Hubspot

JANUARY 7, 2013

At HubSpot, we like to use the acronym "DARC," which stands for digital, analytical, reach, and content: Digital means they live their lives online and are familiar and comfortable with blogging, social media, and the web in general. Let’s say you doubled the blog's publishing frequency. How do you know when it's too often?

CMO 28

CMO Hubspot Work Management Marketing Management 28

Hubspot

OCTOBER 19, 2012

For HubSpot's blog, we've found that banner CTAs that stand out from the rest of the page tend to perform the best. On HubSpot's blog, for example, we use the links in our top navigation to send visitors to targeted landing pages that provide top-performing offers for the main topics we cover on our blog. Easy as pie!

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Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Hubspot

MARCH 5, 2020

This networking power has led tech bloggers to suggest that 5G will compete with -- or potentially limit the need for -- the Wi-Fi we currently use today. The waves and frequencies of the waves are sent to your home or a Wi-Fi-connected place via an ethernet cable. These frequencies are decoded and recognized by your modem.

Marketing AI 98

Marketing AI Paid Search Agency Ad Frequency Cable 98

Kabbage

NOVEMBER 9, 2016

Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. However, prepare yourself for a long wait as the content frequency is usually once a month, but when one of Avinash’ posts does grace your inbox, you can expect marketing gold.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Hubspot

JUNE 25, 2012

As a little marketing therapy on this fine Monday morning, last week the HubSpot marketing team sat down and relived some of HubSpot's most mortifying marketing mistakes, and of course thought it'd only be prudent to publish them for everyone to peruse through at their leisure. Blogger Problems. just you wait ;-).

Hubspot 28

Hubspot Paid Search Agency Advertising Agencies Landing Pages 28

Kabbage

NOVEMBER 9, 2016

HubSpot’s Marketing Blog. Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. What do they talk about: Variety of B2B topics ranging from demand generation, content marketing, SEO, social media, etc. Bizible blog.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

Hubspot

OCTOBER 23, 2012

But how frequently does a blogger need to publish content in order to make a true dent in their marketing results? The Effect of Blogging Frequency on Website Traffic. And if you're a small business, increasing your blogging frequency can move the needle even more. The Effect of Blogging Frequency on Lead Generation.

Advertising Benchmark 28

Advertising Benchmark Business Blogging Business Landing Pages 28

Hubspot

OCTOBER 2, 2018

It’s helpful on a macro and micro level -- both when I need to figure out what’s happened to a high-traffic blog post that suddenly dipped, and see how many impressions HubSpot is gaining month over month. I’m a content strategist on HubSpot’s SEO team, which means GSC is particularly useful to me. WWW domain or not? The answer?

Marketing Analytics Tools 97

Marketing Analytics Tools Google CTR Domain 97

Hubspot

AUGUST 13, 2015

On the HubSpot blogging team, we found that investing in the growth of your email subscriber base is critical to growing and scaling traffic to your blog -- whether it's in its infancy, or it's been around for years. So I pulled traffic and subscriber data for the HubSpot Blog over the past several years to see how those numbers correlate.

Traffic 28

Traffic Landing Pages Ad Frequency Correlation 28

Hubspot

APRIL 16, 2014

If you''re using the HubSpot COS blog, you can check a box to make sure your blog homepage shows a summary of each article. Whether you''re working with other bloggers at your company or working with guest bloggers, having author profiles set up is a great way to attribute your posts but also give some SEO value.

Ad Frequency 28

Ad Frequency Tagging Ideal Customer Profiles Template 28

Hubspot

AUGUST 16, 2012

But did you know that the frequency with which you blog also has a direct impact on the amount of subscribers and email traffic you receive? We took a look at 720 HubSpot customers with at least 50 email subscribers to get a better idea of how these businesses use their blog to attract and convert prospects. That's right.

Traffic 28

Traffic Ad Frequency Thought Leadership Advertising Funnels 28

Hubspot

MARCH 21, 2011

There are compelling reasons to blog and while it’s sometimes a slow ramp, data shows that bloggers who are persistent and increase their blog frequency can yield leads and sales from their efforts. This 24-page ebook features tips and ticks from some of the world's best bloggers. Connect with HubSpot :

Promotion 28

Promotion Blogger Hubspot Tactics 28

Hubspot

JUNE 8, 2011

Last week I had the pleasure of leading a workshop for a group of relatively new bloggers. Their team of bloggers? The NSPT team learned that blog frequency has a direct correlation to customer wins - and that motivation is what's driving their team to work together to grow the business and help more kids.

Peer-to-peer 28

Peer-to-peer Blogger Lock-In Thought Leadership 28

Hubspot

DECEMBER 13, 2011

Many business bloggers have learned that their blog is one of their most crucial inbound marketing assets. Explain to bloggers what your content should provide to readers. For example, HubSpot wants every blog post to give actionable advice. Ask new bloggers to run topic ideas by you before they begin writing.

Guidelines 28

Guidelines Business Blogging Business Blogger 28

Valasys

MARCH 5, 2020

Also, the marketers should test-run & deduce an optimal frequency to publish blogs on their websites according to their niche. Read more on How Many Blog Posts Should a B2B Company Publish Per Week?

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Hubspot

JULY 27, 2012

This involves testing and optimization to determine your ideal publishing frequency, and it usually involves pushing the limit a little bit. If you're a HubSpot customer, you can do this right within the Social Media tool. HubSpot also integrates with HootSuite to make closed-loop social possible. 8) Your Timing Is Way Off.

Social Media 28

Social Media Automation Ad Frequency Paid Search Agency 28

Hubspot

DECEMBER 10, 2010

Our policy at HubSpot is to let everyone comment on our blog articles and create an open space for authentic conversations. Is it better to include personal bylines for company bloggers? Some of the most recognized (and free) blogging platforms you can use include Wordpress, Blogger and Tumblr. Connect with HubSpot :

Business Blogging 28

Business Blogging Allocation Business Webinar Metrics 28

Webbiquity

MARCH 20, 2018

Forbes is a traditional publisher increasingly reliant on bloggers for content. million bloggers in the U.S. For companies of almost any size, increasing average post frequency from weekly to twice weekly produces a modest gain (<20%) in website visits. Mashable is technically a media site though commonly viewed as a blog.

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Stats Paid Content Business Blogging Ad Frequency 0

Hubspot

JUNE 23, 2011

I've found that most of the best bloggers share very similar characteristics. Consistency A lot of people, when they start blogging, worry too much about frequency. If you are constantly reading blog posts and saying to yourself "yea, I agree with that" then you aren't going to be a very successful blogger.

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Blogger Opinions High Quality Lead Hubspot 28

Hubspot

JULY 13, 2011

” But we tend to agree with marketing blogger Eric Anderson's perception that ad targeting is actually good for both marketers and consumers. Set a Cap on Frequency. Connect with HubSpot : The reason consumers don’t realize this is because the targeted ads themselves aren't often designed with the consumer in mind.

Paid Search Agency 28

Paid Search Agency Ads Effectiveness Ad Frequency 28

Hubspot

JANUARY 10, 2012

Last week, nonprofit blogger Kivi Leroux Miller ran the results of a survey she conducted about the biggest content challenges facing nonprofit marketers. Here's what they said, along with a few tips from HubSpot's own blogging experiences. The success of your blog will always depend on the quality and frequency of your posts.

Budget Programs 28

Budget Programs Outreach Blogger Network Marketing 28

Hubspot

MARCH 9, 2012

Notice the frequency of those tweets as indicated by the timing marks, highlighted in orange. The intent of the campaign was not to spam people with tweets, and certainly not at the frequency you see in the screenshot above. Connect with HubSpot : Holy March Madness tweets, Batman! They're going out every few minutes!

Twitter 28

Twitter Automation CAN-SPAM Social Media 28

Hubspot

DECEMBER 23, 2012

So Come All Ye Bloggers ! Savvy business bloggers know that consistent, frequent blogging is critical to online marketing success. Happy holidays, from HubSpot! It's time to deck the halls with the top marketing stories of the week. Instagram Updates Privacy Policy, Begins Sharing Data With Facebook, From Marketing Land.

Privacy Policies 28

Privacy Policies Paid Content Privacy Mobile Advertising 28

Hubspot

JUNE 27, 2011

But what were the decisions that RPS made that set themselves up as successful business bloggers ? Subscribers noticed the frequency that RPS responded and felt welcome to share their ideas too, creating a collaborative environment. Connect with HubSpot : 10 Things River Pools and Spas Did Right While Blogging.

Traffic 28

Traffic Long Tail Marketing Tactics Paid Search Agency 28

Hubspot

JANUARY 14, 2013

What's better than a blogger for a dog supply-selling ecommerce site? A blogger with four poodles at a dog supply-selling ecommerce site! 2) Blogger/Blog Manager. And hiring a dedicated blogger or blog manager is crucial in creating remarkable content. Okay, well maybe you can't afford to be that picky.

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

Hubspot

JULY 14, 2011

Since that point, I'm happy to report that I've stepped up my blogging pace and frequency significantly, and I've used a few very helpful techniques to achieve that. In order to grow as a blogger, I had to sit down at my desk and churn out those posts, no matter what. Connect with HubSpot : Push Yourself.

Blogger 28

Blogger Template Startups Twitter 28

Hubspot

OCTOBER 14, 2011

Increase the frequency of hints and sneak peaks as you draw closer to the announcement. Make yourself available to answer any questions and invite bloggers or journalists in. By the way, speaking of announcements, HubSpot might a few more left up its orange sleeves yet. Connect with HubSpot : Get the timing right.

Product 28

Product Tips Hubspot Blogger 28

Hubspot

JANUARY 4, 2012

Users can customize the frequency by which they'd like to receive their digest (from once daily up to 4 times daily) as well as the number of stories highlighted per digest. Connect with HubSpot : This tool allows you to connect your Twitter, Facebook, and Google account to feed it with the most popular stories in your network.

Social Media 28

Social Media Tools Media Ad Frequency 28

Hubspot

OCTOBER 4, 2012

HubSpot is honored to have been included for the past two years, and this year our CEO Brian Halligan will be highlighted as a speaker at the Inc. HubSpot wanted to find the marketing rock stars within the top ranking companies in the Inc. This week, Inc.com announced the 2012 Inc. For example, they have a blog. Like, every day.

Lead Ranking 28

Lead Ranking Lead Scoring Top of Funnel Marketing Automation Services 28

Hubspot

JUNE 29, 2012

Source: Track Social ) Be mindful of your publishing frequency on Facebook, and start testing with your own page to see what frequency is right for your community. 19) About 1 in 3 bloggers are moms. Source: Nielsen ) When looking for blogging expertise, look no further than the mommy bloggers. Tweet This Stat!

Internet Marketing 28

Internet Marketing Stats Peer-to-peer Planning 28

Hubspot

OCTOBER 14, 2015

For example, you could ask other bloggers to publish your content as a guest post or submit an editorial to your local paper’s website. Build relationships with bloggers and other influencers who are writing about your issue area. Think of ways you can share your content with an audience that hasn’t seen it yet.

Advertising Mediums 28

Advertising Mediums Content Ad Frequency Blogger 28

Hubspot

SEPTEMBER 15, 2011

HubSpot ). If you maintain a business blog, save yourself a step in promoting your content by using HubSpot's integration or Twitterfeed to link your blog to your Twitter account. Start following people, thought leaders, and bloggers in your industry, and provide valuable tweets along the way to entice them to follow you back.

Paid Content 28

Paid Content Twitter Work Management Paid Search Agency 28

Hubspot

SEPTEMBER 24, 2012

6) Template Designs: We've encouraged you to either use HubSpot's email templates ( if we're your ESP ) or to even create your own email template designs if you're so inclined. Email Timing and Frequency Tests. See if it works for you, or if it detracts from the clickthrough rate of your primary CTA when you include a secondary CTA.

Email Marketing 28

Email Marketing Clickthrough Planning Template 28

Hubspot

AUGUST 19, 2015

Your optimal frequency for posts totally depends on your industry and audience, but if you want a suggestion on where to start, we'd suggest publishing one post on Facebook and five on Twitter. Reach out to bloggers. While you’re reading through blog posts, take a moment to find the email of the blogger that wrote the piece.

Work Management 28

Work Management Content Marketing RSS Content 28

Valasys

NOVEMBER 22, 2019

Also, the frequency of B2B weekly blogs is impacted by the purpose of blogging. Moreover, blog content creation is a top priority for 53% of the marketers as per the State of Inbound Report by HubSpot. The frequency of the B2B blog posts depends upon what’s best for your company. The Schools of Thoughts on Blogging Frequency.

Paid Search Agency 90

Paid Search Agency Companies B2B Lead Ranking 90

Hubspot

SEPTEMBER 10, 2012

Although if you're already an avid blogger, you know that even with all the shortcuts in the world, you really just have to sit down and write. We do that here at HubSpot, actually. Once you believe that you have to blog, the next hurdle is actually blogging. Holy cow, you guys!) So what do you do? because it is.

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Cost per Lead Product CPL Inbound Marketing 28

Navigate the Channel

SEPTEMBER 17, 2023

For keyword research, HubSpot recommends using either Ahrefs or Moz. Other bloggers appreciate that you think their work is relevant and important, so link to their insights to support yours. The frequency of posting should align with your goals, but consistency is key. How often to post and where to post. and where in the text.

Practices 65

Practices Tips Best Practices Thought Leadership 65