Why You Should Invest In Content Curation

RockContent

When it comes to creating content, marketers and publishers face a number of challenges. One good answer is curated content. Curated content also helps you showcase how your partners, fans, and stakeholders are interacting with your brand. What is curated content?

The Art of Creating Curated Content

Act-On

Incredible value lies in curated content. Content curation: the benefits. Curated content opens up many opportunities that would otherwise not be available. Here are five tips and examples of curated content done well. What’s your plan for engaging with your customers?”.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

The 21 Best Content Curation Tools

Webbiquity

Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). A social network / curation tool for images.

Why and how you should organize your curated content

Scoop.it

You already know the impact curated content can have on your business. From marketing efforts to employee advocacy and hiring, content curation is a company’s superpower across the board. But curated content is only useful if you can navigate your way through it.

Five Things to Do When Your Content Curation Efforts Isn’t Driving Any Results

Scoop.it

It is no longer news that content curation will boost your content marketing efforts. But while you’re probably finding success with content curation , others are struggling to justify the time they spend curating content. Relying solely on tools for curation.

11 Content Curation and Collaboration Tools to Save You Time

Content Marketing Institute

Unfortunately, when we add all the curating, collecting, and collaborating necessary for full-scale engagement, overwhelmed is an understatement. Yet, curating and collaborating is essential. Without curation, we inevitably pack our feeds with pitch after promotion after pitch.

Employee advocacy & content curation: how you can boost engagement

Scoop.it

Content curation adds diversity to your employee advocacy approach and it’s most effective when it: Relates to your employees’ specialties. To make this happen, content curation needs to be as easy as possible for your employees to execute—this guide will show you how. Content Curatio

4 Examples of Content Curation Done Right

Modern Marketing

In recent years there has been a lot of buzz about content curation , given its power to help fuel content marketing and better engage an audience. By now most marketers have heard of curation conceptually, but may not be familiar with how their peers use it in the real-world.

How a Small Company with Little Budget Can Rank #1 Through Consistent Blog Publishing

Marketing Insider Group

Consistent blog publishing is the heart of successful content marketing. It’s all about publishing content on these targeted topics regularly – and that means committing to blogging long-term. For some, that might mean publishing a 500-word article once a month.

Publishers, This Is Your Ticket to Content Diversity

RebelMouse

The January update put publishers on a scrambled path to diversify their distribution strategy, and in turn, the entire digital ecosystem changed its course. But publishers are still trying to navigate exactly. So should publishers be focusing on a video monetization strategy?

How to schedule and organize your curated content with Scoop.it publication calendar

Scoop.it

Content curation has been a powerful tool in a smart marketer’s toolkit for years at this point. The benefits of content curation are endless. Curated content takes less time to generate and publish. We’ve always been proponents of strategic content curation.

How to turn your business blog into a publisher

Biznology

Regardless of the products or services you sell, your goal likely boils down to one objective: solving customers’ problems. Since this single goal unites nearly all businesses, many companies have turned their business blogs into publishing powerhouses.

Content Curation: What it Really Takes to Skyrocket Your Brand’s Credibility

Scoop.it

While this works later on in the funnel when potential customers are ready to buy, there is a key element that needs to happen beforehand: their trust in your capability to solve the challenge they’re facing. Curation only works if you employ all three steps: select, enrich, and share.

How to discover and curate content with Scoop.it

Scoop.it

If you’ve been around here for a while, you know we’re always talking about ways content curation can help businesses thrive. Any industry and company size can benefit from strategic content curation. can help you see success with content curation across your entire company.

Content curation for communication teams: your guide for external audiences

Scoop.it

We talk a lot about content curation and how it can help companies thrive in their industries. We often focus on helping marketers discover and curate the best content possible, as well as on enabling team leaders and executives to drive employee advocacy.

In 2018, Publishers Take Back Control with Subscription Success

RebelMouse

In 2018, readers got clued into the tug of war between publishers and platforms that had been stewing for years. Just like publishers, the modern content consumer has grown tired of the platforms and, in turn, is willing to find content elsewhere. The Rise of the Mature User.

Google Wants Your Ads to Work Smarter, Not Harder: What This Means for Publishers

RebelMouse

The extra attention on marketers from Google comes at a time when many publishers and brands have grown weary of social platforms like Facebook, Twitter, and Instagram. Still, it's a powerful tool that can help publishers mix up platform dependence and revenue streams even further.

How to Curate Content Like A Pro: 8 Lessons [Examples]

Content Marketing Institute

Editor’s note: Even if you read this title when CMI published it three years ago, you’ll find the updated information and new examples helpful to your content curation. This doesn’t mean content curation is free. 8 ways to curate content like a pro. Curate the best ideas.

Why Brands Need To Act Like Publishers

Marketing Insider Group

I was recently interviewed by News 360 on Why Brands Need To Act Like Publishers? So here are some excerpts of my views on why brands need to think and act like publishers. American Express’ Open Forum is one great example of a brand acting like a publisher.

6 Common Content Curation Mistakes (and How to Correct Them)

Marketo

In a prior post, I wrote about four tools to make you a content curating master. In this post, I cover common mistakes people make in content curation and how to solve them. They only share content that they published or contributed.

The Ultimate Guide to Publishing

Hubspot

People are open to new ideas, readers are consuming content through a variety of media, and traditional publishers no longer stand in the way of releasing a new title. Raise your hand if you’ve ever considered publishing a book. can publish a book. What Does a Publisher Do?

5 New Year’s Resolutions for Media Publishers

Liveintent

5 New Year’s Resolutions for Media Publishers. According to a publisher satisfaction survey conducted by Digiday , more than 80% of publishers post content to Facebook News Feed and Instagram, while nearly 70% of publishers post to Google AMP. .

Content Marketing For Customer Engagement: Create Or Curate? Both For Best Results

xiQ

Marketers overwhelmingly agree that content marketing is the most cost-effective way to build loyalty and brand awareness, drive customer engagement, generate and nurture leads, and boost sales. Many marketers are turning to content curation to augment their content creation efforts.

How to Maximize the Impact of Email Newsletters With Content Curation

Scoop.it

The solution: curating a unique, engaging email newsletter that will position you as the go-to resource in your industry. The key word here is curating, rather than creating from scratch. Types of customers you’re targeting with your products.

Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. So curated content is not something new. What is content curation?

How to curate great video content

Vidyard

This video above with Peter Bonch is one we recorded, edited, optimized and published inside 20-minutes during the Toronto HUG (HubSpot User Group) session. A step-by-step guide to curate great video content Indulge us for the moment as we put aside the persona and where they are in the buyer journey. Authentic video content curation The above video was created precisely as described here, in less than 20 minutes.

Content Curation on Steroids

Paul Gillin

All of a sudden, “ curation ” is one of the hottest words in the Web 2.0 Content curation is about filtering the stuff that people really need from out of all the noise around it. The problem with curation is that it’s labor-intensive.

T-Mobile Curates Web Content

Biznology

Dennis spends his days improving customer experience across a wide variety of digital properties, including e-commerce , self service , product microsites, official social sites (on Facebook, YouTube, Twitter, and mySpace), and retail interactive portals. DH: Customer Experience Design.

3 Reasons Why It’s Better to Publish on a Centralized CMS

RebelMouse

The tech tug of war between publishers and the Facebook/Google duopoly is a never-ending power struggle. The continuing scrutiny of the duopoly is a window of opportunity for publishers to take some of the power back.

Content Curation for Ecommerce Sites: Four Hacks You Should Know

Scoop.it

If you’ve been reading this blog for a while, you’re no stranger to content curation. It’s the core of the content here and you’ve probably already discovered content curation mistakes you should avoid , how to make your content curation a success, and other helpful tips for businesses.

What Happens When You Turn Curated Customer Data into Intellectual Property?

Sales Intelligence View

Pombriant’s newest research on social media adoption, The Subscription Economy: How Subscriptions Improve Business, was published in late 2012. The knowledge you can develop about your markets and target customers, in relation to your business’ other knowledge, designs, and plans, is unique.

5 Ways to Engage Readers Through Curated Content

Marketo

Curated content – content written by other people, which you then organize and share – is a great way to show off your subject matter expertise. “Best of” lists, trend highlights, and news round-ups can all be completely curated, but still appeal to your readership.

Google Redesigned How They Measure Page Speed. Here’s What to Do About It

RebelMouse

In October 2018, publishers. Google's emphasis throughout 2018 has been on getting publishers to improve mobile experiences for users, and its middling score for its very own news platform shows that it's not so easy to acquire a respectable grade in the category.

Use Content Curation to Create Leads on LinkedIn. Really!

NuSpark

Whether you’re using search, trade publisher relationships, email marketing, telemarketing, or advertising to generate leads, most marketing is indeed a “needle in a haystack” approach. Just do your best to customize and personalize the messages please.

11 Content Curation Tools Every Marketer Needs

Hubspot

For the uninitiated, content curation is finding information relevant to your audience from a variety of sources and sharing it strategically through your communication channels. The need for great content curators has never been more urgent. Using Social Media for Content Curation.

11 Best Practices for More Effective Content Curation

Hubspot

Our content curation objectives focus on keeping our broader prospect/customer/partner/pipeline network engaged with value-added content. With that in mind, here’s what we recommend for more effective content curation. 4) Always give credit back to the publisher. ?A

7 Quick Ways to Curate Industry Content for Your Blog

Hubspot

Blogging for your business is an important part of establishing your company as an industry thought leader, bringing in new site traffic, and converting that traffic into leads and customers. With that goal in mind, here are several quick ways to curate content for your industry blog.