Webbiquity

AUGUST 12, 2020

So you’ve been thinking of starting a podcast and finally made it happen? Once you have recorded, edited, and finalized everything (using a podcasting tool like Audacity, Zencastr, or Riverside.fm), it’s time to spread the life-changing audio programs to your audience. That means you need to host your podcast.

Best Practices 260

Best Practices RSS Bandwidth Tagging 260

Vision Edge Marketing

APRIL 5, 2022

Inspirational, innovative, forward thinking and sometimes controversial, thought leaders are recognized by peers, customers, and other stakeholders as notable authorities in their field. . Thought leadership content comes in all types of medium, such as blogs, white papers, bylined articles, videos, podcasts, and social media content.

Thought Leadership 215

Thought Leadership B2B Thought Leadership Peer-to-peer Lead Scoring 215

Marketing Insider Group

MAY 1, 2023

Similarly, a business has a mission to help customers solve a problem. That story becomes the heart and soul of everything you write. Every article, podcast episode, or web page should connect back to and reflect it. Publish the articles on your blog or pitch to media as a bylined piece. Customer interviews.

Content Marketing 257

Content Marketing Planning Paid Search Agency Content 257

Marketing Insider Group

APRIL 6, 2021

You probably already know how powerful customer retention can be for your business. However, in today’s world, where we can utilize predictive analytics tools to create highly personalized experiences for customers, it’s critical to focus on delivering value over making a sale or focusing too much on cost. With content marketing.

Top of Funnel 336

Top of Funnel Work Management Marketing Management Content Marketing 336

Animalz blog

MAY 2, 2023

Massive Increase in Competition for All Search Results Generative AI will dramatically increase the amount of SEO content published each day. Publishing Frequency and Content Length Trend Upwards Publishing frequency is a powerful growth lever, but for most of SEO’s history, the mechanical process of writing has been the bottleneck.

SEO 145

SEO Ad Frequency User-Generated Content Custom Publishing 145

Biznology

DECEMBER 17, 2020

Wishing Gary well as he moves out of an operating role and into teaching and writing. This year she published a terrific new book, Unapologetically Ambitious , which was just named one of Fortune’s ten best business books of 2020. A nifty CDP/DMP solution of especial interest to B2B publishers.

B2B Marketing 197

B2B Marketing Paid Search Agency Advertising Agencies Marketing Management 197

ClearVoice

OCTOBER 14, 2022

However, there’s much more to content marketing than publishing loads of content pieces for your business. From blog posts to videos and podcasts and everything in between, content marketers evolve year over year, creating the types of content consumers are looking for. Content continues to reign supreme year after year.

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Optinmonster

DECEMBER 21, 2023

Drawing up a pre-launch marketing plan can help you attract customers to your brand-new business even before the actual launch day. Its goal is to get the potential customers excited about buying your product. They give potential customers a glimpse of what’s about to come and keep them waiting excitedly till the launch date.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Optinmonster

APRIL 12, 2024

In fact, we make a regular effort to communicate with our customers to produce great case studies. Because we understand just how valuable case studies are in educating customers and increasing conversions. A case study is like an in-depth story about a particular customer’s experience with your company.

Case Studies 110

Case Studies Case Study Studies Marketing Management 110

seo.co

JANUARY 1, 2023

When other authoritative publishers link to your content on a regular basis, it signals to Google that your content is valuable. Check to see if the publishers of the content in which your brand and products are mentioned have linked back to your site accordingly. Give Interviews on Podcasts. Guest Blog.

Wikipedia 98

Wikipedia Ideal Customer Profiles Ad Exchange Blogger 98

Scoop.it

OCTOBER 27, 2022

Content creation means creating and publishing new content on your blog, social media, or website for your own specific purposes. For instance, if you’re a career coach, you might write blog posts about how to write a compelling resume or how to land your first engineering job. Build trust in customer relationships.

Curation 86

Curation Work Management Marketing Management Service 86

ClickZ

JUNE 15, 2023

Ecommerce websites are more about engaging their traffic in direct sales, creating an outreach list, and making sure to reach and connect with potential customers. Someone (often a freelancer or an external agency) is tasked to publish a certain number of articles that often have nothing to do with that brand’s value proposition.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Martech

FEBRUARY 21, 2023

Let’s use podcasting as an example. For every podcast we do each week there’s 17 steps we go through from developing the brief to putting it together to recording it, transcribing it, turning the transcription into blog posts, developing social shares, publishing social. It’s just not custom trained to do that.

Marketing AI 115

Marketing AI Training Marketing & Strategy User-Generated Content 115

SocialPilot

JANUARY 26, 2024

Ever wondered how writing a clear and guided AI prompt can set the stage for the content you want to produce? From nailing those email subject lines to writing social media posts that pop, these AI prompt examples can come in handy in all scenarios. Let’s get started! Lastly, add any other instructions to fine-tune the outcome.

Examples 78

Examples ROI Planning Work Management 78

Exo B2B

NOVEMBER 28, 2023

It was while reading a post on Mark Schaefer’s blog that I got the idea to write this post on B2B content marketing and especially on the importance of creating content on YOUR website or blog and then using social networks to spread it further. You’re publishing your brains out on LinkedIn. Content every week.

Distribution 52

Distribution B2B Marketing Optimization Content Marketing 52

Trade Press Services

MARCH 4, 2024

Content serves as the primary vehicle for educating, engaging, and guiding potential customers at each stage of their journey to make a purchase. Content addressing industry topics and trends is best accomplished through bylined articles , interviews, podcasts, webinars, and blogs.

Top of Funnel 80

Top of Funnel Trends B2B Thought Leadership Buyer Personas 80

Optinmonster

OCTOBER 29, 2023

General Blogging Statistics 70 million new posts are published on WordPress each month. On average, it takes about 4 hours to write a blog post. Only 14% of bloggers write blog content that’s 2,000+ words in length. 44% of bloggers publish new content between three to six times monthly. billion annually by 2023.

Statistics 93

Statistics Paid Content Stats Blogger 93

Contently

APRIL 2, 2018

In 1895, John Deere published the first issue of The Furrow , an agricultural magazine that published print advertorials. After a few decades, each issue reached millions of customers. And it would do the savvy content marketer good to have a few classic examples to bust out at parties—or, at the very least, strategy meetings.

Advertorials 167

Advertorials Content Marketing Content Storytelling 167

Sprout Social

JULY 5, 2022

Video podcast series. For maximum transparency, highlight real customers or creators. Ask yourself: What’s something your customers wish they knew more about? A web series is a scripted or non-scripted installment of videos published online. Video podcast series. Day-in-the-life vlog. Home or office tour.

Youtube 131

Youtube Advertising Channels Video Marketing Paid Search Agency 131

Thinkers360

MARCH 7, 2024

Strong thought leadership content which gives customers unique ideas and insights which they can apply in their everyday work has considerable financial benefits. One click publishing and pre-tagging allows you to share any of your portfolio content items on social media with ease. How can I recommend others who should be on the list?

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Ideal Customer Profiles Profiling 52

Buffer

JANUARY 18, 2023

themrspedersen Here’s exactly how to create a content plan packed with what your dream clients/customers want to see! Content planning and scheduling With all the content formats a creator might have to work with, it’s essential to have tools that can keep track of what’s meant to be published and when.

Budget Programs 122

Budget Programs Process Tools Pricing 122

Martech

DECEMBER 5, 2022

In addition to being founder and fractional evangelist for the Idea Empire consultancy, she is co-host and co-creator of the popular Humans of Email podcast. Catch up with her latest writings, videos, webinars and more here. He runs the email consultancy InBox Collective and publishes the appropriately named NotANewsletter.

Email Marketing 124

Email Marketing Advertising Agencies Paid Social Agency Paid Search Agency 124

Optinmonster

MAY 11, 2023

Content marketing is the creation and distribution of online material like videos, blog posts, podcasts, social media posts, and more. This means you can drive a lot more potential customers to your website without spending any money. All you need to do is write blog content that’s helpful to your audience.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

seo.co

FEBRUARY 8, 2022

No matter the root cause, if you want your content to start exciting people again, you’ll need to either: Completely re-write existing content that receives little or no traffic OR. Update your writing to make your content truly evergreen OR. Repurpose Your Post Into a Video or Podcast.

SEO 98

SEO Content Dwell Advertising Mediums 98

Liveintent

SEPTEMBER 23, 2020

We’ve got some good news for you: This upheaval of everyday life as we knew it has uncovered some unique opportunities for online publishers. In July 2020, LiveIntent surveyed online publishers and advertisers to find out how COVID-19 was impacting engagement. Include customer profiles or business case studies on your site.

Tips 118

Tips Ideal Customer Profiles Custom Publishing Newsletter 118

ClearVoice

OCTOBER 12, 2021

They need a little outside input from others who ideally have some experience in evaluating content marketing or writing skills and also can be trusted to deliver useful feedback. It might be tempting to work on all your writing or content marketing weaknesses simultaneously. Diagnosis: Dry, Uninteresting Writing.

Top of Funnel 126

Top of Funnel Planning Content Marketing Work Management 126

Animalz blog

JANUARY 23, 2023

Two years of experimenting with a host of generative writing tools — GPT-3, Copy.ai, Writer, Jasper, and ChatGPT. And because we think it’s an advantage, we’re incorporating it — in thoughtful, measured ways — into the work we do for ourselves and for customers also interested in experimenting. But our decision is: it’s an advantage.

Tools 125

Tools Content Marketing Content Work Management 125

Optinmonster

MAY 2, 2022

Create a Podcast. It’s a way of letting retailers know that this customer bought a product using a link from your blog. This payment can be a flat fee or a percentage of the customer’s purchase value. To make the most out of your affiliate links, write reviews or recommendations for products that you use.

Paid Content 95

Paid Content Adsense Merchandising Conference 95

Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. About 70 million new blog posts are published each month on WordPress alone, with 77 million comments added per month.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Martech

MAY 30, 2023

She’s also the host of Adweek’s Metaverse Marketing podcast. A frequent contributor to MarTech , she also writes and publishes XR/AI Brief, a monthly newsletter focused on the intersection of AI and experiential marketing technologies and tactics. Linkedin: Lisa Peyton (4K followers) Get MarTech!

Paid Search Agency 120

Paid Search Agency Advertising Agencies Linkedin Marketing & Strategy 120

Brandpoint

OCTOBER 7, 2021

Let’s start with the basic differences: Content marketing refers to the creation of shareable content ­— whether it’s videos, blogs, eBooks, podcasts or magazines — that brands publish to increase brand awareness, establish trust with an audience, attract new customers, nurture leads and ultimately drive sales.

Copywriting 152

Copywriting Content Marketing Burn Rate Content 152

Scoop.it

MAY 4, 2023

In a world where AI is taking over quite a few functions, including writing, genuine human-generated content is still valuable, as humans can provide a context to their content. The same survey also revealed that 58% of consumers worldwide viewed user-generated content as the most authentic content amidst everything a brand published.

User-Generated Content 93

User-Generated Content Traffic Generation Content 93

Vidyard

JANUARY 24, 2022

A podcast to amp you up during your mid-day walk? In this article, we’ll take a look at some of the top sales podcasts, newsletters, YouTube channels, and blogs to educate, inspire, and hopefully entertain you along your journey. Top Sales Podcasts 1.1 30 Minutes to President’s Club Podcast 1.2 Contents 1.

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

ClickZ

DECEMBER 9, 2021

30-second summary: Evergreen content is content that remains relevant for months and years after it has been published. If your business has had an online presence for more than a few years, you’ve likely got articles published on there that stretch just as far back. Topical content with a shorter lifespan is still important.

Lead Scoring 116

Lead Scoring Lead Ranking Keywords Content 116

ClearVoice

OCTOBER 4, 2021

This includes allowing publishers to create content for Live Audio Rooms as well as podcasts. Instead, Facebook Bulletin provides each creator with a standalone website that the content creator can customize with his or her own branding elements. See this example from Amanda Stern and her “How to Live” newsletter.

Facebook 98

Facebook Best Practices Distribution Custom Publishing 98

B2B Digital Marketer

MARCH 30, 2023

Jay shares his thoughts on the importance of creating valuable content for both current customers and new prospects. Jay provides tips for balancing content creation between new prospects and existing customers, as well as how to inject creativity into your campaigns. It took off. He even gave a speech at McDonald’s headquarter.

Top of Funnel 59

Top of Funnel Digital Marketing Funnels Work Management Marketing Management 59

The Marketing Blender

MARCH 15, 2021

Content marketing with a customer-centric focus. Your customers actually want to hear from you. We highly recommend a CRM and automation platform that will help you build segmented workflows that will help you nurture new leads into customers. Here are some tips to help you get a clear picture of your ideal customers.

Paid Content 126

Paid Content Lead Scoring Lead Ranking Marketing Strategy 126