting them with interesting information that improves their perception of your organization's competence and thought leadership.

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Roadblocks to Delivering a Competitive Buying Experience

Buyers struggle with being overwhelmed, indecision, and trusting the information that’s presented to them. Today’s buying experience is extremely challenging to navigate––with a plethora of choices, easy access to research, and competing (often contradictory) voices chiming in. For a buyer-facing team, the struggle is also real.

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So What. So What's Changed?: A Conversation on Customer Engagement for 2022 and Beyond

Speaker: Peter Turley, Author and Award-Winning Marketing & Sales Speaker

Our job isn’t to remain stalwart in the face of this trend, but to tailor the way we present our business that meets the buyer where they are now. Like it or not, during the pandemic, with most of us spending more time than ever at our screens, the average attention span has fallen below the standard set by the goldfish — below six seconds.

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The Art and Science of Explaining Your Product Strategy

Speaker: Jason Tanner, CEO of Applied Frameworks

However, effective communication of product strategy often presents challenges for product leaders. Ideation, discovery, research, and analysis all inform the development of a product strategy that evolves iteratively as the product team learns more about customers, their problems, and potential solutions.

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The Revenue Leaders Guide to Prospecting

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Join Christopher Ryan for this insightful webinar, presenting the wide funnel lead nurturing model. However, Sales & Marketing departments that work together will guarantee the opposite - higher acquisition, better nurturing, and more effective sales.