3 Ways to Measure Ad Campaign Effectiveness: ROI, ROMI, and ROAS
MAY 2, 2022
Using methods such as ROI, ROMI, and ROAS can lift the veil of mystery surrounding the success of your ad campaigns, but which method is right for your business and your overall marketing campaign? Return on Marketing Investment, or ROMI. ROMI is an indication of return on investment in marketing. Let’s discuss.