Velocity Partners

NOVEMBER 22, 2023

And it’s often value that other companies can’t get to—their old models don’t let them. Keep explaining and evangelising the model Do it in content, ebooks, videos, white papers, blog posts, emails, TikTok dances… Do it till you’re blue in the face, then do it more. That’s the whole point.

Lead Ranking 95

Lead Ranking Differentiation Work Management Marketing Management 95

ActiveDEMAND

JANUARY 7, 2021

For agency partners, ActiveDEMAND provides pitch decks and other resources that can be white-labeled to your agency, or you could just pick and pull individual slides out and add them to your agency’s deck. This could be done on the fly in a needs assessment meeting, or it could be an elaborate, multi-person presentation.

Marketing Automation Services 90

Marketing Automation Services Work Management Marketing Management Marketing Automation 90

ClearVoice

JANUARY 15, 2021

For years I’ve white-labeled for various agencies and have hired teamlancers for my own. Wondering if you’re too old to start teamlancing? I’m picturing a slew of women-owned businesses that do for each other what the “old boys’ network” has been doing for men for centuries.”. Teamlancing at any age. You’re not.

Paid Search Agency 105

Paid Search Agency Marketing Proposals Advertising Agencies Ideal Customer Profiles 105

Sprout Social

JULY 12, 2022

In late 2020, a 40-year-old Black man, João Alberto Silveira Freitas, was killed by a group of white security guards outside one of Carrefour’s Brazilian supermarket locations. #FreeCuthbert pic.twitter.com/XDSnhpvjmj. — Aldi Stores UK (@AldiUK) April 16, 2021. Carrefour Group responds to tragedy (2020).

Examples 112

Examples Brand Identity Branding Public Relations 112

chiefmartech

JUNE 10, 2018

I’ve grown to dislike the label “unicorn” in martech. Here’s why that’s a deceptive label. The best marketing technologists continually learn and experiment, driven by their curiosity to explore new ideas and rethink old ones. Partly because they brought seemingly magical capabilities to marketing.

Enterprise Management 83

Enterprise Management Marketing Management Planning Wikipedia 83

Marketing Craftmanship

APRIL 8, 2011

The standard marketing approach – particularly among B2B firms – is to create a brochureware-esque “Who We Are / What We Do / Why You Should Select Us” web presence, which forever serves as a handy repository for press releases, case studies, white papers and other expressions of thought leadership.

B2B Thought Leadership 100

B2B Thought Leadership Content Case Study Case Studies 100

Hubspot

OCTOBER 2, 2019

Just look at Old Spice. The men's deodorant company redefined its place in the market and has seen massive growth every year since repositioning the brand -- all while retaining what made Old Spice cool in the first place. Use an old word in new ways. Leverage labels. Brand Voice. Say what you do (literally).

Guidelines 101

Guidelines Paid Search Agency Work Management Marketing Management 101

NuSpark Consulting

NOVEMBER 30, 2011

Only instead of keeping your white shirt from turning blue, these piles set the stage for a range of marketing and sales activities – from personalizing outbound content, to prioritizing sales resources, to predicting whether a particular lead will turn into an honest-to-goodness paying customer. Not unlike what you do on laundry day.

Segmentation 100

Segmentation Work Management Marketing Management Paid Search Agency 100

seo.co

MAY 10, 2021

What is “White Hat” SEO? Bad SEO is considered “black hat” while good SEO is considered “white hat.” In general, what separates black hat tactics from white hat tactics is quality and longevity ? Are you’re looking for some white hat SEO hacks to gain a competitive edge in your industry? What’s wrong with “Black Hat” SEO?

SEO 111

SEO Budget Programs Work Management Lead Ranking 111

Martech Advisor

JANUARY 17, 2020

Remember those good old Coca-Cola campaigns, when customers were incentivized to collect the codes from under the bottle caps or register their phone numbers on the website to win little prizes? For instance, an enterprise build its own ad network with a white-label, pre-build platform and integrate only those partners they trust.

Advertising Agencies 69

Advertising Agencies Advertisements Advertising Mobile Advertising 69

ClearVoice

DECEMBER 14, 2020

So, we’ve established that link building has lost its “always spam” label, but what, then, does it really involve? In the good old days of link building, we SEOs would build links like “ Minneapolis MN HVAC service ” for our HVAC client, or “ best locksmith in Minneapolis ” for our locksmiths.

Link Building 110

Link Building Ad Building CAN-SPAM Domain 110

seo.co

FEBRUARY 10, 2022

one as a white-label service for other businesses. In doing so, the redirects from the old to the new traffic took a hit. However, even with <1/2 of the former traffic, the new brand and site continued to outperform the old brand in lead quality, thanks to the trustworthiness imbued by the updated design.

Paid Content 97

Paid Content Top of Funnel Sales Qualified Leads Lead Ranking 97

seo.co

JANUARY 18, 2022

Let’s say a user searched for the Wizard of Oz in the old format of searching, looking for basic information on the movie. We are a full-service SEO agency , providing direct digital marketing solutions to websites as well as other SEO agencies through our white label SEO program. Contact us today!

SEO 105

SEO Google Optimization Lead Scoring 105

ClearVoice

JANUARY 11, 2021

It has evolved from “old school” batch email sends to smaller, segmented, personalized, and trigger sends. While getting started with Sendy is a bit more difficult, it can save you a lot of money and potentially be used as a white-label tool for marketing agencies. However, email marketing itself as a medium has changed.

Marketing Automation Services 59

Marketing Automation Services Email Marketing Paid Search Agency Tools 59

Outbrain

JULY 5, 2021

The tongue-in-cheek yet defiant tone hits all the right notes, part of a joint effort by Budweiser manufacturer Anheuser-Busch and the White House, who teamed up to promote vaccinating the majority of the population by July 4. Old Navy – Customer POV. A clever blend of a timeless yet contemporary issue, promoted on social media.

Campaigns 32

Campaigns Planning Best Practices Paid Search Agency 32

Conversica

JUNE 5, 2020

If you were to classify me into a “CEO bucket,” I would define my bucket label as “culture CEO.” You don’t want to put five great candidates in front of someone and they always gravitate towards the 50-year-old white male. As the new CEO, I wasn’t just going through the motions. I was studying the culture.

Peer-to-peer 90

Peer-to-peer Marketing Management Business Training 90

Parse.ly

DECEMBER 28, 2020

Content analytics platforms may label traffic as direct because of user behavior—such as reaching a site by typing a URL—or because tracking technology is absent. If you recently made a switch to another domain, can you discontinue redirects from the old URL (assuming it’s not receiving significant traffic)? Redirects from HTTPS ?

Traffic 52

Traffic Marketing Analytics Tools API Analytics 52

Televerde

DECEMBER 10, 2018

My first time incarcerated I was 20-years-old. My colleague, Lisa White, who works in our headquarters as a Sales Development Rep for one of our clients, shares this sentiment. . After hitting rock bottom (again) and falling back into my old meth habit, I was arrested. How did this happen? “My I’m 33 now. And why not?

Lead Ranking 75

Lead Ranking Peer-to-peer Fulfillment Training 75

Hubspot

OCTOBER 2, 2018

There were tons of labels I didn’t understand (index coverage?!?), Go to the old version of Search Console. Look at the box labeled “Total external links.”. Look at the box labeled “Total internal links.”. Click the white magnifying glass at the top of the page. Go to the old version of Search Console.

Marketing Analytics Tools 97

Marketing Analytics Tools Google CTR Domain 97

Writing on the Web

OCTOBER 21, 2010

Our behavior and decision-making is affected, 95% of the time, by the unconscious processing in the mid and old brains. Health warnings on cigarette labels actually trigger smoking behaviors , they don’t deter any smoking at all, quite the contrary. Content Marketing that Speaks to the Old Brain. How do we know?

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

DivvyHQ

APRIL 23, 2019

So many consumers are label readers now. Brooklinen is taking a new approach to this old bundle. Their website starts out as an all-white page with black text. That means they choose natural ingredients based on their benefits to the skin. The ingredients are natural, but they also must actually enhance the skin. Brooklinen.

Personalization 91

Personalization Brand Identity Branding Bundling 91

Webbiquity

NOVEMBER 8, 2011

Vocus built its own tool, which is fully integrated into its PR monitoring system; Cision white-labels the Radian6 social media monitoring tool. It’s like parking a Ferrari next to an old Buick station wagon. The disadvantages are in pricing and the need to learn two separate systems.

Work Management 100

Work Management Marketing Management PR Tools 100

Content Standard

JANUARY 7, 2015

One aspect of onboarding new users to the Skyword Platform that will never get old? Plus, with our newly introduced white-label branding, you can give your contributors an unparalleled branded experience. Why You Need a Platform for That. Moving clients’ content contributors out of their CMSes and into Skyword.

Lock-In 40

Lock-In Marketing Management Design Contact Marketing 40

Outgrow

JUNE 13, 2023

Hazel Savage: Okay, well, everyone on my panel there was Diaa, DJ White Shado, Ryan, myself, Richie Hawtin, Inder Phull. Like, you know, I’m old enough to have been here when music streaming was first becoming popular. You know, actually, when I was in Australia started at Universal, so I was a major label.

Marketing AI 52

Marketing AI Outgrow Curation Acquisitions 52

seo.co

OCTOBER 20, 2021

Large businesses with established, old websites will have thousands, if not hundreds of thousands, of incoming links already. However, the search engines want webmasters to label paid links with a no-follow tag , which means ranking power is not passed through the links. Smaller/Newer Sites are Most Impacted by Negative SEO.

SEO 98

SEO Google CAN-SPAM Ad Exchange 98

Outgrow

JULY 27, 2022

Let’s say we have your 12 year old self here. And the label I got from you was in particular working with Upwork. Always using white hat tactics, never doing shady, spammy things. So yeah, partnering with somebody that will always use white hat tactics is the best way forward. Michael A Olson: Okay, alright.

SEO 52

SEO Marketing & Strategy Marketing Strategy Planning 52

Televerde

DECEMBER 9, 2018

My first time incarcerated I was 20-years-old. My colleague, Lisa White, who works in our headquarters as a Sales Development Rep for one of our clients, shares this sentiment. . After hitting rock bottom (again) and falling back into my old meth habit, I was arrested. How did this happen? “My I’m 33 now. And why not?

Lead Ranking 40

Lead Ranking Peer-to-peer Fulfillment Training 40

Adobe Experience Cloud Blog

MAY 20, 2015

An old jukebox featuring classic Italian crooners leans against the wood-paneled wall next to a pair of pinball machines. The pink speckles on the floor match the pink sugar packets, each of which is labeled in elegant cursive with the name: Bar Luce. The whole scene is quirky, adorable, and unbelievably Instagram-able.

Trends 48

Trends Thought Leadership Paid Search Agency Storytelling 48

Tony Zambito

JULY 18, 2011

  Primarily, like most definitions in business, the term was adopted as well as co-opted to put a new label on practices that have been around for a few decades in marketing and sales.    My hope in part 3 is that by noting what needs to change, it will also dispel the new cover on an old book misunderstanding. 

Buyer Personas 100

Buyer Personas Lead Ranking Ideal Customer Profiles Opt-out 100

Biznology

JULY 16, 2013

There’s so much amazing opportunity to dig up all of those awards, wins, relationships, announcements, testimonials, case studies, and white papers that you’ve produced en masse well before blogs existed, and pepper them into your present in the form of “it’s been ten years since” or into your past.

Social Media 80

Social Media Media Internet Marketing Google 80

seo.co

NOVEMBER 18, 2021

The Search Traffic section of GSC is one of the most useful for white label SEO : Under Search Queries, you’ll be able to view a list of specific user search queries that led to your site. Google generally selects these sub-links for you, but if you have a different preference, you can change them up here. Search Traffic.

Marketing Analytics Tools 111

Marketing Analytics Tools Google SEO CTR 111

Hubspot

MARCH 11, 2016

For two girls who grew up more 'Morning Glory' than 'The Social Network,' it took a lot of guts, and white wine, for us to make theSkimm a reality," they wrote on their About Us page. One of the world's most successful record labels, Def Jam. 4) Bill Gates & Paul Allen | Microsoft. Source: NPR. Russell Simmons). The result?

Work Management 28

Work Management Class Marketing Management Advertising Agencies 28

Biznology

JANUARY 20, 2015

I like to keep the laptop a couple years old, good enough, and I know that if I lose or break the box, I can have an identical X220 in my hands for under $300 off of Ebay (though I have never lost, broken, or had a laptop stolen, maybe a benefit of not rocking a latest-greatest laptop). I am told the battery lasts forever.

Work Management 80

Work Management Cable Skype Google 80

readwrite

APRIL 7, 2010

mDialog , a four-year-old Canadian-based video platform company, is announcing the launch of their new Apple-focused service, an “ HTML5 adaptive video streaming service with dynamic ad-insertion.” ” In a nutshell: it lets you stick ads into videos that work on the iPad and iPhone. Others are sure to follow.

Paid Search Agency 40

Paid Search Agency Work Management Video Marketing Service 40

seo.co

SEPTEMBER 25, 2023

Old-school manufacturers who have legacy client bases will likely be less interested in an SEO business than emerging SaaS companies, for example. Some SEO agencies specialize in a given area, like producing content or building links, and offer white label SEO services to other agencies.

Paid Content 98

Paid Content SEO Advertising Agencies Paid Search Agency 98

Hubspot

APRIL 23, 2024

Joseph Whiting , a solutions consultant for Lucid software, says he likes these two buzzwords because “we don’t wanna just sit back and wait for your solution; we wanna see you diagnose and build it. It’s an easy label for decisions that pose a risk but could potentially bring a lot of rewards.

Consulting 53

Consulting Marketing AI Conversion Deliverability 53

Hubspot

AUGUST 14, 2014

Shop windows, food labels, band fliers, magazine advertisements -- those distinct little black-and-white squares were everywhere, vying for our attention. Though I could hardly find a data point that was less than two years old, I''ll tell you what I did find, what I think it means, and what marketers should do about it.

Mobile Advertising 28

Mobile Advertising Mobile Marketing Landing Pages Lock-In 28