10 – 15 leads a day using game theory
Sales Intelligence View
MAY 8, 2012
To avoid raising the hackles of gatekeepers, let alone decision makers, and undermining the morale of your sales force, you need to learn a little game theory. Game theory is no game – it is advanced mathematics designed to predict behavior, developed for the U.S, If you saw the movie A Beautiful Mind, you got an intro to game theory phenom John Nash. Most people hate making cold calls.