Remove frequency
article thumbnail

Content and Social Media Marketing Predictions for 2011

Avitage

Two strategic insights I found especially helpful: Must have a real-time mindset (David Meerman Scott) The “consumerization” of B2B marketing (Tom Pisello) This summary of especially salient points looks like a pretty good content checklist: Content will get shorter (Doug Kessler) Relevance will become the new standard (Sandra Zoratti) Must become (..)

article thumbnail

Marketing in the Age of Disruption

Marketing Insider Group

2011: Snapchat arrives, becoming beloved by all generations because who doesn’t look better with a filter. In 2011, I worked at SAP, an international software company that’s certainly a leader in the field. Tip 2: Frequency Drives Results. SAP’s success was in part due to frequency.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Five Takeaways from Advertising Week 2023

Digilant

Take a recent example from Netflix; the USA Network show Suits first premiered in 2011 but has recently skyrocketed in popularity, earning the top spot in TV streaming for 15 weeks straight as of November 2, 2023. Frequency capping will be a major priority in 2024, especially as more brands turn to FAST channels to run campaigns.

article thumbnail

Why You Should Thoroughly Audit Your Social Media Presence

Webbiquity

Most successful pages and brands have had a great deal of work put into them over time, along with solid decision-making in terms of content, post frequency, and who or what they tag. Since 2011 more than 10M consumers and businesses have used Vast Bridges’ web properties to search for Internet and TV service.

article thumbnail

Timing is everything in social media marketing

Biznology

I’m in the middle of launching a new online product so I am in the middle of thinking about social media frequency. While Dan Krueger may believe that their new algorithm turns Twitter into Facebook when it comes to posting repetition and frequency; historically, Twitter is hit or miss. I’m Only Talking About Sharing News.

article thumbnail

Looking Back at 300: Top 10 Posts on the Webbiquity Blog So Far

Webbiquity

Vocus vs. Cision (November 8, 2011). Helpful advice on choosing a blogging platform, authors, topics and frequency for an effective business blog. 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). The Nifty 50 Top Women of Twitter for 2011 (May 3, 2011).

PR 100
article thumbnail

DMA Webinar: Top 10 Tips for Lead Nurturing Success

The Point

along with specific, practical tips and ideas on email frequency, segmentation, offer strategy, fulfillment, and creative execution, all illustrated by real-life B2B campaigns. Wednesday, December 7, 2011. . • how to integrate social media into your lead nurturing strategy …. Top 10 Tips for Lead Nurturing Success.