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Best Practices for Podcast Guests: How to Make a Lasting Impression

Trade Press Services Newsletter

Here are six best practices to follow to be the podcast guest that maximizes the opportunity and gets invited back: 1. Identify several key messages you want to communicate during the show and practice them out loud. Start with a goal in mind. There’s no such thing as overpreparing. Consider sound quality.

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Instagram Story ads: Rules and best practices for impressive results

Sprout Social

Instead of just using any catalog image of your products in your ad campaign, consider all the Instagram Stories best practices that will help you create impactful ads that convert. You could even test out different CTAs to find out what works best with your audience. Best practices for Instagram Story ads.

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And the Oscar Goes to… Our 2023 Content Marketing Awards

Marketing Insider Group

In spirit of 2023’s Oscar Awards, we’re naming 10 small businesses that we believe deserve recognition for the best content marketing. Every great business owner knows that committing to the best content marketing practices can take your profits to the next level. But what exactly are the best content marketing practices?

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Turning Employees into Champion Advocates for Long-Term Success

Oktopost

With an impressive cohort of 2,700 advocates, Sarah dives into how she runs their successful advocacy program and how she plans to keep their momentum going throughout 2024. From finding the right balance of content to the types she creates, Sarah dives all in with the best practices you should implement for any advocacy program.

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Effective B2B eCommerce Marketing Tactics: From SEO to Social Media and Beyond

Webbiquity

Image credit: Unseen Studio on Unsplash Check out these six practical tips and strategies you can incorporate in your business strategy today. These practices can help you expand your online business while providing your customers with more control of their buying experience.

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5 Hacks to Boost Your B2B Company’s Organic Social Media Reach

Marketing Insider Group

Study Best Practices. There are different best practices for every social media platform. Study best practices and learn how to make the most of the unique features on each platform to craft distinct content. Not sure where to start, or even where to look for B2B best practices?

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Performance Marketing: Tools, Techniques and Best Practices

Marketing Insider Group

This isn’t just throwing ads out there and hoping for the best. In this post, we’re exploring the essential tools, techniques, and best practices you need to elevate your performance marketing game to its peak potential. CPM (Cost Per Thousand Impressions): Payment is made for every 1,000 times an ad is viewed.