Remove best-practice census
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Best practices for multicultural marketing

SmartBrief - Marketing

While 8% growth is definitely not bad, it’s still underwhelming, considering the US Census Bureau expects the country to be “minority white” in about 20 years. Last year, SmartBrief conducted a survey among our readers and gathered best practices in multicultural marketing. They all boil down to this: Representation matters.

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5 essential tips to clearly define your ideal target market

Tomorrow People

However, as key components of all marketing strategies, these practices are usually lumped together and treated as one process. If you’ve identified an extremely large segment but don’t have enough organisational resources to meet their needs better than other companies, then it’s not the best segment for your particular firm.

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Salary and Career: The meritocracy myth vs. the real gender pay gap

Martech

Of the 20 business sectors listed by the Census, IT has the eighth worst pay gap. One of them is better hiring and advancement and promotion policies that follow the best practices. Those practices are out there and they’ve been out there for a long time. The challenge is we don’t follow best practices.”.

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Announcing the 2021 Adobe Experience Maker Awards Finalists

Adobe Experience Cloud Blog

Census Bureau. The post Announcing the 2021 Adobe Experience Maker Awards Finalists appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. Investment Bank of Berlin (nominated by eggs unimedia GmbH). Swinburne University of Technology. The Magnifier.

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Survey Highlights Email Marketing Effectiveness and ROI

The Effective Marketer

A recent research survey, Email Marketing Industry Census 2012 , conducted by eConsultancy and sponsored by Adestra sheds some light into how email marketing is being used and trends facing email marketing as an industry. Why is email still a major force in the marketer’s arsenal? 52% engage in regular list cleaning.

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Marketing Technology | Human Skills Become Even More Valuable in 2020

Adobe Experience Cloud Blog

Census Bureau listed 250 separate jobs. The post Marketing Technology | Human Skills Become Even More Valuable in 2020 appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. Automation generally eliminates dull, tedious, and repetitive tasks. If you remove all the tasks, you remove the job.

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Better reporting can improve email performance

Martech

Econsultancy’s 2019 Email Marketing Industry Census found that 35% of email marketers spent more than two hours of their regular workweek on email reporting. In the 2017 Census, for example, 25% spent more than two hours on reporting. And – let’s be honest – it lets you show off your best work, too.