Biznology

APRIL 23, 2019

Even savvy marketers can be forgiven for thinking that GDPR isn’t something they need to worry about – it applies only to EU citizens, right? The post What is GDPR and Why Does It Matter? While that’s technically true, you could be at risk if your website is accessible from EU countries. Similar, although not the same.

Privacy Policies 116

Privacy Policies Privacy Protection Work Management Marketing Management 116

Adobe Experience Cloud Blog

MARCH 16, 2018

Now with the General Data Protection Regulation ( GDPR ) deadline around the corner, data collection and enterprise responsibility will finally merge. Is GDPR a burden or a blessing? On the surface, GDPR is a lot to take in. But for marketers, GDPR doesn’t have to be intimidating.

Marketing Automation Services 134

Marketing Automation Services Marketing Automation Automation Enterprise Management 134

Martech

JANUARY 9, 2023

Using some easy features in GA will help compensate for this loss so that you can remain data-informed. Automatic opt-out is the default for GDPR and other countries’ laws are certain to adopt this. In Google Analytics 4, there are several out-of-the-box features to make up for lost data. It’s the “ cookieless future.”.

Marketing Attribution 123

Marketing Attribution Marketing Analytics Tools Analytics Features 123

Zoominfo

OCTOBER 13, 2023

Between the GDPR and ePrivacy guidelines, there is a lot to consider to ensure your business remains compliant. EU GDPR The EU’s General Data Protection Regulation (GDPR) is the global standard for data privacy. EU GDPR The EU’s General Data Protection Regulation (GDPR) is the global standard for data privacy.

Marketing Analytics Tools 130

Marketing Analytics Tools Telemarketing Zoominfo Effectiveness 130

33Across

MAY 23, 2018

On Friday, May 25th, the General Data Protection legislation (GDPR) will go into effect for all countries in the European Economic Area (EEA). The GDPR unifies consumer data privacy regulation across the EEA and sets strict standards surrounding the use and disclosure of personal data.

Privacy 79

Privacy Effectiveness Personalization Features 79

Webbiquity

JANUARY 18, 2024

Don’t compose the message as a generic list of features, but rather focus on strategic benefits they’ll provide to these decision-makers. The European Union GDPR (“general data protection regulation”) regulatory framework has a different focus. As the name implies, GDPR considerations are more about the protection of personal data.

Email Marketing 169

Email Marketing Work Management B2B Marketing Marketing Management 169

Hubspot

MAY 24, 2018

These companies are trying to get on the right side of history, complying with GDPR, the General Data Protection Regulation enacted by the European Union, which goes into effect today. Before seat belts were a requirement, some forward thinking car companies had already made them standard features. A chance to grow better.

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Hubspot Transparency Differentiation Vendors 75

Martech

NOVEMBER 29, 2023

Using consent management platforms (CMPs) has become paramount for businesses striving to comply with the European Union’s General Data Protection Regulation (GDPR) and other privacy regulations. Compliance with data privacy regulations is another critical feature.

Digital Asset Management 127

Digital Asset Management Work Management Privacy Marketing Management 127

Zoominfo

JANUARY 12, 2023

The UK General Data Protection Regulation (UK GDPR) The Data Protection Act 2018 (DPA18) The Privacy and Electronic Communication Regulations 2003 (PECR) Because non-compliance penalties can be costly , it’s important to become familiar with the components of each law and what they mean for your business.

Privacy 130

Privacy Marketing Analytics Tools Zoominfo B2B 130

Outreach

DECEMBER 16, 2019

The European Union’s (EU) General Data Protection Regulation ( GDPR ) and the California Consumer Privacy Act ( CCPA ) have many similarities. The GDPR and CCPA also have several key differences. Read on for more information on the CCPA and how it’s different from GDPR. The CCPA vs. The GDPR.

Privacy 56

Privacy Act-On Outreach Webinar Metrics 56

Outreach

MAY 23, 2018

We’re just days away from May 25th, 2018 , the day the new General Data Protection Regulation (GDPR) goes into effect. In this post, we will cover four essential questions about GDPR in hopes of easing some of the fears you may have as that deadline looms. The heat is on, and not in the fun, Beverly Hills Cop sort of way.

Outreach 79

Outreach Features Effectiveness Marketing 79

Aberdeen

NOVEMBER 19, 2019

You don’t have to be a European company to worry about General Data Protection Regulation (GDPR). If you have any customers in the EU then GDPR means that there are very specific marketing rules that you must adhere to. What is GDPR? For marketers, the most important element of GDPR is consent. Marketing Under GDPR.

Tactics 53

Tactics Opt-out Privacy Policies Guidelines 53

Optinmonster

MARCH 13, 2023

Field mapping is a powerful feature in OptinMonster that lets you add extra fields to your newsletter popups, lead generation forms, and other marketing campaigns. In this article, we’ll go through some creative ideas for using OptinMonster’s field mapping feature. Let’s get started! What is Field Mapping?

Features 75

Features Work Management Sales Qualified Leads Marketing Management 75

33Across

SEPTEMBER 27, 2019

If there’s anything that grappling with GDPR compliance has taught us, it’s that untangling the web of which party collected, shared or monetized a specific user’s identifier can be challenging. The post Using Privacy by Design to Tackle GDPR appeared first on 33Across. And if it was tough for our industry’s collective think-tank of.

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Privacy Design Features Product 48

33Across

JUNE 1, 2018

With new regulations including GDPR, the ability to forecast how these changes will affect certain industries is crucial. The post Friday Fives: Arthur Shikhman, our VP of Platforms on GDPR, Data, and 33Across Changes appeared first on 33Across. Our VP of Platforms, Arthur Shikhman has some.

Forecasting 91

Forecasting Features 91

Goolara

AUGUST 16, 2018

NOTE: This is the third in a series of articles addressing the GDPR and its effects on email marketing. For an overview of the subject, see our previous article: GDPR and Email: Part 1, an Overview. We will keep watching the events involving GDPR as they unfold and keep you posted if anything changes. Stay Frosty.

Privacy 45

Privacy Rules Work Management High Quality Lead 45

Aberdeen

OCTOBER 21, 2019

We’re nearly 18 months removed from the implementation of the EU’s General Data Protection Regulation (GDPR). After all of the panic leading up to GDPR enforcement, we can safely say that the marketing world has not grinded to a halt due to compliance challenges. GDPR Compliance Remains a Struggle.

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Intent Data Opt-out Opt-in Intent 40

Goolara

JUNE 15, 2018

They started working on it in 2012, and for the next four years, the countries of the European Union argued over, cajoled each other, and hammered out the details of a ruling known as the General Data Protection Regulation (GDPR). At first glance, the GDPR looks pretty thorough. But the GDPR even complicates this. Or did they?

Privacy Policies 45

Privacy Policies Opt-out Opt-in Terms and Conditions 45

Schubert B2B

JUNE 11, 2018

It’s because the General Data Protection Regulation (GDPR) went into effect on May 25, 2018. The GDPR is a new set of rules designed to give users more control over their personal information. For a full list of GDPR compliance requirements, view the official General Data Protection Regulation PDF.). Perform a data audit.

B2B Marketing 59

B2B Marketing Privacy Policies B2B Training 59

Martech

JANUARY 27, 2023

Dig deeper: Build trust , gain sales In this article: The EU’s GDPR. GDPR analogs. The EU’s GDPR The European Union’s General Data Protection Regulation (GDPR) went into effect on May 25, 2018. GDPR drastically elevated the maximum fines for which companies would be liable under prior European privacy laws.

Advertising Agencies 139

Advertising Agencies Privacy Paid Search Agency Privacy Protection 139

Goolara

JULY 11, 2018

NOTE: This is the second in a series of articles addressing the GDPR and its effects on email marketing. For an overview of the subject, see our previous article: GDPR and Email: Part 1, an Overview. Right now, nobody knows what effect the GDPR will have on email subscriptions, but some sources predict dire things.

Privacy 45

Privacy Customer Surveys User-Generated Content Planning 45

Heinz Marketing

DECEMBER 30, 2017

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. In the meantime, here are some B2B Reads we love: How Prepared Are Marketers for the GDPR? A great look at how the GDPR affects marketers. Thanks, Amanda Zantal-Wiener.

B2B 59

B2B B2B Sales Linkedin Tips 59

sagefrog

MARCH 13, 2024

Adapting your website privacy policy for users in the European Union means meeting the stringent requirements of the General Data Protection Regulation (GDPR). Periodic reviews ensure legal compliance by promptly adapting to changes in data protection regulations, such as GDPR and CCPA.

Privacy Policies 109

Privacy Policies Privacy Marketing Websites Ethics 109

Zoominfo

JUNE 19, 2020

In the two year period after the first GDPR fine corporate chatter increased as much as 16 times over a two-year period, according to ZoomInfo’s numbers. GDPR was adopted in 2016 and went into effect in May 2018. Figure 2 : Timeline of cumulative GDPR fines spread out by date. Source: GDPR Enforcement Tracker.

Privacy 162

Privacy Zoominfo Press Sample 162

Hubspot

MAY 30, 2018

Also worth noting, this is the first edition of Unriddled under GDPR, a massive European data privacy regulation that went into effect last Friday (keep reading, it's a big deal). GDPR Takes Effect. If you missed the General Data Protection Regulation's (GDPR) rollout, check your inbox. Read the full story >> 4.

Privacy Policies 72

Privacy Policies Facebook Paid Search Agency Privacy 72

Aberdeen

APRIL 19, 2019

When the European Union (EU) General Data Protection Regulation (GDPR) was announced in 2016, organizations were given until May 25, 2018 to comply with the requirements for handling and protecting personally identifiable information (PII) of individuals within the EU, and respecting individuals’ rights to data privacy and use.

Enterprise Management 40

Enterprise Management Privacy Case Studies Training 40

Sharpspring

APRIL 4, 2018

There’s been a lot of buzz surrounding the General Data Protection Regulation , commonly known as GDPR, which is a new data privacy law that will be enforced starting May 25, 2018. So don’t worry, SharpSpring is committed to providing customers with tools to make it easier to be GDPR compliant as of May 25 and beyond.

Marketing Automation Services 40

Marketing Automation Services Privacy Policies Privacy Work Management 40

33Across

JUNE 8, 2018

The post Digiday Programmatic Summit: Taking programmatic in-house, GDPR, and trust appeared first on 33Across. The weather was hot, the drinks were cold, and the discussions were compelling. The key themes we heard at this year’s event were taking programmatic.

Features 74

Features 74

Zoominfo

JUNE 19, 2020

In the two-year period after the first GDPR fine corporate chatter increased as much as 16 times over a two-year period, according to ZoomInfo’s numbers. GDPR was adopted in 2016 and went into effect in May 2018. Figure 2 : Timeline of cumulative GDPR fines spread out by date. Source: GDPR Enforcement Tracker.

Privacy 147

Privacy Zoominfo Press Sample 147

Aberdeen

OCTOBER 17, 2019

The General Data Protection Regulation ( GDPR ) is changing how enterprise outbound sales is executed, one fine at a time. GDPR has shifted the way that sales and marketing have to think about their outbound approach. You can still win business in regions with strict GDPR guidelines. Another GDPR tip? Invest in Intent.

Sales Management 40

Sales Management Top of Funnel Intent Data Opt-out 40

ClearVoice

MARCH 14, 2024

Focus on the benefits, not the features. For example, you could announce a new product launch through your email newsletter, share the product’s features in-depth in your blog post, and promote it via social media platforms. General Data Protection Regulation (GDPR). Keep it short. Chances are, your readers are busy.

Distribution 98

Distribution Marketing AI Email Marketing Marketing Strategy 98

Zoominfo

SEPTEMBER 13, 2022

Our latest updates and product improvements are live, with added features spanning our TalentOS, MarketingOS, and Chorus solutions — each one designed to help you do your job more effectively. Lastly, we’ve improved our Quick Search feature to identify the right candidate or company faster than ever.

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Zoominfo Landing Pages Privacy Class 130

Aberdeen

JUNE 26, 2019

The marketing world spent about two years worrying about the General Data Protection Regulation (GDPR) before it went into effect in May 2018. Just when you started to get comfortable with GDPR regulations, more data privacy laws are emerging. version of GDPR. Marketing in the Era of Data Privacy.

Privacy 40

Privacy Intent Data Advertising Agencies Barriers 40

Martech

JUNE 28, 2023

However, there are a lot of other analytics tools that can compete with it in both features and price. Matomo is an open-source analytics platform that provides similar features to Google Analytics. Matomo also provides users with complete control over their data and offers a range of privacy features. Clarity is free.

Marketing Analytics Tools 116

Marketing Analytics Tools Cost Enterprise Management Privacy 116

QuanticMind

MAY 3, 2018

The General Data Protection Regulation (GDPR) is a new regulation that’s changing the way marketers can advertise to EU citizens. Despite these threats, many businesses have done little or nothing to comply to GDPR. Disclaimer: The GDPR is a 200-page document that covers data privacy reform for companies in a variety of contexts.

Advertisements 40

Advertisements Advertising Privacy Policies Marketing AI 40

EMagine B2B Blog

APRIL 5, 2018

What is GDPR? The General Data Protection Regulation (GDPR) was designed to keep all EU citizens protected from data and privacy breaches given the data-driven world we now live in. Penalties for those who do not comply with GDPR are severe – up to 4% of annual global turnover or €20 million. Who does the GDPR affect?

Privacy Policies 40

Privacy Policies Privacy Paid Search Agency Class 40

33Across

SEPTEMBER 26, 2019

The post Still Struggling with GDPR | Here’s What You Can Do appeared first on 33Across. We’re excited to announce that after a hiatus we are officially operating in Europe. For over a year, we’ve dedicated resources to make sure that we are properly complying.

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