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10 Ways to Increase Traffic With User-Generated Content

Scoop.it

In a world where AI is taking over quite a few functions, including writing, genuine human-generated content is still valuable, as humans can provide a context to their content. The same survey also revealed that 58% of consumers worldwide viewed user-generated content as the most authentic content amidst everything a brand published.

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8 Amazing Cross-Promotion Ideas to Triple Your Customers

Optinmonster

Have you ever noticed how some brands magically appear alongside others, creating a buzz that’s hard to miss? That’s the art of cross-promotion – a strategy as old as marketing itself, yet constantly evolving. Cross-promotion marketing happens around us all the time. What is Cross-Promotion? Glad you asked!

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How to Generate More Leads Using Video and Other Digital Content

Webbiquity

The best way to establish long-term connections is by generating organic interest and letting others engage on their own time and terms. So, to establish long-lasting relationships and generate more leads, you need to organically build interest among your target customers. All in all, outbound marketing is not what it once was.

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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

To promote and sell a SaaS product, winning trust is the top-of-the-funnel task, and it can be achieved with influencers. Imagine the profit you can generate by combining these two different segments of businesses. Salesforce has capitalized on every possible medium to promote its “Connections 2023” event. billion by 2028.

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10 Creative Ways to Use Videos for B2B Marketing

Webbiquity

So, when you launch your B2B product like a mini-movie, you’re not just presenting features—you’re creating a buzz and making people curious about what you have to offer. For instance, you’re promoting a new influencer marketing software tool.

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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity

In the last few years, as Instagram has reached 1 billion monthly active users , the platform has become a goldmine for marketers. The days when Twitter or LinkedIn were the only social media networks for B2B business promotion are long gone. Instagram users often reach out to brands to get their customer requests resolved in-app.

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How to Create Exhibitor & Sponsor Value In Virtual or Hybrid Events

Marketing Insider Group

Enhance lead generation opportunities for exhibitors and sponsors. Social Media Mentions and Shoutouts: When generating buzz and anticipation about your upcoming event on social media, include your partners in the conversation. Of course, the content will embed some sponsored promotional content. Here’s how.