Webbiquity

FEBRUARY 7, 2010

Search engine marketing (SEM) can be a powerful lead generation source, or a complete waste of money. Both Google and Yahoo provide campaign settings pages where you specify these various parameters for your campaign. Develop your landing pages. Logically, you may want a different landing page for each key term group.

Search Engine Marketing 100

Search Engine Marketing SEM Search Marketing Practices 100

Buzz Marketing for Technology

MAY 6, 2010

Its interesting to note that the ad first appeared with my profile picture and I totally missed it – so he changed it to a more obscure photo of me in my home in Greenwich CT and I was immediately drawn to it and clicked through to the personalized landing page explaining what his firm offered (and about this experiment).

Advertising Agencies 100

Advertising Agencies Cost Per Click Advertisements Advertising 100

Convince & Convert

MARCH 4, 2016

So long as your goal is to provide value to your audience rather than generate linkbait, infographics are still highly effective as a content marketing tool. Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. Landing Page Optimization. Repurpose Old Content.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

KoMarketing Associates

OCTOBER 18, 2007

I had to chuckle when I saw some jaws drop at Tamar Weinberg’s mention that she had actually dugg over 18,000 articles in Digg since she started using it. The Big SMX Roundup on Search Engine Land. That means both an understanding of the audiences involved and in networking with like-minded individuals. NowSourcing. WebProNews.

Social Media 120

Social Media Digg Media Ideal Customer Profiles 120

Webbiquity

APRIL 20, 2010

After nearly 20 years, it may not seem as sexy as Facebook, Twitter and LinkedIn, but used properly, it’s a proven medium that generates cost-effective results. What tactics should email marketers be using today to grow subscriber lists, maximize deliverability and generate click-throughs and conversions? Post this on Diigo.

Tactics 100

Tactics Email Marketing Marketing Strategy Marketing & Strategy 100

Buzz Marketing for Technology

JUNE 30, 2010

The role of the B2B Marketer has changed over the last 10 years but what hasn’t is the need to be sure you are retaining those customers your sales team fought hard to land from your acquisition efforts. Send this page to Print Friendly. Tags: Customer Customer Experience Customer Support Lead Generation Support. Tweet This!

Digg 100

Digg Paid Search Agency Acquisitions Budget Programs 100

Writing on the Web

JUNE 29, 2010

“I’ve got a local business, I use Yellow Pages.&#. Others may have put up a crappy 1-4 page website and then wondered why it doesn’t bring in leads. And they want to know why they aren’t on the first page of searches. lead generation. Sales & Landing Pages Using Wordpress: Learn How.

Ning 100

Ning Business Digg Buzz 100

Parse.ly

SEPTEMBER 5, 2019

Seeing the increase in traffic generated from aggregator apps from Asia in our network brings up an interesting point in market saturation and adoption. These implicit aggregators include MSN, Yahoo, Digg, and Drudge Report. But this kind of behavior can’t exist online; there may be a front page, but there is no “back” anymore.

Aggregators 74

Aggregators Curation Mobile Advertising Mobile Marketing 74

Webbiquity

APRIL 26, 2010

How effective is demand generation software? Thomas Baekdal offers a 22-point checklist for maximizing the way the web works today, from content generation and social media to calls to action. What strategies and tactics should you employ to maximize business results online? Why is content marketing becoming critical? Tweet This!

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Allocation Budget Programs 100

Webbiquity

FEBRUARY 16, 2011

According to recent research , 32% of B2B marketers use LinkedIn to generate leads, versus just 16% who do so on Facebook. What the best practices for professional networking, generating sales leads, connecting with potential business partners, sharing content and getting answers to tough business questions?

Linkedin 100

Linkedin Tactics Tips Work Management 100

Convert

NOVEMBER 13, 2023

If you deny it, I’ll refer you to Blockbuster and Digg. Example Web Experimentation Product Experimentation A/B testing a different form layout on the same landing page to see which produces the higher conversion rate. Run experiments on marketing channels and page elements to determine what attracts higher traffic.

Product 52

Product Lead Ranking A/B testing Sample 52

Webbiquity

JANUARY 28, 2011

According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# Yet many marketers struggle to optimize this channel in the face of increasing competition, changes to Google results pages (e.g.

Adwords 100

Adwords Paid Content Paid Search Agency Tactics 100

Writing on the Web

APRIL 4, 2011

It doesn’t matter what you call your information (white paper/eBook, microsite/landing page), what matters is using information wisely to get found, get known and get clients. Microsites are also powerful lead generation tools. I asked Laura Carlson to share with you here some important perspectives on content marketing.

Paper 100

Paper Marketing Automation Services Marketing Management Microsite 100

LeadSquared

MAY 9, 2013

On clicking this Menu Item, we reach a page with 3 options: Arrange Editor Buttons, Configure Editor Plugins and WP Super Edit Options. LeadSquared can also be used to create landing pages for WordPress. Check out these Landing Page Plugins that we have discussed before. iv) An Analytics Plugin.

Digg 52

Digg Marketing Analytics Tools SEO Lead Scoring 52

Writing on the Web

AUGUST 10, 2010

By the way, this doesn’t only apply to blog writing, but to other content marketing pieces and in general for web pages.). Attention is generally done more effectively by negative content. But negative stories generate worry and anxiety, as well as caution. That’s because negative stories wake us up.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Writing on the Web

JULY 7, 2010

How do you get good client testimonials for your sales copy, for example, content for a landing page, when you don’t have a lot of previous clients? Social proof is a very strong persuasive tool and practically every sales page I’ve seen on the Web uses testimonials. Be as truthful with your readers as possible.

Ning 100

Ning Advertorials Trigger Marketing Ethics 100

Hubspot

OCTOBER 19, 2010

Each time you publish a blog post you are increasing the indexed page volume of your site and the ability to rank for important keywords. Spend 30% on Calls-to-Action and Landing Pages. Encourage your visitors to take the next step, and turn your website into a lead generation machine with compelling offers !

Marketing Mix 28

Marketing Mix Inbound Marketing Allocation Work Management 28

Hubspot

AUGUST 25, 2010

Rawlins is a Digital Marketing Specialist for ymarketing , who manages SEO and Inbound Marketing campaigns for ecommerce and lead generation clients, and a provider on the HubSpot Service Marketplace for On-Page SEO and Off-Page SEO services. Bookmarked or promoted website pages in Digg and similar sites.

Tactics 28

Tactics SEO Digg Lead Scoring 28

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. General Community Discussion. Generations.

Social Media 100

Social Media Communities Wiki Work Management 100

WebMarketCentral

JANUARY 18, 2008

7 Reasons Why Niche Social Media Outlets are Better Than Digg by AjaxNinja After noting that "Digg has an immense amount of traffic and getting landed on the front page will send a tsunami of new readers to your blog or website, but getting onto the front page is incredibly difficult.

Linkbait 20

Linkbait Social Media Ning PageRank 20

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Online Marketing Institute

NOVEMBER 8, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Regus , a global provider of workplace solutions, recently experimented with using social media for lead generation.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

WebMarketCentral

AUGUST 17, 2009

How can you generate more clicks even when your site isn't in one of the top three spots in search results? StumbleUpon and Digg) is "spiky" and doesn't convert well, but supports SEO through the links generated. What common mistakes should you avoid when optimizing a site for search? Social traffic (e.g.

SEO 20

SEO Best Practices Adwords Copywriting 20

WebMarketCentral

MAY 18, 2009

Google Social Bookmarking and Blog Recommendation Engine by Key Web Data The inimitable Chris Lang explains social features added to Google Reader (such as bookmarking capability and a friends list), why they were added, and how Google will likely use this information (to create a Digg-like system that can't be gamed).

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

WebMarketCentral

JANUARY 23, 2009

It pays for itself in the first 50 pages—two chapters covering natural search engine optimization and an organic search case study. According to King, "The keyword effectiveness index, or KEI, is a comparison of the number of searches and the number of web page results. Buzz , Digg and Photo.net. "A Very Sun Tzu."

Optimization 20

Optimization Marketing Websites PageRank Lead Scoring 20

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

WebMarketCentral

SEPTEMBER 22, 2009

Unfortunately, several of the largest sites including Digg, delicious, Reddit, Mixx and Mister Wong now partially or completely use insidious no follow links. Top 30 Largest Social Bookmarking Sites by Anything Goes Blog A great list of the top social bookmarking sites, with visitor statistics, as of late last year.

Social Media 20

Social Media Optimization Media Web 2.0 20

Webbiquity

FEBRUARY 14, 2010

Marketing automation / demand generation software enables marketers to build microsites and use content marketing to capture leads and nurture them through the buying process. downloading a file, clicking a link in an email) to provide relevant content; No limit on the size or number of visits permitted to microsites. Post this on Diigo.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Microsite Salesforce.com 100

Customer Experience Matrix

NOVEMBER 29, 2010

Its marketing automation system offers the usual range of functions: email, Web analytics, landing pages, multi-step campaigns, lead scoring, CRM integration, ROI reporting. The system also has an “instant polling” feature to embed surveys within any Web page. form integration. other advanced features.

Features 120

Features Marketing Automation Services Marketing Management Salesforce.com 120

Buzz Marketing for Technology

MAY 26, 2010

I also like to use the eBook to point to a landing page with some more Premium content (research, analyst paper) as well as many of the other artifacts that I can muster on a single topic. Send this page to Print Friendly. What’s your view on this? We would love to hear from you. Tweet This! Share this on Facebook.

Paper 100

Paper B2B Marketing B2B Thought Leadership Thought Leadership 100

Buzz Marketing for Technology

OCTOBER 27, 2010

Tags: Communications Conversational Marketing Customer Support Facebook Inbound Marketing Lead Generation Loyalty Social Media Social Networking Twitter.

Social Media 100

Social Media ROI Conversion Long Tail Marketing 100

Webbiquity

JULY 26, 2010

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Content Marketing Results: Landing Pages Rule , July 12, 2010. B2B Sales Lead Generation using SMM , Monday, July 19, 2010. B2B Social Media: Why Do Business Professionals Use Social Media? Thursday, April 29, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convert

MAY 23, 2023

Once a user requests a page or feature, it is modified on the server and delivered to the user, based on predefined algorithms and the bucket the user belongs to. Quick self-serve web experiments will always have a use-case, for example for optimizing paid landing pages. Case in point: Digg. What Is Server Side Testing?

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52

Webbiquity

JANUARY 10, 2011

How can you stand out from the crowd, grow your fan base, get “likers&# to come back to your page, engage your audience, target your prospects, conduct research, and basically prove to the CFO that all of this work isn’t just a colossal waste of time? The 12 Best Ways To Customize Your Facebook Pages by TechCrunch.

Stats 100

Stats Facebook Best Practices Privacy Policies 100

Webbiquity

JANUARY 10, 2010

B2B Marketers: Setting Expectations For Your SEO Campaign by Search Engine Land. She emphasizes that SEO is a long-term project, that getting on page one of Google isn’t always realistic (at least in the short term), and that ultimately, traffic and conversions are what matters—not just rankings. by Search Engine Land.

SEO 100

SEO Tips Best Practices PageRank 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Is social media creating a generation of cowards? Your PR team was aware of most of these as it often had a hand in generating those placements. Six killer ways to boost blog traffic and revenue via social media , October 6, 2010 have some blogs that generate considerable traffic. Have I gone MAD?? And why not? Wait a minute.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Online Marketing Institute

NOVEMBER 4, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Regus , a global provider of workplace solutions, recently experimented with using social media for lead generation.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40