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Why Investing in Go-to-Market Innovation and Shifting to a Converged Growth Model Could Make or Break Your 2023 Outlook

ANNUITAS

Organizations that maintained their innovation focus through the 2009 financial crisis, for example, emerged stronger, outperforming the market average by more than 30 percent and continuing to deliver accelerated growth over the subsequent three to five years … ” It’s time to move past random acts and transform by 1.)

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3 Examples of B2B Marketing Campaigns That Made Headlines

Launch Marketing

Before we dive head-first into these examples, here are some resources to ensure you and your marketing team feel well-equipped to tackle these innovative B2B campaign strategies: Five Points for Defining or Refining Your B2B Brand Strategy. This is a great example of content marketing done well. What They Did.

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Best Business Blogging Tips of 2009, Part 2

Webbiquity

Discover the answers to these questions and others here in the final batch of the best articles and blog posts on business blogging from 2009. 5 outstanding corporate blogs by iMedia Connection. 58 ways to build a better blog by How to Make My Blog. The Most Important Blogging Analysis Ever by ViperChill.

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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? B2B Lead Generation Benchmark Study 2009. What was your "Aha" moment in 2009? Read on to get their insights. Recommended Resources from B2B Marketing Experts.

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It’s time for CMOs to talk business

Martech

months — the lowest since 2009, and far below the 80-month tenure for CEOs. For example, a seminal Harvard Business Review study found that only 22% of CMO job descriptions include such metrics. For example, one study found that only 5.5% Median tenure for CMOs at America’s 100 most advertised brands is just 25.5

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Wednesday Wisdom: Human Centered Marketing

Biznology

I started working in social media back in 2009. He goes on to share some case studies from his book. My favorite example is Dove, and this video that left me tearful. I think we can all benefit from their example. These are elbowing out the qualitative, more human metrics we used to report on.

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Why Coachability Is Key to Sales Success

Hubspot

This was confirmed by a 2009 study that found the biggest factor for impactful coaching was the learner's willingness to be coached. For example, if you're starting a career in sales, it's much easier to embrace (and even seek out) learning opportunities. For example: Another approach is to use role-playing exercises.