What Is a Marketing Database? (Hint: It’s NOT Your Audience)
Marketing Insider Group
MARCH 25, 2024
But wield her wisely, and you’re playing to win. So, if you’re ready to turn your marketing database from a sleeping giant into a strategic powerhouse, you’re in the right place. Without this, you risk basing your decisions on outdated information, which could be more detrimental than beneficial.
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