NuSpark

10 YouTube Pre-Roll Ads You'll Actually Enjoy

Hubspot

Last year at Sundance, YouTube unveiled a new ad format to brands : the unskippable, six second "bumper" ad. Suffering through 15, 30, or even 60 second pre-roll ads prompted so many head shakes and back button clicks that eventually YouTube added a skip button to their ads in 2009.

Internet video killed the TV star. The rise of YouTube for B2B advertising

Earnest about B2B

“By the time you finish reading this sentence, users around the world will have uploaded another eight hours of video to YouTube.”. No longer the preserve of cats playing musical instruments , YouTube has become one of the most exciting and sensational media sharing websites in the world.

Trending Sources

Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

Q: How do you compare your video marketing efforts on YouTube with your blogging program? But, remember, a YouTube video can be easily embedded into a blog post. In fact, that is exactly why I created our YouTube channel.

Cold calling and the Complex Sale: observations you can learn from (thanks to my daughter)

B2B Lead Generation Blog

I was somewhat shocked to find out that my 14-year-old daughter had searched YouTube recently for any mention of her dear old dad. She stumbled across a video that included a recent mention of my book, Lead Generation for the Complex Sale.

Break the mold: Why content marketing needs to be like a chalupa

grow - Practical Marketing Solutions

Streaming video + YouTube + Blog + Slideshare. I uploaded the video provided by Blab to YouTube for my subscribers on that channel and embedded the video into a blog post called Marketing: New Architects of the Customer Experience.

P2P 111

Best of 2009: Social Media Marketing, Part 1

Webbiquity

Another noteworthy post from this publication is Facebook is a Personal CRM for Baby Boomers , in which Daniel Flamberg reports on an Accenture study showing that in early 2009, “boomers posted a 59 percent increase in use of social networks; a rate of adoption 30 times faster than any other age group.&# 11 Reasons You Can’t Ignore Social Media in 2009 by Digital Labz. 7 Social Media Predictions for 2009 by Search Engine Watch.

PR 7

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009.

How NOT to pitch a blog | Online Marketing Blog

delicious b2bmarketing

Expo Microblogging Digital Asset Optimization Lets Get Social: FriendFeed Twitter Delicious StumbleUpon Facebook LinkedIn Flickr YouTube Slideshare Most Popular Posts Related Posts Blogger Relations 101 Public Relations Spam and the Bad Pitch Search Marketing News Blog No Blog? Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing.

How Trade Publications Can Capitalize on Content Marketing and Social Media

WebMarketCentral

What do you think? ** technorati tags: content marketing trade publications Gordon Plutsky trade media Ted Bahr conversation aggregation Twitter YouTube LinkedIn groups thought leadership content SEO industry trade magazines del.icio.us

Best of 2009 (So Far): Cool Web Tools, Part 2

WebMarketCentral

SlideSix lets you upload PowerPoint, PDF or OpenOffice presentations, mix in videos from YouTube or Vimeo, and share your presentations with groups. Looking for a more powerful way to share presentations online? Consolidate your online profiles and social networking presence?

Best of 2009 (So Far): Cool Web Tools, Part 1

WebMarketCentral

Find them all and others here in the first set of the best cool web tools for 2009. Mail), social networking sites (Facebook, MySpace), blogging platforms (WordPress, Blogger, TypePad), media sites (Flickr, YouTube) and more. Looking for a slick tool to easily build branded widgets?

CRM 1

Best of 2009 (So Far): Social Media Marketing, Part 2

WebMarketCentral

Social media, and discussions of its value for PR and marketing, have become ubiquitous. But which social media tool do marketers find most valuable? What's the best tool for social media research and learning? How can you maximize the business value of tools like LinkedIn and Twitter?

Online Marketing News in 2009: The Year’s Hottest Events

Modern B2B Marketing

Here is our 2009 year in review. December 2009 Online Marketing News. Top word of 2009: Twitter. November 2009 Online Marketing News. October 2009 Online Marketing News. YouTube is routinely serving more than a billion video views per day. September 2009 Online Marketing News. Neilson report announces US Ad Spending Declined 15% in first half of 2009. August 2009 Online Marketing News. July 2009 Online Marketing News.

B2B Marketing Trends From Eloqua Experience 09 Via Twitter

Anything Goes Marketing

RT @chadhorenfeldt: [link] - The Eloqua Markies finalists #EE09 For more information on the winners, see: Winners of the 2009 Markie Awards where you can learn more about the categories, the winners and why they won.

Best of 2009 (So Far): Social Media Marketing, Part 1

WebMarketCentral

7 Social Media Predictions for 2009 by Search Engine Watch Erik Qualman produced this list of predictions in January. Many free services will become defunct"—hmm, not yet, but there are still three months of 2009 to to. a YouTube channel and Live Help component on your website).

Chart: How Many Streaming Videos Do We Watch?

Modern Marketing

I compiled some of Nielsen’s reports from October 2009 to December 2011 and plotted a time-lapse bubble chart for 5 of the consistent top-10 sites. That means that the average number of videos watched by each visitor is a whopping 137 per month on those sites (up from 81 in 2009).

Video 32

Business Value of Social Networking

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses.

10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media.

CPC 2

10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media.

CPC 2

Social media in numbers too big to ignore

grow - Practical Marketing Solutions

Photos uploaded to Flickr as of June, 2009 100 million. YouTube videos viewed per DAY 13 million. Month-over-month growth rate of Twitter Jan-Feb 2009 93%. Hours of video are uploaded to YouTube every MINUTE Your customers are there.

Time to Replace your Online News Room with Facebook!

Buzz Marketing for Technology

as an application or widget, add photos or import photos using the Flickr application and add Videos or import them via the YouTube application. Back in October of 2007 at a MarketingProfs conference I remember listening to a panel on how someone used a blog as their online news room.

RSS 2

ClickLaunch: Jonathan Kantor's Crafting White Paper 2.0

Ambal's Amusings

We’d prefer to watch a 5-minute YouTube video than read a five-page white paper on the same topic.

Social Network based Caller Routing

Buzz Marketing for Technology

In fact I predict we will see it start to appear in Search, on Amazon.com, on YouTube and Microsoft Xbox – in some cases this has already begun! Ok, let’s say you are searching the web for a new fishing rod.

Ways to spend your Social Capital

Buzz Marketing for Technology

If you read the last two blog posts on Social Search could it be a Google Killer and When is Amazon go Social , you would begin to get a glimpse of the web in the next 24 months.

Personal Brands RULE on Social Networks

Buzz Marketing for Technology

Of those not allowed to use social media at work, 65 percent said their managers block access to sites like YouTube, Facebook and Flickr because they're afraid employee productivity will suffer." On Facebook you can’t be a Friend of a brand but you can be a Fan of a brand.

101 Tips from 50 Small Business Bloggers

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

Are You Creating Irresistible Offers with Your Email Marketing?

Industrial Marketing Today

by Achinta Mitra on November 16, 2009 in B2B E-Mail Marketing Do you know the key component of email marketing that generates more high-quality leads and drives sales? webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Home Marketing Matters About Contact B2B Marketing Store Company Website Are You Creating Irresistible Offers with Your Email Marketing?

Content Creation Made Easy

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

The Enemy of Productivity

The Effective Marketer

Stress vs. Productivity from www.hrmreport.com If your office is anything like mine, your colleagues send you Youtube videos, web links, and other stuff that although very entertaining doesn’t help you get your projects done on time.

RSS 2

Driving Traffic to Your Homepage All the Time May Be a Big Mistake

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Driving Traffic to Your Homepage All the Time May Be a Big Mistake by Achinta Mitra on October 26, 2009 in Industrial Websites , Website Design & Development You’ve read up on all the traffic generation tactics and optimized your site to rank high on major search engines.

Learning from Cosmo: My fresher, sexier blog

grow - Practical Marketing Solutions

From You Tubby to YouTube — Techniques to make you look 10 pounds thinner! One thing about blogging – Headlines matter! And this is what I’ve learned from standing at the grocery checkout line this week: Nobody does headlines better than Cosmopolitan magazine.

RSS 2

Facebook —Wake up! You’re a business, now act like one!

grow - Practical Marketing Solutions

Wake up, Facebook, Twitter, YouTube, and even LinkedIn. Even YouTube, under Google, continues to focus on ads as its potential source of income. Facebook, Twitter, YouTube, and LinkedIn need to do the same. Neicole Crepeau is among the smartest bloggers on my social media radar.

Are you using your buffalo?

grow - Practical Marketing Solutions

The session was videotaped and edited into short topics for my website and YouTube. When the Native Americans killed a buffalo, they didn’t waste anything. Every part was used to provide food, clothing, shelter, tools and weapons.

how to use social media - lessons from ama digital conference

The Effective Marketer

Peter Contardo and Shaun Pope, from Endavo Media , gave us a great primer on monetizing online video, clarifying that although easy to create (anyone with a webcam can upload to Youtube), need some thinking before you can actually make money with video.

Google, branding, and the beauty of zero

grow - Practical Marketing Solutions

But then I thought about the revolutionary, brand powerhouses like Google, Facebook and YouTube. If you were in a discount shoe store and saw a beautiful new pair of Nike tennis shoes on sale for $11.99, how would you react?

This is the future of social media

grow - Practical Marketing Solutions

While most content today is generated through “free&# submissions to YouTube, blogs, etc., With the dawn of the social web, I can’t think of a more exciting time to be in the field of marketing. But I don’t think we have really seen anything yet!

B2B’s social media superstars

grow - Practical Marketing Solutions

Number 4: Boeing — The time-lapse YouTube videos of planes being built are impressive but the cornerstone of Boeing’s social media presence is a longtime blog, started by their VP -Marketing Commercial Airplanes, as a way to expand the conversation of commercial aviation to the Web.

Social media: Old people rule!

grow - Practical Marketing Solutions

Sure, we all have Facebook or MySpace pages and we love YouTube, but at college, we’re using these channels just for fun and we’re too self-involved to realize that SM can be used by businesses on so many other levels.

A great example of B2B social media marketing

grow - Practical Marketing Solutions

4) A video describing the new research center was available the same day on YouTube. Two weeks ago I named GE as one of the Top 5 B2B superstars utilizing social media marketing strategies.

The invisible rules of social media

grow - Practical Marketing Solutions

Smart brands will give consumers the ability to CHOOSE how they want to interact – email, Twitter, Facebook, YouTube, or any other channel. This is the second part of my interview with Robin Frank, who leads social media efforts for The Gap, Banana Republic and other well-known brands.