Oktopost

JULY 6, 2022

Adam Clarke, Head of Marketing at Zest, on the Radically Transparent podcast. Listen to the podcast: Or catch us on Apple Podcasts , Spotify, or YouTube. He stopped by the Radically Transparent podcast to disclose how challenging it can be as a marketing leader to keep up with the advances of technology. Episode Summary.

Positioning 125

Positioning Organization Peer-to-peer Burn Rate 125

Top Rank Marketing

DECEMBER 15, 2023

Brandwatch ON THE LIGHTER SIDE: A lighthearted look at “Permission Marketing” by Marketoonist Tom Fishburne — Marketoonist A mad genius recreated Tetris in Excel, and it looks surprisingly playable — XDA TOPRANK MARKETING & CLIENTS IN THE NEWS: Donna Robinson / TopRank Marketing — Social Media Trends & Tips: Dec.

Marketing Analytics Tools 110

Marketing Analytics Tools Marketing AI Top of Funnel B2B Marketing 110

Contently

APRIL 13, 2023

For example, Paul Roetzer , the CEO of Marketing AI Institute, recently claimed in a podcast that generative AI reduces the average blog post writing and production time down from seven hours to two. A big one relates to the kind of content I write. (As If you want it to be less than 100 words, say that, too. Specify it.

Generation 150

Generation API Webinar Metrics FAQ 150

Zoominfo

FEBRUARY 6, 2023

From writing emails, to creating phone scripts and handling objections, it’s clear that AI tools based on large language models can be used in every stage of the sales process. How to Write Sales Prospecting Emails Using ChatGPT One advantage of ChatGPT is that it can iterate on what it’s already produced. Here are some examples.

Marketing AI 130

Marketing AI Cold Calling Zoominfo Marketing Analytics Tools 130

SocialPilot

JANUARY 26, 2024

Ever wondered how writing a clear and guided AI prompt can set the stage for the content you want to produce? From nailing those email subject lines to writing social media posts that pop, these AI prompt examples can come in handy in all scenarios. Let’s get started!

Examples 77

Examples ROI Planning Work Management 77

The Lead Agency

APRIL 14, 2024

Podcasting is not new, but B2B businesses are starting to see new ways to utilise this old marketing tactic. Podcasting is not new, but B2B businesses are starting to see new ways to utilise this old marketing tactic. INsight’s B2B insurance news podcast. Once upon a time, a B2B podcast was all about branding.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Marketing Insider Group

MARCH 24, 2021

All your research, great writing, and video production can set the stage. When a customer takes the time to write a review, become one of your social media followers, or participate in a campaign, it says something about your products: they’re worth shouting about. Don’t the words “case study” just conjure up a picture of a yawnfest?

Branding 356

Branding Brand Identity Advertising Agencies Content 356

Oktopost

DECEMBER 8, 2021

Listen to the podcast: Or subscribe on Apple Podcasts , Spotify , or YouTube. During that time he also founded a food and cooking blog that shared their experiences and invited friends to write as they explored their passion for cooking, including recipes, and tips. Help us get the word out! Catch all episodes here.

DemandBase 109

DemandBase Advertising Agencies Transparency Social Media 109

Oktopost

JUNE 9, 2021

Listen to the Podcast: Malin Liden, SAP’s Vice President, Head of EMEA Marketing Transformation Office takes the hot seat today. For more tips and strategies on digital transformation, check out our Radically Transparent podcast on Apple Podcasts , on Spotify , YouTube or LinkedIn. Help us get the word out!

Digital Transformation 118

Digital Transformation Effectiveness Transparency Click Rate 118

ClearVoice

OCTOBER 14, 2022

From blog posts to videos and podcasts and everything in between, content marketers evolve year over year, creating the types of content consumers are looking for. Content with more than 3000 words gets more reads than shorter content ( SEMrush ). Titles with a wordcount between 6 and 13 words get the most traffic ( Hubspot ).

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Contently

JULY 26, 2022

Online, word of mouth has become a major influencer for consumers (just think of all the times a positive product review encouraged you to make a purchase). To generate digital word of mouth, the brand added user comments to its online content, providing insight into both its customer base and its product. Share customer stories.

Word of Mouth 137

Word of Mouth Marketing & Strategy Paid Search Agency Content 137

Content Standard

OCTOBER 5, 2023

A Content Disrupted podcast with guest Patrick Ward, Vice President of Marketing at Formula.Monks. Access this and more Content Disrupted episodes on Apple Podcasts , Spotify , or Google Podcasts. Follow and subscribe to Content Disrupted on Apple Podcasts , Spotify , or Google Podcasts.

Ideal Customer Profiles 102

Ideal Customer Profiles Marketing Strategy Marketing & Strategy Enterprise Management 102

seo.co

FEBRUARY 8, 2022

No matter the root cause, if you want your content to start exciting people again, you’ll need to either: Completely re-write existing content that receives little or no traffic OR. Update your writing to make your content truly evergreen OR. Repurpose Your Post Into a Video or Podcast. Write a Book (or eBook).

SEO 98

SEO Content Dwell Advertising Mediums 98

Marketing Insider Group

FEBRUARY 7, 2023

Brand messaging frameworks keep blogs , podcasts, videos and other content aligned. Image Source: Sprout Social Other benefits of establishing a primary brand messaging framework include: Word-of-mouth marketing. Word-of-mouth marketing has reigned supreme for years because people buy what their friends and family recommend.

Branding 203

Branding Brand Identity Word of Mouth Guidelines 203

ConvertKit

JULY 30, 2021

Your podcast name is your first impression. What’s the right podcast name? Your podcast name should reflect the ideal listener, the value your listeners get, and the perspective they’ll hear. Choosing the perfect podcast name format. Why is choosing the perfect podcast name so important? The good news?

Best Practices 114

Best Practices Deliverability Template Newsletter 114

SocialPilot

FEBRUARY 9, 2024

Author of 3 books on white paper writing and growth hacks for businesses Why should you follow him? His podcasts will provide you with tricks to boost your marketing skills and will keep you up-to-date about everything new in the world of social media marketing. Heidi’s writing is personal, relatable, and informative.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Contently

FEBRUARY 2, 2021

Sure, writing is at the core of multiple marketing jobs, but there are key distinctions. When I’m writing ad copy, I become the product,” said Maureen Tsuchida , a freelance copywriter and social media consultant. “I I’m meticulously choosing words to paint a picture and bring the product to life.”

Copywriting 214

Copywriting Paid Search Agency Advertising Agencies Content Marketing 214

Optinmonster

OCTOBER 29, 2023

On average, it takes about 4 hours to write a blog post. The average blog post length is 1,416 words in 2023. Only 14% of bloggers write blog content that’s 2,000+ words in length. Blog posts with 6-13 word long headlines tend to drive more traffic. Making your headline 6-8 words can increase your CTR by 21%.

Statistics 91

Statistics Paid Content Stats Blogger 91

Content Marketing Institute

AUGUST 31, 2023

Here’s what they say you should – and shouldn’t – do: Do: Use AI for writing and editing assistance Generative AI tools can help you overcome lank-page syndrome” by acting as your research and brainstorming buddy. They can also help you stay on-brand, providing editing tips for tone and style.

Marketing AI 119

Marketing AI Content Marketing Planning Ethics 119

Navigate the Channel

MAY 22, 2023

Multiple types of content demand your attention, including blog posts, webinars, e-books, videos and podcasts. If you’re a certain age, you probably remember the early, heady days near and around 2005 when the mash-up of iPod and broadcast created podcast as a term and Steve Jobs showed how to create one using Apple’s GarageBand software.

Marketing Mix 65

Marketing Mix Peer-to-peer Advertising Agencies Paid Search Agency 65

ClearVoice

FEBRUARY 22, 2020

As with writing anything for your business, you want to attract your people. When you are so close to a project it can be hard to think about what to write to draw people in. Fortunately, when it comes to writing your podcast description there is a formula. Intrigue + Clarity + Benefit = Podcast Description Success.

Creativity 99

Creativity Twitter Relevance Personalization 99

Martech

FEBRUARY 14, 2024

“The sonic logo is what the TD Shield (our logo) sounds like or, in other words, the audio equivalent of the TD Shield,” said Strawn. “We Customer experience touchpoints include: Hold music at call centers, Video ads, Podcast/audio ads, Canadian ATMs, Canadian branch overhead music, and Canadian branch phone lines.

Paid Search Agency 113

Paid Search Agency Touchpoints Work Management Marketing Management 113

Animalz blog

MAY 2, 2023

The time and skill required to research and write a search-optimized article have plummeted to almost zero : a couple of sentences of direction, a handful of copy-pasted examples, and a few clicks in a freemium SaaS product. It’s difficult to argue otherwise. With GPT-4, that constraint may no longer exist.

SEO 145

SEO Ad Frequency User-Generated Content Custom Publishing 145

seo.co

APRIL 26, 2023

Instead of using a basic algorithm to deliver results that rank for cut and dry keywords, semantic search accounts for things like user intent and the relationship between words. Podcast Interviews Podcasts are extremely popular right now. You don’t necessarily need to launch your own podcast.

Trends 98

Trends Lead Scoring Lead Ranking Link Building 98

Contently

MAY 4, 2023

In other words, it’s not about you. Strategies for Working With the Solo Artist Does your solo artist like to present but not write? Does the solo artist write in non-content-friendly formats (like through emails or over Slack)? A word of warning, however. This is where you and your editorial expertise come in.

SME 143

SME Work Management Tips Content 143

ClearVoice

DECEMBER 9, 2022

Audio content and podcasts. Podcasting and audio content are still increasing in popularity in the post-pandemic age. Another content marketing trend that is growing is podcasting is combining audio with video. Another content marketing trend that is growing is podcasting is combining audio with video.

Marketing AI 105

Marketing AI Trends Content Marketing Top of Funnel 105

ClearVoice

FEBRUARY 1, 2022

Alex Wolf, Host of The Alex Wolf Podcast. Her Podcast, The Alex Wolf Podcast, will have you listening for hours, leaving fans anxiously anticipating the next season. Koya Webb, Yoga Instructor and Influencer and the host of Get Loved Up Podcast. Check out her Linktree for her latest features and writings.

First-Mover Advantage 98

First-Mover Advantage Thought Leadership Youtube Television marketing 98

Heinz Marketing

FEBRUARY 18, 2023

With a friendly interface and AI magic coming out its ears, it powers videos, podcasts, and businesses. From their site: There’s a new way to make video and podcasts. One tool for your full workflow Descript is the only tool you need to write, record, transcribe, edit, collaborate, and share your videos and podcasts.

Comparison 52

Comparison Impressions Webinar Metrics Video Marketing 52

Buffer

SEPTEMBER 1, 2022

From his two newsletters, one personal and the other called The Milk Road talking about crypto, to his audience of over 300,000 people on Twitter , to his popular My First Million podcast , Shaan’s creative output is fascinating. ” I would say the words to fill up the space here are: fake and robotic.

Curation 104

Curation Impressions Top of Funnel Startups 104

Contently

NOVEMBER 12, 2019

Like many people entering the job market, I wanted to write and edit, and I was interested in exploring different ways to make a living with those skills. Aside from the core responsibilities of writing and editing, content marketing has its own ecosystem of terms and disciplines. Podcasts Marketing Best Practices | Podcast Motor.

Content Marketing 135

Content Marketing Marketing Management Content Paid Search Agency 135

Scoop.it

OCTOBER 27, 2022

For instance, if you’re a career coach, you might write blog posts about how to write a compelling resume or how to land your first engineering job. In other words, curating content can help you stay above water so you can compete with top competitors and give customers the information they’re searching for. Image Source ).

Curation 87

Curation Work Management Marketing Management Service 87

ClearVoice

MARCH 14, 2024

Write click-worthy subject lines. Use power words. These words paint a strong mental image for readers, compelling them to click open your email messages. Some examples of power words include ‘revolting,’ ‘powerful,’ and ‘danger.’ ’ Talk about your readers’ pain points.

Distribution 98

Distribution Marketing AI Email Marketing Marketing Strategy 98

ClearVoice

JUNE 7, 2021

Writing for a blog isn’t the same as other types of writing. It’s not even the same as writing static copy for a website or email marketing sequence or posts for a social media audience. If you’re planning to launch a new blog or you’d just like to improve your writing skills, start with these ten writing tips and tactics.

Tips 105

Tips Blogger Thought Leadership Guidelines 105

Martech Advisor

JANUARY 24, 2020

Content marketing is a vast discipline under digital marketing that consists of strategizing, writing, storytelling, distributing content, analyzing results, and a little bit of search engine optimization (SEO) and design. There’s a dedicated module that focuses on how to write compelling marketing copies.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

Optinmonster

DECEMBER 21, 2023

The more you write, the higher your chances of getting opportunities that will generate the right kind of traffic. Putting the article together: The type of article you’ll write depends on the type of website you’re writing it for. The topic you’re writing about must be relevant to their target audience, as well as your own.

Campaigns 86

Campaigns Ad Building Planning Paid Search Agency 86

nDash

MARCH 22, 2022

How did you get into freelance writing? Though I have been a writer by definition my entire life, I began freelance writing a little over a year ago. I have a background in screenwriting and never took the leap to share my personal writing until last winter. TikTok is funny. What excites you about freelancing?

Ideal Customer Profiles 98

Ideal Customer Profiles Communities Profiling Creativity 98

ClickZ

JUNE 15, 2023

On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them. Use a blog to elaborate on your value proposition, and get creative by including videos, podcasts, or expert interviews. appeared first on ClickZ.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122