survey target 
KoMarketing Associates
JANUARY 25, 2019
There are several social media networks out there that marketers can use to resonate with their target audience. The Manifest recently conducted the “2019 Consumer Social Media Survey” to learn more about how customers utilize social media. Finally, Facebook appeared to rise above all other social platforms among survey respondents.
KoMarketing Associates
SEPTEMBER 19, 2019
As marketers turn to social media to reach out to their customers and prospects, a new survey shows that they are now finding more success on Instagram. Social Media Today recently published the “Instagram Marketing Survey Report” and statistics showed that 90 percent of marketers are now using Instagram for marketing purposes.
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KoMarketing Associates
OCTOBER 16, 2018
Now, 87 percent of marketers plan to increase the scale of contextual targeting and find new audiences altogether. This does not mean that marketers are ditching the idea of context and audience targeting in its entirety. Marketing to Capture the Attention of Buyers.
Customer Experience Matrix
OCTOBER 9, 2009
Summary: a new survey found that most Americans oppose behavior-based Web targeting. A recent survey conducted by professors by UC/Berkeley and University of Pennsylvania concluded (to quote its full title) that “Contrary to what marketers say, Americans Reject Tailored Advertising and Three Activities That Enable It.”
Advertiser: ZoomInfo
In a recent survey with Demand Gen Report, we found 59% of experienced practitioners (those with ABM programs more than a year old) indicated their ABM programs are meeting or greatly exceeding their expectations, while only 45% of novices (those with ABM programs less than one year old) could say the same.
KoMarketing Associates
JULY 19, 2022
UpCity recently released the results of a survey aimed at determining how digital marketers are being impacted by Google updates, and statistics suggested that 26% of B2B digital marketers have seen a drop in revenue as a direct result. Nearly 13% are also working on sending out more targeted email marketing campaigns.
Marketing Insider Group
NOVEMBER 30, 2021
Here’s how Wayfair did it (really well): Brand awareness surveys. Businesses can measure brand awareness with surveys aimed at learning how well consumers recognize their brand. These surveys look to a target group that expands beyond a brand’s current customer base. Image Source. Organic search share of voice.
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