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Tools of the Trade: Screencast-O-Matic

Lead Liaison

In today’s post, we’ll talk about Screencast-O-Matic. What is Screencast-O-Matic? Screencast-O-Matic is a simple screen recorder for Windows and Mac. Screencast-O-Matic can be used for video tutorials, support-related videos, and more. Screencast-O-Matic is really easy to operate. There is an option to upgrade.

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The Top 10 Most-Read B2B Marketing Posts of 2023

Webbiquity

7: When to Use Photos Versus Illustrations on Your Business Website If you’ve ever wondered whether it’s better to use photos (stock or custom) or illustrations (which should always be original), check out this helpful, example-packed guide from August 2021. Affiliate sales support independent publishing. #6:

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Customize Your Entry Editor for Newsletters

RebelMouse

In a nutshell, we can customize Entry Editor to allow your writers and editors to seamlessly piece together a newsletter from your existing content. Once you have a custom Entry Editor set up for your newsletters, you simply access the format directly from your hamburger menu (?), How Does It Work? Creating a Newsletter.

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Six More Marketing Video Best Practices for Those Who Aren’t Sure they Know How to Make a Video

Biznology

However, they can be tricky to produce, especially when you have a technical subject matter and multiple stakeholders who hold competing views of what customers really want to know. Here’s a comprehensive guide on How to create screencasts by WordPress guru Shawn Hesketh. Short videos about technology are great for sales and marketing.

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Customer Churn: What is it and How Can You Avoid It?

BenchmarkONE

There’s an easy way to explain customer churn: it’s when your customers stop buying from you. . Depending on the nature of your company, when a customer stops doing business with you, this can mean canceling their account or subscription, failing to renew a contract, or choosing a competitor for their new needs.

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Make your online video meeting more like “real” video

Biznology

In talking with our technology sales and marketing customers, we’ve come up with these ideas for using video to enhance online sales conversations: No marketing. Customers and prospects want to see your solution in action. But they will appreciate a tightly scripted screencast with a happy result at the end of the click path.

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Working From Home Video Resources

Biznology

Google Cloud offers GSuite customers an enhanced version of Hangouts. Screencasts. Here are some useful resources you may not have run across. Web conferencing. Cisco has enhanced the free version of its Webex videoconferencing software. You can try Adobe Connect free for 90 days. Distance learning. Video messaging.