Webbiquity

FEBRUARY 23, 2010

Discover the answers to these questions and others here in the final batch of the best articles and blog posts on business blogging from 2009. 5 outstanding corporate blogs by iMedia Connection. 58 ways to build a better blog by How to Make My Blog.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

ANNUITAS

FEBRUARY 7, 2023

Organizations that maintained their innovation focus through the 2009 financial crisis, for example, emerged stronger, outperforming the market average by more than 30 percent and continuing to deliver accelerated growth over the subsequent three to five years … ” It’s time to move past random acts and transform by 1.)

Lead Ranking 130

Lead Ranking Peer-to-peer Paid Search Agency Terms and Conditions 130

Launch Marketing

NOVEMBER 6, 2019

Before we dive head-first into these examples, here are some resources to ensure you and your marketing team feel well-equipped to tackle these innovative B2B campaign strategies: Five Points for Defining or Refining Your B2B Brand Strategy. This is a great example of content marketing done well. What They Did.

Campaigns 61

Campaigns B2B Marketing Examples Paid Search Agency 61

Contently

JANUARY 20, 2023

One example of a tried and true UGC campaign that effectively built trust is the #LikeAGirl campaign by Always , a brand of feminine hygiene products. The song became a classic example of how UGC can have a major impact on a brand’s reputation and awareness. Take the ice bucket challenge as an example.

User-Generated Content 141

User-Generated Content PR Word of Mouth Viral Marketing 141

Webbiquity

JULY 23, 2019

Video marketing started getting big back in 2009 and had really taken off by 2017. Do your research, then try at least one highly rated application, for example, Renderforest – an affordable online video maker, accessible from any device, with a large number of pre-built templates to get you started. Guest post by Roman Daneghyan.

Video Marketing 246

Video Marketing Business Work Management Marketing Management 246

Marketing Insider Group

JUNE 1, 2020

Take Nike for example. Land Rover, Warby Parker, Zendesk, Lego , and Johnnie Walker are all great examples of brand storytelling. So when I started writing Mean People Suck , I knew I wanted to include it. Her husband Brian is also the amazing photographer behind my profile photo.) The story of what Nike says about the sneaker wearer.

Storytelling 324

Storytelling ROI Sample Ideal Customer Profiles 324

Martech Advisor

DECEMBER 6, 2019

For example, Panera Bread operates over 2,000 physical stores across the United States. In the above example, calculating the CLV would help Panera to make timely tweaks to service levels, new product launches, gamified programs and overall increasing the satisfaction at the point of experience. The 4 Key Benefits. Win-win and how!

Lead Ranking 59

Lead Ranking Advertising Benchmark Lead Scoring Examples 59

Webbiquity

APRIL 29, 2010

Angie Bowen supplies a detailed tutorial, complete with examples, on customizing various elements of a blog’s design including creating a personalized About page, customizing the 404 error page and incorporating social media. 10 Ways to Customize and Personalize your Wordpress Blog by Pro Blog Design.

Tools 100

Tools Tips SIC Best Practices 100

Sword and the Script | B2B

APRIL 27, 2021

For example, influencer marketing could cut across earned and paid categories. However, these are all exceptional examples, and more importantly, should all tie back to that owned media asset. I look back to 2008 and 2009 and I think we had the priorities right.

Order 98

Order B2B Marketing Budget Programs B2B 98

Sprout Social

JUNE 29, 2023

In late 2009, Domino’s released a brutally honest commercial, publicizing customers’ overwhelmingly negative feelings about their pizza—and asking folks to give them a second chance. This Sweetgreen TikTok, for example, hooks viewers by immediately acknowledging pervasive feedback about their prices.

Content 110

Content Advertising Agencies Social Media Webinar Metrics 110

Webbiquity

MAY 18, 2010

One example is Social Media Metrics , a tools which “allows you to see social media and link bait statistics for your specific pages.&#. For technical analysts, Shawn Purtell reviews six—actually seven—Firefox extensions, Greasemonkey scripts and other tools that enhance the functionality of Google Analytics.

Analytics 100

Analytics Tools Best Practices Adwords 100

Adobe Experience Cloud Blog

NOVEMBER 25, 2009

This panel of B2B search engine marketers at Dreamforce 2009 talked about how to take your search marketing to the next level, including SEM tips and tricks, landing page strategies, Web site analytics, and more. In the examples given, it was suggested that PPC be used when search engine optimization had not yet caused top-ten results.

Search Engine Marketing 48

Search Engine Marketing Search Marketing Paid Search Agency Salesforce.com 48

Biznology

MARCH 27, 2019

I started working in social media back in 2009. My favorite example is Dove, and this video that left me tearful. I think we can all benefit from their example. These are elbowing out the qualitative, more human metrics we used to report on. You remember those metrics, don’t you? A trip in the “way back” machine.

Work Management 144

Work Management Marketing Management Social Media Paid Social Agency 144

Adobe Experience Cloud Blog

OCTOBER 15, 2008

Do you know how much to spend on your B2B marketing budget in 2009? On slides 16-26, Michael also gives key benchmarks that are essential to help you plan your B2B marketing budget in 2009. (In For example: Marketing Investment Trends. How to allocate your budget across programs and headcount? average (2.6% for hardware, 5.1%

Forecasting 48

Forecasting Advertising Benchmark CMO Budget Programs 48

Webbiquity

APRIL 14, 2010

Bannan give examples of 10 excellent b2b websites that meet the test of providing “visitors clear, concise product and company information, reflecting a company’s brand consistently and engaging users in a conversation—whether it’s about an industry trend or about how to take the next step toward a making a purchase.&#.

Landing Pages 100

Landing Pages Design Microsite Tips 100

Webbiquity

APRIL 7, 2010

For search marketing consultants and agencies, four basic phases and an example of what a monthly report should consist of to keep the client engaged throughout the relationship. Back to the PPC Classroom | A Disciplined Approach To Managing A Client Relationship by PPC News & Opinion.

Search Engine Marketing 100

Search Engine Marketing Paid Search Agency Search Marketing SEM 100

B2B Marketing Directions

JUNE 4, 2022

Source: Amazon "Starting on June 24, 2009, everything that once worked in marketing, stopped. According to Sweezey, June 24, 2009 was the day when ". For example, most marketers have long recognized the importance of permission-based marketing, personalization and authenticity.

Paid Search Agency 52

Paid Search Agency Buyer Personas Distribution Trigger Marketing 52

Webbiquity

JANUARY 10, 2010

Brad Geddes recommends testing the display URL portion of your AdWords ads as thoroughly as you would any other elements, and offers several examples that fall within Google’s requirements. Everything You Need To Know About AdWords Display URLs by Search Engine Land. by PPC Hero.

Adwords 100

Adwords Tips PPC Tactics 100

Hubspot

FEBRUARY 21, 2023

This was confirmed by a 2009 study that found the biggest factor for impactful coaching was the learner's willingness to be coached. For example, if you're starting a career in sales, it's much easier to embrace (and even seek out) learning opportunities. For example: Another approach is to use role-playing exercises.

Analytics 64

Analytics Examples Studies Practices 64

Martech

AUGUST 15, 2022

months — the lowest since 2009, and far below the 80-month tenure for CEOs. For example, a seminal Harvard Business Review study found that only 22% of CMO job descriptions include such metrics. For example, one study found that only 5.5% Median tenure for CMOs at America’s 100 most advertised brands is just 25.5

Enterprise Management 100

Enterprise Management Business CMO Digital Transformation 100

Litmus

APRIL 1, 2021

Here’s a brief history of email marketing milestones over the past decade: 2009 – Responsive emails are introduced. Let’s take a look at the first email she designed and developed for Experian in 2009: Source: Lily Worth. First, let’s take a look at some examples of glossy buttons. 2016 – Personalization takes over.

Design 67

Design Trends Mobile Marketing Email Campaigns 67

Moz

MAY 13, 2019

That's more than 8 times the number of updates they reported in 2009 — less than a decade ago — and an average of almost 9 per day. Even back in 2009, Matt Cutts said something pretty interesting that seems to have been lost in the mists of time. "We Posted by Dr-Pete In 2018, Google reported an incredible 3,234 improvements to search.

Google 69

Google Verticals Click Rate Eye-Tracking 69

Martech

AUGUST 3, 2021

Vevo was created in 2009 through a partnership between two of the world’s largest record companies, Sony Entertainment and Universal Music Group. Vevo also features up-and-coming artists in its DSCVR series and artists just breaking through with a major hit (Olivia Rodrigo, for example) in Vevo LIFT. Many videos, many views.

Video Marketing 121

Video Marketing Cross-Selling Youtube Lead Ranking 121

Heinz Marketing

APRIL 7, 2020

I was lucky enough to have a front row seat of the train wreck that was WAMU during the Great Recession of 2007-2009. For most business leaders, navigating through a global health crisis which then turns into a global economic crisis is a skill that is rarely, if ever, used. That crisis caused much anxiety for me and many of my coworkers.

Thought Leadership 98

Thought Leadership Business Work Management Marketing Management 98

Convince & Convert

MAY 27, 2014

To date, there haven’t been many great examples of humor in B2B. Tackle Your Customer’s Problem and Go Way Over the Top Scofield Edit has a great video from 2009 parodying the client-vendor relationship much. I first wrote about this video back in 2009 when it was fresh, but even five years later the idea still works.

Work Management 167

Work Management Marketing Management Conversion Generation 167

Writing on the Web

JANUARY 10, 2014

In my current series of posts about writing ebooks , I’m primarily addressing the challenges of experts who want to write and publish a digital book, for example, on Amazon. of total US book sales in 2009 to 5% of the market in the first quarter of 2010. Who, exactly, is an expert? Who qualifies? Source: R.R.

Peer-to-peer 100

Peer-to-peer Amazon Wikipedia Domain 100

ClickZ

OCTOBER 9, 2020

It wasn’t until around 2009 that machine learning gained its legs and initiatives like the Netflix Prize, a content recommendations algorithm contest, catapulted the industry’s know-how forward and demonstrated its potential commercial applications within the martech landscape and beyond. Simply put, AI could not function as a black box.

Marketing AI 145

Marketing AI Planning DemandBase Trust Marketing 145

Martech

OCTOBER 25, 2022

“I think we started back in 2009 with Version 5,” said Camirand, “so it’s been a while.” .” Cirque du Soleil used Sitecore’s technology to make this happen. Their relationship with the tech company precedes the acquisitions. ” The key Sitecore modules.

CMS Development 78

CMS Development Industry CMS Marketing & Strategy Multi-Channel 78

Walker Sands

FEBRUARY 23, 2023

For example, a desire to “increase audience engagement” isn’t specific enough. To understand how this translates to application, let’s consider two real-world examples. A Tale of Two Rebrands First, let’s analyze Tropicana’s 2009 packaging rebrand. Establishing well-defined goals can make or break your rebrand.

Customer Surveys 52

Customer Surveys Differentiation ROI Acquisitions 52

The Effective Marketer

NOVEMBER 29, 2010

Is a valid question to answer in your objective) and although he doesn’t describe what the “marketing objectives” are, I would focus on lead generation numbers (how many qualified leads, for example) although other metrics such as “number of blog posts” or “twitter messages” could be valid objectives for social media campaigns.

Planning 100

Planning Work Management Marketing Management Effectiveness 100

BenchmarkONE

OCTOBER 27, 2022

housing bubble signaled the beginning of the Great Recession , which spanned from 2007 to 2009 and heralded the end for many small businesses. For example, do you offer incentives to your top-performing team members? The global financial crisis and the burst of the U.S. Then that’s where you’ll want to start. .

Advertising Agencies 63

Advertising Agencies Paid Search Agency Ad Agencies Budget Programs 63

KoMarketing Associates

NOVEMBER 8, 2016

Launched in 2009, there are dozens of analytics reports that you can create and view on Baidu Analytics. For example, if you are seeking to gain new users, you can set action goals like new sign-up, whitepaper download, and new account creation. Similar to Google Analytics, the data gives you great insight into your site performance.

Analytics 203

Analytics Marketing Analytics Tools PPC Mobile Advertising 203

B2B Marketing Directions

FEBRUARY 26, 2023

For example, the use of artificial intelligence in marketing has been a hot topic in the industry for the past few years, and the recent tsunami of buzz surrounding ChatGPT and other generative AI applications has been nothing short of astounding. Technology and data science have received a great deal of attention in marketing circles.

Marketing AI 52

Marketing AI Work Management Marketing Management Press 52

The Effective Marketer

FEBRUARY 15, 2009

He uses examples like 37Signals, Copyblogger, FogCreek Software, Zappos, and make a good case for trying to think for yourself instead of just following what others are saying. This entry was posted on Sunday, February 15th, 2009 at 10:02 pm and is filed under Communication , Marketing Planning , Marketing Strategy.

Work Management 100

Work Management Marketing Budget Marketing Automation Services Marketing Management 100

The Effective Marketer

MAY 9, 2011

This could be a good stepping stone for a promising young Marketing Coordinator, for example. You could simply rework some job descriptions to free someone’s time to focus more on the whole content coordination aspect. This will save everyone (especially the Marketing Manager) a lot of time and avoid headaches down the road.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Parse.ly

SEPTEMBER 24, 2019

So we decided to rewind a decade to 2009 and offer a glimpse of where we came from – and where we are now. Back in 2009, here’s how Parse.ly’s original 2009 logo looked: Here’s some fun startup lore about how we “acquired” this logo. In 2009, our typeface was influenced by the logos of WordPress and Twitter.

Brand Identity 40

Brand Identity Branding Startups Domain 40

Adobe Experience Cloud Blog

APRIL 24, 2012

I was so impressed that in 2009 I watched their entire 2nd conference (IM Spring Break) via a livestream (because I was unable to travel to the event). An Example of a Well Executed Event: Blueglass 2012 was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link].

Examples 48

Examples Conference Network Marketing Marketo 48